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@MariSmith BeLive.tv
CONDUCTING INTERVIEWS
by Mari Smithin Partnership with BeLive.tv
1
PART 3 of 4
Facebook LIVE Video Marketing
Talk Show Tips, Visuals & More!
@MariSmith BeLive.tv
#1. Prep & Gear
Lighting, Mic, Camera & more
#2. Content That Converts
Which problems does your expertise solve? What’s your FOCUS?
Hot topics = FOOD, fashion, DIY, humor
Include CTA, run contests
Messenger bot integration!
Conversational commerce
The fortune is in the follow up!
2
Part 1 & 2 – Brief Review
@MariSmith BeLive.tv 3
Hot topics
@MariSmith BeLive.tv
So, you’d love to host your own talk show?
4
@MariSmith BeLive.tv 5
How To with BeLive.tv
@MariSmith BeLive.tv 6
How To with BeLive.tv
@MariSmith BeLive.tv 7
How To with BeLive.tv
@MariSmith BeLive.tv 8
How To with BeLive.tv
@MariSmith BeLive.tv 9
BeLive.tv Examples
@MariSmith BeLive.tv 10
BeLive.tv Examples
@MariSmith BeLive.tv 11
BeLive.tv Examples
@MariSmith BeLive.tv
Who is most likely to get featured on Watch?
Blue check verified
Well known, celebrity, public figure
Large following
Minimum 2,000 followers (profile or page)
Weekly show (series, episodes)
Well produced, quality, professional
High audience retention
Minimum 300 concurrent viewers
12
Facebook Watch Tips
@MariSmith BeLive.tv
The Dave Ramsey Show
#AskGaryVee
Guy Kawaski’s “Wise Guy”
Top shows:
Sports
Reality TV
Comedy
Scripted Shows…
13
Examples
@MariSmith BeLive.tv 14
Promotion
@MariSmith BeLive.tv
Show name
Map out a series
Facebook Page (Show Pages)
Build followers, viewers
Guests
Brainstorm a long list!
Don’t be afraid to approach people
15
Prep
@MariSmith BeLive.tv 16
Summary
1. Plan for a regular SHOW.
2. Start using BeLive.tv Talk Show format
3. Make an epic list of guests
4. Practice with BeLive.tv in a private group and/or use testingmode.
@MariSmith BeLive.tv
Video Training Series
17
Facebook: @marismith
Twitter: @marismith
Instagram: @mari_smith
LinkedIn: marismith
Web: marismith.com
Part #1 of 4PREPARATION & GEAR:Getting Started & Getting The Right Equipment
Part #4 of 4AMPLIFY REACH & RESULTS: How To Fully Optimize Your Broadcasts
NEXT:
Part #2 of 4CONTENT THAT CONVERTS:What To Say, and How To Generate Leads & Sales
Part #3 of 4CONDUCTING INTERVIEWS: Talk Show Tips, Visuals & More!