17
Get Found Fast Using Twitter: Learn to market yourself using Online Using Twitter to Market Your Business By Virtual Media Mavens, LLC at GetFound.TV

Get Found Fast Using Twitter to Market Yourself Online PPT

Embed Size (px)

Citation preview

Page 1: Get Found Fast Using Twitter to Market Yourself Online PPT

Get Found Fast Using Twitter:

Learn to market yourself using Online

Using Twitter to Market Your BusinessBy Virtual Media Mavens, LLC at GetFound.TV

Page 2: Get Found Fast Using Twitter to Market Yourself Online PPT

http://www.virtualmediamavens.com/fb-for-business/

Page 3: Get Found Fast Using Twitter to Market Yourself Online PPT

Why use Twitter

Maintaining an effective twitter presence can be a powerful part of your business’ social media marketing strategy. used successfully, twitter can help you:

Develop and promote your brand

Interact and support your fan base

Monitor what people are saying about your company and brand

Create buzz around upcoming promotions and events

Promote thought leadership and industry expertise

Develop direct relationships with bloggers and journalists for promotions

Page 4: Get Found Fast Using Twitter to Market Yourself Online PPT
Page 5: Get Found Fast Using Twitter to Market Yourself Online PPT

Hashtags

Page 6: Get Found Fast Using Twitter to Market Yourself Online PPT

Steps to Start Tweeting

Page 7: Get Found Fast Using Twitter to Market Yourself Online PPT

Don‘t make your Twitter handle something completely random. (example: @unicornsrule). this is a lost branding opportunity for your company.

Don‘t use numbers (example: @HubSpot123). unless there is a reason for the specific numbers, it looks juvenile. It also conjures the old Aol chat room days. It gives your company the appearance that you aren‘t putting thought into your username, and it looks unprofessional.

Don‘t use an underscore using an underscore won‘t hurt you, but be aware that it generally is never done, and you‘ll be at risk of seeming unaware of the “social norms.”

Page 8: Get Found Fast Using Twitter to Market Yourself Online PPT

Simple Wizard Setup

TIP: Fill in all areaswith information anda profile image forbranding.

Page 9: Get Found Fast Using Twitter to Market Yourself Online PPT

Background

It’s important to note that Twitter backgrounds will not scroll down as users scroll down a profile page. The text/images on the background will be glued to one spot and will never move.

Page 10: Get Found Fast Using Twitter to Market Yourself Online PPT

Background

Pull out a marker over the 300-pixel mark on the horizontal ruler in your design software

Page 11: Get Found Fast Using Twitter to Market Yourself Online PPT

Background

Pull out a marker over the 300-pixel mark on the horizontal ruler in your design software

TIP:Color in the entire canvas with one color.Alternatively, you could insert some sort of imagethat takes up the entire background. Just be sure youown the rights to the image you choose, and considerhow it will look when part of it is covered up by theTwitter feed. A solid color is always a safe option. It’salso easier on the eyes

Page 12: Get Found Fast Using Twitter to Market Yourself Online PPT

TIPS:

At this point, you’re free to write the text and addwhatever images you choose to the 300-pixelwide, left-hand column.

Things to add:

Company name,Brief bio,URLs for your website and social networks, andYour company logo.

Page 13: Get Found Fast Using Twitter to Market Yourself Online PPT

TIPS:

At this point, you’re free to write the text and addwhatever images you choose to the 300-pixelwide, left-hand column.

Things to add:

Company name,Brief bio,URLs for your website and social networks, andYour company logo.

TIP: Don’t Tile Backgrounds – Due to the columnslayout, background images should be one imageinstead of tiled. one core image is better at handlingthe transitions from the columns on the page.

Page 14: Get Found Fast Using Twitter to Market Yourself Online PPT
Page 15: Get Found Fast Using Twitter to Market Yourself Online PPT

What to Tweet

An observation Tweet a status or photo about something happening around the office. What events you’re Attending Share a link to the next conference or webinar you’re hosting or attending. Your content Post a link to your company’s most recent blog article or an offer you think

is particularly beneficial. Someone else’s content Post a link to someone else‘s blog article as a helpful resource -- or Retweet what someone else is tweeting! Chat with Someone Direct tweets to other twitter users using an @ uSernAMe.

Page 16: Get Found Fast Using Twitter to Market Yourself Online PPT

What to Tweet

Page 17: Get Found Fast Using Twitter to Market Yourself Online PPT

Thank You.

Virtual Media Mavens, LLC956-429-2482

[email protected]