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© 2016 Terra L. Fletcher
BASICS OF SOCIAL MEDIA MARKETING
@TerraLFletcher#WWA
1
INTROS
•Name•Writing genre•What you hope to learn
KAHOOT.IThttps://play.kahoot.it/#/?
quizId=438ec490-0811-489a-9ee0-173b38947019
Terra L. Fletcher - FletcherConsulting.com 3
OVERVIEW
FacebookGoogle+LinkedInTwitterBlogging/WordPressOther social media tools
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Sour
ce: t
hree
-ship
s.com
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Page vs. profileAnalyticsPages Manager ImagesCall to Action
https://www.facebook.com/business/learn/facebook-page-basics
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GOOGLE MY BUSINESS
What is Google+?
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FEED/HOMEPAGE
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PROFILE
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TIPS FOR GOOGLE+
Connect to your YouTube channel and other Google accounts
Auto-post to from other social networks
Keep plus page up to date
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OptimizeSearchUpdate WeeklyEndorseRecommendCompany Pages
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#@ListsIntegrate
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BLOGGING/WORDPRESS
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BLOG TIPS
Don’t use a free siteCreate a content calendarFollow other writersTrack you definition of success
YOUTUBE
OptimizeFree video hostingAmazing searchIntegrate
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VisualIdeal for productsGet linksIntegrate
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TIME SAVING TRICKS
CalendarTimerRepeated ideasRelationshipsHire an expert
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CITATIONS
http://www.convinceandconvert.com/facebook/this-chart-explains-the-reachpocalypse-and-why-facebook-is-laughing-all-the-way-to-the-bank/
https://www.facebook.com/business/news/A-Streamlined-Look-for-Pages/
http://allfacebook.com/infographic-pandemic-labs-days-times-of-day_b102835
https://www.facebook.com/PagesSizesDimensions http://
www.slideshare.net/MarySalvino/google-plus-made-simple-slideshow-9638966
https://adwords.google.com/KeywordPlanner http://www.google.com/analytics/
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FletcherConsulting.comTerraLFletcher.comFacebook.com/FletcherConsultingTwitter @TerraLFletcherYouTube.com/TerraLFletcher