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Reader's Advisory for Social Media
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Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.
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About
• Often considered the quintessential example of social media, facebook allows users to create a ‘profile’ where they can post comments, photos, etc.. for others to see.
• It began as a service for university students, but was gradually opened up to the wider population.
• As of 2012, facebook has over 1 billion active users.
Creating an Account
• facebook is open to anyone over the age of 13 with a valid email address.
• There is a focus on “true” identities and suspicious names are refused.
• When you first register you are prompted to follow 4 steps to get your started:o Find Friends – entails allowing facebook access to your email
contacts to find people you knowo Add Details – information about your where you live or have
lived, educational history and work historyo Choose Interests – musical tastes, film and television
preferences, hobbies, etc..o Add Profile Pic – allows you to upload a photo from your
computer
Privacy
• facebook requires that users’ profile names and profile picture be available to anyone. Users can choose who can view any other information they post. This can be done by clicking on either ‘Privacy Shortcuts’ or ‘Settings’.
• facebook sends information about your likes and posts to advertisers, who in turn can target you with ads tailored to your tastes. This information is sent anonymously, the advertisers should not be able to identify you from the information.
Deleting an Account
o Deactivating your account instantly removes your post, photos etc. from other users’ News Feeds. It is no longer visible to anyone and you can no longer be searched. However, facebook saves all the information so if you choose your account can be reactivated. You will need to use the same email address to do so.
o Permanently deleting your account means it will no longer be visible to other users and that after about 14 days all information stored by facebook will be deleted.
facebook offers 2 options for users who no longer wish to use their accounts:
Permanently Delete an Account
• You must be logged in to your account• Click on the small down arrow in the blue bar across the
top of the screen and select ‘help’• Search help for ‘delete my account’• Select the article ‘How do I permanently delete my
account?’• Click the ‘let us know’ link, complete the form and click
‘Delete my Account’• You should receive an email letting you know the process
has begun• Do not login to your account again, as this could stop the
deletion process. It will be gone in about 14 days
About
• Twitter is a social networking site based on ‘micro blogging’ (extremely short posts).
• Tweets are limited to 140 characters. This is because Twitter was an early mobile use adapter, allowing users to post tweets via SMS text messages which could only be 140 characters at the time.
• Twitter is well known for making celebrities accessible to the general public; many use the service to interact with fans and critics.
Creating an Account
• Twitter requests your full name, email address and that you create a user name to register your account. All of the information can be changed later and there is no name verification. You can have multiple ‘handles’ associated with your account.
• Twitter allows anonymous and parody accounts.
• Twitter walks you through finding people to follow and your first tweet.
Privacy
• Twitter provides 2 options for your tweets; public or protected. Public tweets can be viewed by anyone on the web. Protecting your tweets gives you the following protections:
oPeople will have to request to follow you; each follow request will need approval. oYour Tweets will only be visible to users you've approved.oOther users will not be able to retweet your Tweets.oProtected Tweets will not appear in Google search; protected Tweets will only be searchable on Twitter by the account holder and approved followers.
• You are also able to ‘block’ users from following you, but if your Tweets are set to public they can still view them.
• Twitter collects personal information from your account to be shared with third parties like advertisers. This information is not necessarily anonymous and could personally identify you.
Deleting an Account
• Login to your account.
• Go into your settings.
• At the bottom of the ‘Account’ screen, click on the ‘Deactivate my account’ link.
• Twitter stores your information for 30 days. To reactivate your account during this period just login.
• After thirty days your account cannot be retrieved.
About
• Business oriented LinkedIn is the more ‘serious’ of the popular social networks.
• Users create profiles and connect with other users; typically these represent real world relationships.
• You build your network by receiving introductions to connections of your connections (friends of friends).
• Connections are measured in ‘degrees’; a friend of your friend would be considered a 2nd degree connection (like playing ‘6 degrees of Kevin Bacon’).
• Employers can also create accounts to list jobs and connect with potential candidates.
Creating an Account
• To create an account on LinkedIn, you must provide at least your name, email address and/or mobile number, and a password.
• You can choose to provide further information about yourself during the registration process (for example, your gender and location).
• You will be promoted to enter the password for your email account; this allows LinkedIn to use your email contacts to search for members you know.
• LinkedIn accommodates the use of former names and nick name in their profiles but does not allow the use of fake or altered names.
• A basic account is free, upgrades are available for a fee
Linked In glossary
Privacy
• The Privacy Settings for LinkedIn allow you choose how much or how little information you would like to be made available. For most pieces of information they offer 4 selections: Everyone, My Network, My Connections, Only Me.
• LinkedIn allows companies to survey their user base. While the information for such a survey is completely private, you have the option to turn it off.
• LinkedIn has partnered with these companies (including the New York Times). to cull "non-personally identifiable information" from your LinkedIn profile. With this information, they will serve you up a customized list of headlines.
• If you choose share your email password with LinkedIn they may send emails to all of your email contacts, advising them your have joined LinkedIn and inviting them to join as well.
• A comment complaint about LinkedIn is that any adjustment to your job title will result in a message being sent to all your connections advising them to congratulate you on your ‘New Job’ (even if you just fixed a spelling mistake). To stop this from happening go into ‘Account and Settings’, select ‘Privacy and ‘Settings’ and click ‘Turn on/off your activity broadcasts’. Make any needed changes and then turn the broadcasts back on if desired.
With information from Private WiFi
Deleting an Account
You can close your only LinkedIn account on the Privacy & Settings page: • Move your cursor over your photo in the top right of your homepage and
select Privacy & Settings.• You may be prompted to sign in to your account again. • Click the Account side tab next to the shield icon near the bottom left of
the page.• Under the Helpful Links section, select Close your account.
If you close your account(s), your information will generally be removed from LinkedIn within 24 hours. They generally delete closed account information and will de-personalize any logs or other backup information within 30 days of account closure. Search engines like Yahoo!, Bing, and Google may still display your information temporarily due to the way they collect and update their search data.
With information from LinkedIn Help
• Pinterest is a photo-sharing based social site.
• It allows users to create ‘boards’ where they can ‘pin’ photos either uploaded from their computer or found on the web.
• The social aspect comes from users’ ability to like, comment on, and ‘re-pin’ photos.
• Pinterest accounts can be linked to both facebook and Twitter accounts.
• Instagram is a photo and video sharing service. Users take pictures and videos, and then share them on a variety of social networks, such as Facebook, Twitter, Tumblr and Flickr.
• As well sharing your photos and videos Instagram allows you to apply ‘filters’ to change the look of your images.
• Instragram is mobile based, which means you must download the app to utilize the service.
• Once you have the app you can manage your profile and view other users’ profiles through their website.
• Check out some examples of Instagram marketing here.
with information from Wikipedia
• Vine is a short-form video sharing service. Users record and edit six-second long videos, which can be shared both through Vine's network and on other services (ie Facebook and Twitter).
• Like Instagram, Vine is mobile based; you must first download the app and then you can utilize the website.
• Vine's app can also be used to browse through videos posted by other users, along with groups of videos by theme, and trending videos; take a look at a Vine.
• The camera records only while the screen is being touched, enabling users to edit on the fly or create stop motion effects.
• Use of Vine is growing as people explore ways to use it as a promotional and advertising tool.
with information from Wikipedia
Snapchat
• Snapchat is a photo messaging application. Users can take photos, record videos, add text and drawings, and send them to a controlled list of recipients.
• These photos and videos are known as "Snaps". Users set a time limit for how long recipients can view their Snaps (from 1 to 10 seconds), after which they are hidden from the recipient's device and deleted from Snapchat's servers.
• Snapchat is completely mobile; although there are sites that will allow you to create and view Snaps from a desktop these are not affiliated with Snapchat.
• While Snapchat guarantees that they do not store users Snaps after they have been viewed by all recipients, they cannot guarantee that recipients have not some how saved Snaps.
with information from Wikipedia
• Flickr is a image and video hosting website.• You can view and comment on images uploaded
by other users.• You can choose to make your images public,
which means they are viewable by anyone on the web.
• Or you can mark photos ‘friends’ or ‘family’, meaning the are only viewable by people with Flickr accounts that you have approved.
• Users can set the copyright level for their posted photos.
• tumblr is a blogging platform; it has similarities to other social media, blending the ideas of micro-blogging and image sharing.
• Similar to other sites we’ve discussed, tumblr users can follow each other. If you are following someone their new ‘posts’ will appear on your ‘homepage’. You can also ‘like’ and ‘reblog’ posts.
• Primary ‘tumblelogs’ must be public; users can create secondary password protected blogs.
• A ‘social cataloguing’ site, Goodreads allows users to create reading lists, libraries and to join discussions about books.
• Similar to other sites, you create a profile and ‘friend’ other users. Once you’ve ‘friended’ them, you can see their lists and make comments.
• Goodreads will make reading suggests for you, based on how you have rated other titles and which books you have read in the past.
If it ain’t broke don’t fix it doesn’t apply anymore. If it ain’t broke, it is obsolete.
Bill Gates
