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THE FUTURE OF BLOGGING @kirstenjassies justK.nl

Future of blogging 2016

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THE FUTURE OFBLOGGING @kirstenjassies justK.nl

kirstenjassies

kirstenjassies

UTRECHT, NL MOM X 2 1974 BLOGGER 1999 SOCIAL MEDIA addict SPECIALIST AUTHOR SNAPCHAT LOVE GOALZ

MY FIRST INSTAPIC NOV 2010 #SELFIE

IGmarketingNL

MIJN EERSTE FOTO, DECEMBER 2010

#SELFIE

256.799.000

MIJN EERSTE FOTO, DECEMBER 2010

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

INFLUENCERS SINGLE-HANDEDLY BUILT A RELATIONSHIP WITH THEIR AUDIENCE BASED ON EXPERTISE

AUTHENTICITY AND TRUST.

THEY VOLUNTARILY GIVE UP THEIR PRIVACY, SPENT COUNTLESS HOURS CREATING CONTENT, AND PASSIONATELY

SHARE WHAT THEY CARE ABOUT BY GRANTING US AN INSIGHT INTO THEIR LIVES, THOUGHTS AND INTERESTS.

BLOGGER

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

SOCIAL INFLUENCER

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

Hi, SOCIAL INFLUENCERS!

CONTENT KEYNOTE BLOGST 2014 FUTURE OF BLOGGING:

ALGORITHMS IT’S ABOUT THE COMMUNITY NEW TECHNIQUES NEW BLOGGING PLATFORMS VISUALLY DOCUMENTING YOUR LIFE

5 TRENDS

BLOGST 2014

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

IN 2018 85% OF ALL ONLINE CONTENT WILL BE

VIDEO

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

WORDPRESS VS SQUARESPACE?

FIRST: DO YOU REALLY NEED YOUR OWN BLOG? WORDPRESS IS FOR NERDS AND PEOPLE WHO WANT TO GROW AND DO MORE WITH THEIR WEBSITE/SHOP SQUARESPACE IS EASY AND BEAUTIFUL EVER THOUGHT OF TUMBLR? (free!)

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

recipes on

SNAPCHAT

Pewdiepie, 40 m fans , 12 million $ Michelle Phan, 9 m fans, 3 million $ Nurdy Nummies, 9 m fans, 2,5 million $

just a

YOUTUBE channel

INSTAGRAM STORIES VS SNAPCHAT

Instagram > Picture Perfect social media channel owned by Facebook Snapchat > Fun, unfiltered, in the moment. A camera company which offers a hyperevolved text messaging platform Instagram stories = Snapchat minus the FUN and gamification Instagram stories strengthen your presence on Instagram, make it more personal which will get you more engagement, for short: it’s the perfect complement Snapchat feels like one-on-one which get you more engagement, while Insta stories are one to many, which lacks interaction Okay, Instagram with Instastories win

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

insta stories

perfect for travel &

food influencers

ADVICE FOR SOCIAL INFLUENCERS 2017

DON’T FOCUS ON YOUR OWN BLOG TOO MUCH FOCUS ON INTERACTION WITH YOUR FOLLOWERS CREATE LOTS OF VIDEO (LIVE, SNAPS, STORIES 24/7) USE STORYTELLING ANGLES CHOOSE COLLABORATIONS WOTH BRANDS WISELY (GO FOR AMBASSADORSHIP INSTEAD OF ONE CAMPAIGN) HELP EACHOTHER GROW

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL

KIRSTEN JASSIES INSTAGRAM - SNAPCHAT - VIDEO TRAINING - PRESENTATIONS - ADVICE - STRATEGY

www.justK.nl * SLIDESHARE.NET/JUSTKIRSTEN

QUESTIONS?

THE FUTURE OF BLOGGING - @KIRSTENJASSIES - JUSTK.NL