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@axonnmedia
Funny, clever & heart-warming:
2014 has been a great year for viral content
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The picture that broke twitter
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32.9m views and counting
Ellen’s celebrity-
packed Oscar
selfie broke
records and
became the most
shared tweet ever.
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The tweet was great marketing for
Samsung as sales of the Samsung
Galaxy skyrocketed after the event.
People love Ellen, and so didn’t mind
this being a marketing message.
Credit: Getty Images
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First Kiss – Tatia PIlieva
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88,232,939 views
LA fashion label Wren created the video with Tatia
Pilieva and a selection of models to increase awareness
of the brand.
All the models in the video were wearing Wren’s clothing
and the video clearly captured the public’s attention.
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The video was first seen as a
social experiment and racked up
a large amount of views in the
first week. After the video went
viral, we found out that it was a
publicity stunt and even though
the models were strangers, the
video was slightly scripted. Source: YouTube http://bit.ly/1h8rydb Image: ThinkMarketing
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What does the fox say? By Ylvis
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436,183,331 Views
Every year there is a
breakthrough song that
gets on everyone's
nerves.
This year it was ‘What
does the fox say?’ by
Norwegian band Ylvis.
Credit: Better Than Pants
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The video (http://bit.ly/1eTs9Qd) features the
lead singer and backing dancers dancing in a
forest dressed as foxes, and although it’s now
annoying, at the time it was fun and energetic.
We can never predict what will go viral when it comes to
these types of videos, but they are always
just a little bit silly.
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Mentos suit and Diet coke
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2,371,293 views
EpicMealTime’s Harley Morenstein uploaded a Vine of his friend
Josh Elkin, wearing a suit of Mentos, jumping into a Coke vat this
summer and it instantly became a hit, including on YouTube.
Source: YouTube http://bit.ly/1lNQh6Y
Harley JOSH
Credit: Pinterest and Getty Images
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The video is only 6 seconds long but even so
has acclimated over 2 million views. The
video was all in good fun but even so has
raised exposure for both brands.
Credit: MommyGaga
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Frozen’s Let it go In 25 languages
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15,317,438 views
Let it Go, from Disney’s blockbuster Frozen, has topped
the charts in 17 countries this year. However, in April the
studio released a behind-the-scenes video of the singers
recording the song in 25 languages.
Source: YouTube http://bit.ly/1gRdd86 Credit: Disney
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Dog Faints from excitement
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23,008,361 VIEWS
A Schnauzer named
Casey fainted when
a family member
returned after being
away for 2 years.
The video has
amassed over 23
million views and
counting.
Source: YouTube http://bit.ly/1tJrEPw Credit: Post Gazette
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Game of Goats
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3,560,897 views
Game of Goats
takes a montage of
goat videos and
blends them to
recreate the Game
of Thrones theme
tune that we all
know and love.
Source: YouTube http://bit.ly/PSiguC
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Many of the clips used in the video are popular on YouTube, including the one featuring a goat singing Whitney Houston’s rendition of ‘I will always love you’.
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Kicked by a train conductor
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Source: YouTube http://bit.ly/1hVlUK6 Credit: Star Phoenix
34,993,852 Views
This YouTube video
sees Canadian Jared
Frank getting kicked in
the head by a train
conductor while standing
too close to the tracks in
Peru.
Luckily Jared had no
injuries and saw the light
side to his misfortune.
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As it happens, the train conductor was actually
saving his life, as Jared’s head was on course
for some rigid metal, and the driver put his leg
there to cushion the blow.
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Harry Potter vs
Star Wars
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10,186,599 views Directed by Danny & Michael Philippou, the
video brings a popular argument to life: who is
better - Harry Potter or Anakin Skywalker?
The video starts out with two housemates
arguing, but it soon escalates into a full-blown
sci-fi fight.
Source: YouTube http://bit.ly/1ryBuRx Credits: Wallpoper and Collider
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Wheel of Misfortune
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21,884 views
Source: YouTube http://bit.ly/1knVDwk
This video has fewerviews
because it was originally
posted on Facebook, gaining
its popularity there. Despite
this, it featured on many news
channels and ended up on
YouTube in multiple different
videos. The video is of
contestant Julian losing $1
million due to not being able to
pronounce ‘Achilles’.
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Sloth Squeak
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1,277,907 views
Source: YouTube http://bit.ly/1et67HF
Slothville TV uploaded the super cute video in April this
year and has had quite the reception. We all love
adorable animals and baby sloths are as sweet as they
come, especially when making squeaky noises.
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Emma Stone vs
Jimmy Fallon
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27,053,307 views
Source: YouTube http://bit.ly/1fnMnpn Credit: US magazine
Emma Stone appeared
on The Tonight Show with
Jimmy Fallon and the
YouTube clip of them
having a lip sync battle
has a staggering 27
million views. It’s clear
who won this battle but
it’s still a highly amusing
video to watch.
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April fool’s pregnancy prank
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29,476,623 views
Source: YouTube http://bit.ly/1e3yXOF
In this American classroom the teacher has a policy: if you get a
phone call in class you have to answer it on speakerphone. When
a student’s phone rang on April 1st, he had no idea how good his
class was at pranking...
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The Circle of life – Australian
Broadway cast
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18,299,668 views
Source: YouTube http://bit.ly/1fKiUQV Credit: The Australian
On a journey from Brisbane to Sydney the cast of The Lion King
on Broadway Australia gave the other passengers a treat by
singing The Circle of Life. Let’s just say the impromptu
performance was quite spectacular.
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Comic Flight attendant
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16,458,838 views
On a flight to Salt Lake City, flight
attendant Martha Cobb gave a
pretty impressive safety speech
using jokes such as “everybody
gets their own teeny weenie
yellow southwest bikini”. She
turned a boring speech that
people ignore into something that
the passengers will remember for
the rest of their holiday.
Source: YouTube http://bit.ly/1eJKwoU Credit: Daily Entertainment News
Credit: Cancer Research
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#nomakeupselfie
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£8 million raised
The #nomakeupselfie hashtag was one of the
best things to go viral this year as it wasn’t just
something to get involved in, it raised millions of
pounds for cancer charities within a few days.
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Save the children Syria help video
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32,761,111 views
This hard-hitting video showcases what it would be
like for a British child if war hit our shores.
The video brings awareness about how war affects
children in countries where war is ever-present.
The video has earned its 32 million views as it was
made tastefully and is extremely impacting.
Source: YouTube http://bit.ly/1e1i69f
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Pepsi Bus shelter
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6,287,530 views
Source: YouTube http://bit.ly/1jfJmod
This video was a
marketing ad for Pepsi
UK and features a
modified bus shelter
warping real-time
images to show aliens,
sea creatures and even
a tiger to scare the
people of London.
Credit: MB&F
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Mcvitie’s Puppy advert
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Source: YouTube http://bit.ly/1aVCRHO
1,181,855 views
Along with similar ads featuring
kittens and owls, this advert for
McVitie’s Digestives is so cute
that it’s gathered 1 million views
despite being a UK-only advert.
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Haribo cinema advert
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Source: YouTube http://bit.ly/1mj8dfr
164,273 views
Another video with fewer YouTube hits, but this one was
a popular TV ad and was mentioned on many social
networks before being uploaded to YouTube.
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