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I’m going to give you a bit of a reality hit and tell you my top social media mistakes Learn From My (Social Media) Mistakes I’ve made my fair share!

Learn From My (Social Media) Mistakes

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Page 1: Learn From My (Social Media) Mistakes

I’m going to give you a bit of a reality hit and tell you my top social media mistakes

Learn From My (Social Media)

Mistakes

I’ve made my fair share!

Page 2: Learn From My (Social Media) Mistakes

and it’s embarrassing when pointed out!

Not Double Checking Posts and Updates for Spelling and Grammar

You’re on your phone and rushing to post your update before your meeting starts…

Always double check your spelling and grammar, it looks really bad when a typo goes out to your network…

Page 3: Learn From My (Social Media) Mistakes

Nobody likes a ‘me me me’ on social media

Always Sharing Other Peoples Content

For every 10 updates you post:• 8 should be external• 2 should direct readers to your site /

promotion / or other call to action

Follow the

rule

Page 4: Learn From My (Social Media) Mistakes

I preach to my clients about being consistent yet when I’m tied up with client work (which is

always!) my own networks suffer

Being Inconsistent

I now have one of my team doing my content marketing so even if I’m not getting

time to engage, I’m present

Page 5: Learn From My (Social Media) Mistakes

Only follow those who add value to your day, e.g. they help you to upskill, are active in your industry, someone you’d like to work with or create a relationship with

Following Everyone Who Follows Me

It just seems like good manners right!  Wrong. Does everyone you follow follow you in return?

Anyone else is just noise in your news feeds

Page 6: Learn From My (Social Media) Mistakes

 I now have push notifications for all these so I can thank on the run (so no ‘too busy’

excuses for me)

Not Thanking Connections for Sharing, Engaging, Recommendations or Endorsements

During my ‘busy’ periods, I haven’t logged on to see who’s been awesome enough to engage

with me or my content

 Huge mistake

Page 7: Learn From My (Social Media) Mistakes

If in doubt,backspace it

out!  

Last But Not Least, Misinterpretation

A smart/funny or clever update that makes perfect sense in my head … doesn’t quite translate in written word

The last thing you want to do is send out the wrong message

Page 8: Learn From My (Social Media) Mistakes

Tell me a mistake you’ve made (and learned from)

I’ve made more mistakes but these jump to

mind - Now that I’ve bared my soul

it’s your turn to ‘fess up’