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How To Get Followers On Social
MediaBy David Gabriel
Get Followers On•Facebook•Twitter•Instagram
•Pinterest•Google +•LinkedIn
Let’s start with the basics
Must-Have Basics1. Fill out profile completely!2. Ask your current fans to like or
follow. 3. Place follow links and widgets on
your blog or website. 4. Be active. Post everyday!
How do I start getting followers?
Facebook•Leverage Existing Fans
•Facebook Ads
•Use The Right Incentives
Existing Fans.
•Ask fans to like your page.
Ask Fans To Like Your Page
•At events.
•At your business.
•At their business.
•On the phone or email.
Facebook Ads•Facebook has become information
saturated.
•Use Facebook Ads in order to ensure
your audience sees your content.
Right Incentives•Incentives & promotions will
attract likes, however it might
attract the wrong audience.
Right Incentives
•Design incentives that
reinforce your brands mission.
Example: A Church Might Offer
•T-shirt with logo.•Christian book.•All expense paid retreat.
Rather Than,
•A $30 amazon card.
Twitter•Follow Top Influencers•Target Connections•Participate & Engage
Follow Top Influencers•Within your industry & customers industry.•Retweet their posts with your own take on the idea.
Target Connections•Follow top influencer’s followers.
•Follow your competition’s followers.
•Search hashtags & keywords.
Participate & Engage •Trending & “Days of the week” hashtags.
•Post pictures and links.
•Retweet and Like other users posts.
•Reply at least within 4 hours when some
one tweets at you.
Instagram•Leverage Facebook•Post Unique & Interesting Pictures. •Participate and Engage
Leverage Facebook•Target Facebook Fans.•Add Instagram tab.•Share Instagram posts to Facebook.•Run a Instagram Contest on Facebook.
Post Unique & Interesting Pictures
•Take candid pictures.•Use filters.•Find interesting angles.
Participate and Engage
•Like lots of posts!•Post about trending topics.•Tag people.•Comment on posts.
Pinterest•Post Original Content
•Include Pinterest Button
•Follow Lots Of People!
Original Content•80% of the posts on Pinterest are repins.•You will stand out with original content.
Original ContentPost…•Images•Infographs•Helpful content•Quotes •Funny Photos
Include Pinterest Button
•On website.•On blog.•On other owned content.
Follow People!•Follow competitors.•Follow leaders.•Repin great content.
Google +
Why Google +?•Has a direct impact on Google’s search results (SEO). Very Important!
Google +•Google+ Circles•Contribute To A Community•Follow As Many People As Possible
Google+ Circles•Search for relevant circles.•Quickly add targeted, interested Google+ users to your circles.
Contribute To A Community
•Find a community.•Contribute with original content or comment on someone else’s content.
Follow As Many People As Possible
General Rule,•25% strangers not in your niche follow you back.•50% strangers who are in your niche follow you back.•75% friends will follow you back.
LinkedIn•Target Natural Market•Participate In Groups•Share Great Content
Target Natural Market•Friends, colleagues, classmates, customers; add everyone you can think of!•Make sure employees like the page. •Personalize friend requests.
Participate In Groups
•Post a topic.•Comment on a topic.•Add members.
Share Great Content•Repost content from leaders.•Repost an article, with your own thoughts.•Post owned content.