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Facebook Business Page Setup XL TRAINING SERIES By: Maria Faizi February 5, 201 5, Version: UB.01

Facebook Business Page Setup

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Page 1: Facebook Business Page Setup

Facebook Business Page Setup

XL TRAINING SERIESBy: Maria FaiziFebruary 5, 201 5, Version: UB.01

Page 2: Facebook Business Page Setup

Facebook For BusinessFacebook Insights:It provides useful information about your fans and their interactions on your page. As a microcosm of your target market, your Facebook fans can tell you a lot about what they want through their interaction, comments and feedback.

Increase Online Sales: Find new customers and deepen relationships with people who’ll click through and buy.

Launch a New Product:Generate excitement and maintain momentum around a new product or service.

Build Awareness:Express what makes your business unique and stay top-of-mind for future product decisions.

Facebook Tabs:With Facebook tabs, you can use apps to explain more about who you are. Provide a video introduction. Feature your products. Provide a newsletter opt-in form. Highlight the history of your company.

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How to create a Facebook Business Page?

To begin, navigate to https://www.facebook.com/pages/create.php. This page will showcase six different classifications to choose from:

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The basic skeleton of your Business Page is now live. The 3 core settings:

1. Page Info: This is where you can add additional details about your business. This section will also unveil different fields based on the classification you chose in Step 1.

2. Notifications: This section allows you to customize when and how you'd like to receive Page alerts. Set a frequency that fits your social media marketing schedule.

3. Page Roles: Whether or not you'll be the main manager of the Page, there may be others at your organization who need access to your Facebook Page. Here, you can invite other colleagues to make changes to your Pages.

Populate Page With Content:Now it's time to actually publish content to your Page and then invite users to be a part of your 

growing community. 

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WHY? Because there are 829 million people actively using Facebook every day.

8 million local business pages have been created on Facebook, just between June 2012 & May 2013.

In total there are over 50 million business pages on Facebook.

Facebook is on 3 of every 4 smartphones,1and more than half of people on Facebook visit every day.

Most online advertising only reaches 38% of its intended audience. Facebook’s average is 89%.

Don’t be baffled , it’s pretty obvious!

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References:• Page set-up:https://www.facebook.com/business/overview

• Other SM feeds on facebook:• Eg: https://www.facebook.com/statigram/app_267091300008193• Woobox.com

• Blog integration on facebook:• Eg: symphonyhttp://www.symphonytools.com/• Eg: networked blogs

https://www.facebook.com/networkedblogs/app_9953271133

• Customer service on facebook:• https://www.facebook.com/parature/app_124192170958476• https://www.facebook.com/Emirates/app_257607484286696

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THANK YOU

For more details, please get in touch with us on:

Tel – +971 4 293 2496,

Address – 19th Floor, Festival Tower, Festival

City, P.O Box 36605 Dubai, UAE

Web – www.xitelive.com

Email – [email protected]