Social Media at HE&R

• 40+ Channels • Representing 16 brands/properties • Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn• Review Management • Destination Hershey: Sweet Escape Blog

Every 24 hours The average person checks their smartphone 200 times.

Every 24 hours 400 million Tweets are sent.

5,700 Tweets are sent every second, more and more with a photo.

Every 24 hours More than 350 million photos are uploaded to Facebook.

Every 24 hours More than 70 million photos are shared on Instagram

Every 24 hours Snapchat users send 400 million images.

Every 24 hours 53 million people will be pinning.

Social Media at HE&R

• 40+ Channels • Representing 16 brands/properties • Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn• Review Management • Destination Hershey: Sweet Escape Blog

Keeping Hershey, PA Top of Mind

Leveraging Holidays, Weather Events