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How to Sell on LinkedIn by Selling Nothing At All
1webtrafficthatworks.com
webtrafficthatworks.com
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Who is Adam Houlahan?
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Adam is a leading world expert when it comes to helping business owners
and entrepreneurs4
Adam and his team have helped over 3,200 people and he shares some of his
top secrets in his bestselling books, Social
Media Secret Sauce5
Adam and the team at Web Traffic That Works
also have a lifetime partnership with
Buy1Give16
Web Traffic That Works are closing in on an
amazing 400,000 impacts
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The top 5 takeaways
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#1. Always do the selling off LinkedIn after you’ve
built the trust
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#2. You need to treat selling on LinkedIn as a
long-term approach
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#3. You should use LinkedIn’s messaging
service to send content you know will be valuable
to your connections
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#4. You can use LinkedIn’s messaging service to build
relationships with connections by sending personalised
congratulations to them for new jobs, work anniversaries and
milestones.
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#5. 90% of business owners and
entrepreneurs fails because they’re
impatient
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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TOP 3 QUOTES
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“It’s the #1 mistake that people make. They try and pitch their product or service on LinkedIn
itself, where what they should be doing is building that trust and
credibility, and eventually getting that person off LinkedIn and into a
sales conversation.”
TOP 3 QUOTES FROM THIS INTERVIEW
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“People love to buy your product or service when they’re
convinced that it’s the right product or service for them, and convinced that you’re the right
person to work with them.”
TOP 3 QUOTES FROM THIS INTERVIEW
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“Keep providing value and service, and the client will come round when they’re
good and ready.”
TOP 3 QUOTES FROM THIS INTERVIEW
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TOP 3 ACTION ITEMS
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#1. Start creating a list of content that would be of value to your target client. Ideally,
this will be content that you’ve created i.e. a blog or podcast. However, it doesn’t
have to be.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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#2. Make a note to start congratulating your
connections on LinkedIn with personalised messages for
work anniversaries, new jobs and milestones. This is a great way of building relationships
and trust.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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#3. Make a list of all your connections who you consider to be viable potential clients. Keep a track
on how your relationship is developing with them i.e. the
contact you’ve made, the content and links you’ve shared with them. This way you’ll have a good idea of
who you’re contacting and how frequently.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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