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Oil expeller Oil expeller Compost system Compost system Wood shave lamp Wood shave lamp Compost Compost Paddle food processor Paddle food processor Coconut pen stand Coconut pen stand Unit of Abhivyakti Media for Development

EarthCare design_ The Manthan Award, 2013, eNGO_2013

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Page 1: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Oil expellerOil expellerCompost systemCompost system Wood shave lampWood shave lamp Compost Compost Paddle food processor Paddle food processor Coconut pen standCoconut pen stand

Unit of Abhivyakti Media for Development

Page 2: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Technology: that uses Renewable energy

Waste-Care Waste-Care ComposterComposter

Oil ExpellerOil Expeller Solar LaminatorSolar LaminatorPedal food Pedal food processorprocessor

Pedal Washing Pedal Washing machinemachine

Waste-Care Composter TankWaste-Care Composter Tank Cashew nut processorCashew nut processor

Systems: which Strengthen local livelihoods

Page 3: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Creation from waste: which minimize waste and strengthen local livelihoods

Coconut shell jewellery as alternative to cheap cosmetics

Coconut shell products

lamp shades alternative to Plastic lamps

Page 4: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Waste-Care Composter – a journey towards

Swaraj!

Page 5: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Project location- Community background • Waste of conventional energy in centralized waste

management

• Green house gas emission

• Issue of growing waste in cities and land degradation due to landfill sites

• Poor infrastructures affects livelihoods of marginalised communities and force them to migrateReff. Municipal solid waste management, Nashik report-2011

Page 6: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Do We Like this ?

But what can we do ?

Page 7: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Is this the Municipal Corporation’s responsibility?

Contamination of AIR

60% of transportation cost can be saved

Organic waste does not need to travel

Page 8: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Each bag is full of resources

We can stop degradation of land

Earn livelihoods by segregating and composting the waste

Page 9: EarthCare design_ The Manthan Award, 2013, eNGO_2013

So, we found a So, we found a SOLUTION…SOLUTION…

Waste-Care ComposterWaste-Care ComposterCompost systemCompost system Compost systemCompost system Compost Compost Shredder Shredder

Page 10: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Rotating Waste-Care ComposterTurns all kitchen waste in to 15 kg organic compost monthly

Page 11: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Megafine Pharma, Lakhmapur, DindoriIndustrial Waste-care system-Total 30 containers are installed (200ltr each)300 to 400 Staff – 50 to 70 kg waste/day

Tank Composters

Page 12: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Parsi Aggyari (Fire temple), Dewlali

Ferro Cement Tank Composters

Page 13: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Community role

• Being conscious Citizen• Spread the idea• Daily- few time for

composting process

Page 14: EarthCare design_ The Manthan Award, 2013, eNGO_2013

We experimented this idea with 15 families before launching

Page 15: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Our compost is of excellent

quality as it has the right mix

of nutrients needed for the

farm. It has the right

mix of nitrogen

and carbon.

Page 16: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Marketing & BrandingSWARAJ compost

•Separate Website•Help-line – Phone•Online help desk•Compost selling boots•Documentary film creation (on its use & impact)•Film screenings•News paper articles•Experiences of users through news paper, video screenings, social media

Marketing & BrandingSWARAJ compost

•Separate Website•Help-line – Phone•Online help desk•Compost selling boots•Documentary film creation (on its use & impact)•Film screenings•News paper articles•Experiences of users through news paper, video screenings, social media

Potential costumers•Individual families – Bungalows/ Apartments•Institutions- school, colleges•Housing societies•Khadi gram udyog•Nurseries•Landscapers•Architects•Farmers•Golf Courses•Industrial sectors•Public gardens

Potential costumers•Individual families – Bungalows/ Apartments•Institutions- school, colleges•Housing societies•Khadi gram udyog•Nurseries•Landscapers•Architects•Farmers•Golf Courses•Industrial sectors•Public gardens

Sale of

compost

Support

Social Entrepreneurship

Page 17: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Soci

al En

trep

rene

ursh

ip

30 families/ Composters

Entrepreneur / SHG

Rs.30 per kg Compost so Rs. 13,500 in a month

450 kg Compost

per month

InvestmentParticular Units Rate Total

Composters 30 bins Rs. 3,500 Rs. 1,05,000

Packing machine/stationery 5000

Particular Units Rate Total Rs.

Composting dust 150kg Rs. 10/kg 1,500

Buy back of compost 30 bins Rs. 150 4,500

Packaging & travel 450 kg 500

Monthly Instalment for 3 years to AMD 3,000

Total 9,500

Monthly expenses

Particular Units Rate Total

Compost sale 450kg Rs. 30/kg Rs. 13,500

Monthly Income

Page 18: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Community background• Marginalized • Socio economic • Different cast• Daily wage earners • Illiterates

Page 19: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Benefits from this livelihood

• Independent livelihood

•No exploitative relationship

• Its control rests with the people

• Freedom to do it in their homes or neighbourhoods.

Page 20: EarthCare design_ The Manthan Award, 2013, eNGO_2013

Oil expellerOil expellerCompost systemCompost system Wood shave lampWood shave lamp Compost Compost Paddle Food Processor Paddle Food Processor Coco pen standCoco pen stand

EarthCare Designs Unit of Abhivyakti Media for Development

Thank you