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Going digital - 10 questions / ideas.
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Going digital
Idea # 1
Get access to fast Internet
80% of Italian homes do not have fast internet coverage: Millions without choices and without chances.
http://europa.eu/rapid/press-release_SPEECH-14-534_en.htm
Neelie Kroes
Idea # 2
Use social media
Nordstrom has invested heavily to give its
customers multichannel experiences.
http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age
https://www.facebook.com/Nordstrom http://instagram.com/nordstromhttp://www.linkedin.com/company/nordstromhttp://nordstrom.tumblr.com/https://www.nordstromrack.com/http://www.pinterest.com/nordstrom/http://shop.nordstrom.com/https://twitter.com/Nordstromhttps://www.youtube.com/user/Nordstromcom
11 advantages of using a blog for teaching
http://www.slideshare.net/frankcalberg/11-advantages-of-using-a-blog-for-teaching
Idea # 3
Use transportation appsto get from a to b
Further inspiration
https://delicious.com/frankcalberg/transporthttp://www.slideshare.net/frankcalberg/transportation-innovation
Idea # 4
Involve external people using technology
China’s Xiaomi crowdsources features
of its new mobile phones rather than investing heavily in R&D.
http://www.mi.com/http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age
Telstra crowdsources customer service,
so that users support each other to resolve problems without charge.
http://www.telstra.com.au/http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age
Crowdsourcing
https://delicious.com/frankcalberg/crowdsourcing
Idea # 5
Use crowdfunding to let external people help
with financing
Crowdfunding
http://www.slideshare.net/frankcalberg/crowdfunding-35835254
Idea # 6
Create moreself service for users
http://www.zocdoc.com/
Rather than creating technology tools to help back-office employees type customer complaints into their systems, leading organizations create
self-serve options for customers to type in
their own complaints.
http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes
Historically, if you wanted to change the details on your account or change your address, you would have to ring up and talk to someone or go into a store.
Now, you can access that function online or through your mobile phone, hence the costs are reduced.
http://www.mckinsey.com/Insights/Business_Technology/The_digital_enterprise
Idea # 7
Automate manual work
Look at how everything is done
and ask “why”?
http://www.mckinsey.com/insights/organization/the_seven_habits_of_highly_effective_digital_enterprises
To meet high customer expectations, companies must reinvent the entire business process -including cutting the number of steps required, reducing the number of documents.
http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes
Of the 700 end-to-end processes in banks, for example opening an account or getting a car loan, about half can be fully automated.
http://www.mckinsey.com/insights/strategy/strategic_principles_for_competing_in_the_digital_age
One bank digitized its mortgage-application and decision process, cutting the cost per new mortgage by 70% and slashing time to preliminary approval from several days to just 1 minute.
http://www.mckinsey.com/insights/business_technology/accelerating_the_digitization_of_business_processes
Idea # 8
Use analytics to better understand users
An integrated analytics approach can free up 15 – 20% of marketing spending.
http://www.mckinsey.com/Insights/Marketing_Sales/Using_marketing_analytics_to_drive_superior_growth
The Internet gives consumers new power to express their preferences and take their business elsewhere with the click of a mouse.
In this environment, the customer’s needs and desires have to guide every aspect of a company’s operations.
http://www.mckinsey.com/insights/high_tech_telecoms_internet/chinas_digital_transformation
Further inspiration
http://www.slideshare.net/frankcalberg/customer-needs
Idea # 9
Adapt your products and services
Successful digital businesses continuously scout out new ideas and carefully manage their own product pipelines.
http://www.mckinsey.com/insights/high_tech_telecoms_internet/chinas_digital_transformation
Further inspiration
http://www.frankcalberg.com/strategychange
Idea # 10
Change your culture to become more agile
BYOD is just the beginning. If your organization is going to attract and engage the most creative individuals in the world, then as a CIO you have to think about how you might help facilitate SYOG - Set your own goals, DYOJ - Design your own job, PYOC - Pick your own colleagues, AYOE - Approve your own expenses, or CYOB - Choose your own boss.
http://www.mixhackathon.org/hackathon/contribution/dawn-distributed-leadership
Gary Hamel
The new, ideal IT person - a kind of “Homo digitus” is used to short delivery cycles and feels at ease operating across silos and working within cross-functional teams.
Homo digitus is also output-minded and helps the business visualize solutions through rapid prototyping
and experimentation.
http://blogs.hbr.org/2013/08/do-you-have-the-it-for-the-com/
Further inspiration
http://www.frankcalberg.com/culturechange
Idea # 11
Educate yourself constantly
Learning strategies
http://www.slideshare.net/frankcalberg/learning-strategies-11478939