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Dominique Williams Samuel Losher Jessica Rainer Marion Ziegler

Versd Pitch

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Final pitch by #jpreneur students Dominique Williams, Zach Losher, Marion Ziegler, and Jessica Rainer for Versd, an app that makes it easy to pair reading with listening to music.

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Page 1: Versd Pitch

Dominique Williams Samuel Losher Jessica Rainer Marion Ziegler

Page 2: Versd Pitch

The Problem

The point of reading is to•Escape•Learn•Experience

versd will completely change your e-reading experience.

Page 3: Versd Pitch

How Big is the Problem?

General Readership• 76% of adults are reading regularly• 28% are E-Readers • 51% of E-readers use Kindle as their preferred format

Customer Discovery• 90% are interested in enhancing their reading experience with music• 23% are willing to pay for this product

Page 4: Versd Pitch

Solution

versd•Embedded links•Socializing app and website

Features•Create playlists of your favorite books•Buy music for your own collection

Page 5: Versd Pitch
Page 6: Versd Pitch

Benefits

versd users will be able to•Listen to music referenced in books while they are reading or save the songs for later•Create personal playlists for the books they read•Share their playlists, discuss books, and connect with other versd users

Page 7: Versd Pitch

Competition

Goodreads •Discover new authors and books• Browse original content• Connect with other users Goodreads + music = versd•Add music into the equation•Capitalize on the consumer behavior that Goodreads has already developed•More ways for users to connect with each other

Page 8: Versd Pitch

Go-To-Market Strategy

•Partnerships with publishers•Introduce versd directly to target users•Co-advertise launch of our product •Publishers help advertise and distribute our product

Page 9: Versd Pitch

How much money can you make?

Freemium model•Free app download•2.99/month for upgrade

Strategies•Advertisements (pay per click)•Affiliate Revenue, i.e. Book publishers•Branded Content

Page 10: Versd Pitch

Financial Projections

Page 11: Versd Pitch

Our Team

Chief Marketing Officer

Jessica Rainer@ITsJESSforME

Chief Operating Officer

Zach Losher@szlosher

ChiefExecutive Officer

Dominique Williams@D_creatiVE

Chief Creative Officer

Marion Ziegler@marion_tseeglur

Page 12: Versd Pitch

Progress

• Idea to Concept • Several Rounds Customer Discovery

• Branding• Financials

Page 13: Versd Pitch
Page 14: Versd Pitch

We need funding!

$75,000• Legal fees• Financial advisors • App/website designers

Partnerships•publishers and authors•music streaming providers

Page 15: Versd Pitch

I eventually understood what he meant when I started really listening to them.

Broken banjo strings, momentary passionate lapses of harmony, voices that go from smooth to gravelling to

all out screaming in a single verse.

All these things add substance, character and believability to their music.

Colleen Hoover – Slammed

Page 16: Versd Pitch

Thank you!

will completely change your e-reading experience.

Contact us! mail [email protected] #versd

Dominique Williams Samuel Losher Jessica Rainer Marion Ziegler