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WELCOME Job Seeker Bruce Bennett & Bruce Bixler

LinkedIn for Job Seekers - March 2014

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Does your LinkedIn profile give readers a good picture of who you are, or is it the same old thing, simply a list of what you have done? Don’t be ordinary, become extraordinary! If it does not tell a compelling story, we invite you to LinkedIn for Job Seekers - the Perfect Profile Workshop. We want to help job seekers, the under employed, or the currently employed to find better jobs to attend this dynamic session to really learn how to use LinkedIn. “You don't know what you don’t know about LinkedIn until we show you what you need to know!”

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WELCOME Job SeekerBruce Bennett & Bruce Bixler

Perfect Profile

Create a Perfect Profile

Bruce Bixler [email protected] profiles are 40 times less likely to be viewed in key word searches

Profiles w/o pictures are 7 times less likely to be viewed by recruiters

LinkedIn's first search algorithm is search for profiles that are 100% complete

Change the default URL for your profile to your name and link to your profile from other sites and posts

http://www.linkedin.com/pub/bruce-bixler/16/171/493 http:www.linkedin.com/brucebixler49

Photo, Headline, Contact Info & URLBruce Bennett @BruceBob

Perfect Profile Photo, Headline, Contact Info & URL Passport or facial photo Any digital image can be cropped Avoid unemployed, next big opportunity, etc.

Bruce Bennett @BruceBob Perfect Profile

How far back do you list? Avoid unemployed, next big opportunity, etc. In job search list volunteer work or efforts Avoid unemployed, next big opportunity, etc.

Perfect Profile(Substitute your job title or keywords for Marketing MGR)

Marketing Manager at Marketing Resource

Marketing Manager at Marketing Entrepreneur

Marketing Manager at Marketing Management

Marketing Manager at Additional Marketing Resource

Marketing Manager at Marketing Consultant

Marketing Manager at Independent Marketing Contractor

Marketing Manager & Volunteer at Red Cross

Marketing Manager & Group Owner at (Group name)

Marketing Mgr & Networking Facilitator at Harper College

Marketing Mgr & Group Facilitator at Gray Hair Management

Marketing Mgr & Accountability Group Mgr at St. HubertsYour Profile Headline

Bruce Bixler [email protected]

Perfect Profile1A. Public Relations at ABC Company

1B. B2B Sales at MNO Company

1C. Marketing Manager at XYZ Company

2A. Resourceful Public Relations Expert at ABC Company

2B. Bilingual B2B Sales Professional at MNO Company

2C. Successful Marketing Manager of Brands at XYZ Company

3A. I use every tool in the public relations toolbox to make our clients the heroes in their own stories

3B. Experienced Bilingual B2B Sales Professional Helping French and American Companies expand their International Presence

3C. Internet Marketing Expert | Looking For New Business Partnerships That Need Help WithMarketing... Lets Connect!Your Profile Headline

Bruce Bixler [email protected] on YOUR Headline!! Bruce Bixler [email protected] Perfect Profile

Photo, Headline, Contact Info & URLBruce Bixler [email protected] Perfect Profile

Perfect Profile

LinkedIn Keywords

Bruce Bixler [email protected]: 2 Past positions Bruce Bennett @BruceBob Perfect Profile Job Listing Hands on development of online, email, and text-based marketing strategies and campaigns to achieve planned organic growth, client retention, and cross sales goals.Working with the line of business managers, evolve the overall content of firstmidwest.com to ensure that it is dynamic, constantly updated, and consistent with other communications.Create and execute a strategic plan to expand the Bank's email marketing capabilities and effectiveness.Help define social media strategy to meet the bank's objectives. Execute on that strategy over time.Optimize page design using A-B testing.Plan for internal advertising rotation to ensure optimization of ad space within our site.Assist in the development of online advertising to promote brand and product/service awareness and drive traffic to our website.Provide guidance to agency recommendations on search engine marketing.Serves as a thought leader for the bank in the online marketing space by researching and analyzing relevant market trends and makes recommendations to executive management.

Your ProfileLed development of online, email, and text-based marketing strategies and campaigns to achieve planned organic growth, client retention, and cross sales goals.Working with the line of business managers, evolve the overall content of firstmidwest.com to ensure that it is dynamic, constantly updated, and consistent with other communications.Created and executed a strategic plan to expand the companys email marketing capabilities and effectiveness.Helped define social media strategy to meet the companys objectives. Execute on that strategy over time.Optimized page design using A-B testing.Planed for internal advertising rotation to ensure optimization of ad space within our site.Assisted in the development of online advertising to promote brand and product/service awareness and drive traffic to our website.Provided guidance to agency recommendations on search engine marketing.Served as a thought leader for the company in the online marketing space by researching and analyzing relevant market trends and makes recommendations to executive management

Summary and SpecialtiesBruce Bennett @BruceBob Perfect Profile Add descriptions to your LinkedIn Profile Summary Section

Summary should start with your email address and contact Information at the top

Summary paragraph one should be about what you do, your job title, and description and use keywords

Summary paragraph two should show how you have added value to a previous employer tell a story (SAR) Keywords

Summary paragraph three tell how you will solve a companies problems use a story (SAR) Keywords

Add keywords to your LinkedIn Summary Section

Perfect Profile

Bruce Bixler [email protected]

Summary and Specialties

Perfect Profile

Call to ActionBruce Bixler [email protected] me if....You need a buyer with extensive retail vendor experience & able to deliver success with business through building relationships, & collaborating w/cross-functional internal/external teams.

Motivated/inspired? Please use the blue "CONNECT" button. I welcome your questions.

Feel free to book me for your 2014 events

*** Let me know how I can assist you, contact me at [email protected] ***

Work on YOUR Summary!! Bruce Bixler [email protected] Perfect Profile

Perfect Profile

ExperienceBruce Bixler [email protected]

Experience Previous PositionsBruce Bennett @BruceBob

Perfect Profile

Perfect Profile

Optimize Previous Position ExperienceBruce Bixler [email protected] YOUR Previous Position(s) Bruce Bixler [email protected] Perfect Profile

LinkedIn Group(s)Bruce Bennett @BruceBob Perfect Profile

Volunteer Experience & CausesBruce Bennett @BruceBob

Perfect Profile

EducationBruce Bennett @BruceBob

Perfect Profile

Additional OrganizationsBruce Bixler [email protected]

Perfect Profile

CertificationsBruce Bixler [email protected]

Perfect Profile

CoursesBruce Bixler [email protected] Perfect Profile

Interests and Personal DetailsBruce Bixler [email protected] Perfect Profile

Advice for ContactingBruce Bennett @BruceBob Perfect Profile Advice for Contacting BruceInterested in networking or making connections, career opportunities, renewing acquaintances, connecting with fellow University of South Florida alumni.

Advice for Contacting BRUCEI am available by phone 224-221-9700 or email at [email protected] or [email protected]

Contact me if you are interested in hosting a Social Media event for your group or organization?

Do you need a Social Media speaker or workshop for an upcoming event or conference?

Contact me to discuss Social Media presentations and workshop topics to fit your needs and other seminar requirements.

Perfect Profile

Bruce Bixler [email protected] & Awards and Projects

Perfect Profile

Bruce Bennett @BruceBob

Recommendations

LinkedIn Skills and Endorsements

Bruce Bennett @BruceBob Perfect Profile Work on Recommendations and Skills! Bruce Bixler [email protected] Perfect Profile

Bruce Bixler [email protected] ProfileCompany Follow

Bruce Bixler [email protected] ProfileSchools

Bruce Bixler [email protected] ProfileInfluencers

Bruce Bixler [email protected] ProfileNews

LinkedIn Group Jobs

Bruce Bennett @BruceBobPerfect ProfileLinkedIn Group Jobs

Bruce Bennett @BruceBobPerfect Profile

Perfect Profile

Strategy: Search JOBS Bruce Bixler [email protected]

Perfect Profile Manage Privacy settings: LinkedIn Job Seeker

Bruce Bixler [email protected]

Perfect Profile

Whos Viewed Your ProfileBruce Bixler [email protected]

Incomplete profiles are 40 times less likely to be viewed in key word searches

Profiles w/o pictures are 7 times less likely to be viewed by recruiters

LinkedIn's first search algorithm is search for profiles that are 100% complete

Change the default URL for your profile to your name and link to your profile from other sites and posts

http://www.linkedin.com/pub/bruce-bixler/16/171/493 http:www.linkedin.com/brucebixler49

LinkedIn Today ChannelsBruce Bixler [email protected]

Perfect Profile

In Common ConnectionBruce Bennett @BruceBob

www.linkedin.com/pub/debbie-schober-ms-sphr/2/871/b7a

Debbie Schober

Perfect Profile

Additional InfoBruce Bennett @BruceBob

Perfect Profile

Honors and AwardsBruce Bennett @BruceBob

Perfect Profile

CRMBruce Bixler [email protected] Perfect Profile

SearchBruce Bixler [email protected]

Job search titles for positions. Copy and use Wordle.Analyst (business analyst OR systems analyst OR system analyst OR functional analyst OR requirements analyst)

Perfect Profile

Perfect Profile LinkedIn Alumni search for the Job Seeker

Bruce Bixler [email protected]

Saved Job

Perfect Profile Job Applying on LinkedIn

Perfect Profile

Perfect Profile Application Who Works At

Bruce Bixler [email protected]

Bruce Bixler [email protected] Who Works @ - A Chrome Extension

Thank You! Feel free to follow up later or connect with us on LinkedIn

Bruce A. Bennett - Mobile: 815-302-9552 Email: [email protected] LinkedIn: http://www.linkedin.com/in/bruceabennett Career Coach Corner Blog: http://bruce73.wordpress.com/

Bruce Bixler Mobile 224-221-9700Email: [email protected] LinkedIn: www.linkedin.com/in/brucebixler49

Perfect Profile