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LAUNCHING YOUR BRAND CREATIVE STRATEGIES TO BRING YOUR BRAND TO LIFE

The Jupiter Circle & CIC Miami: Launching Your Brand

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LAUNCHING YOUR BRAND

CREATIVE STRATEGIES TO BRING YOUR BRAND TO LIFE

Nice to meet you.

About You.

“The ability to control things happens before you launch. Releasing a product is releasing control.”

– Paul Jarvis

1.  Define your unique brand.

Before you launch, you need to be crystal clear on: •  who you are •  what you’re about, and •  why you’re doing this.

“We see innovation as a communal activity.”

– Tim Rowe Founder CIC

How are you different/ unique/ valuable?

Building a Miami brand.

2.  Bring on your (all of your) people.

Take the time before launch to build relationships with existing communities and partners.

Be a real part of your neighborhood and community.

Jump on opportunities or experiences with influencers.

3.  Invite people in to create it with you.

Don’t wait for the finished product. Tease out your launch and invite people to get on board early.

Let people in behind the scenes of the creation process.

Celebrate little victories and share updates.

Give people a picture of what life will be like.

By all means, you do not have to create and launch things. But if you do, know that simply hitting publish or share or release or send means that you’ve joined the ranks of the few who put their ideas out into the world for others to see, judge and hopefully… use and enjoy.

- Paul Jarvis

Let’s talk.

Open to the public: October 3rd, 2016

Define your brand: •  Brand Pillars •  Vision •  Content marketing plan •  User experience •  Platform + content plan

Morning Strategy Session Spots open for September

SIGN UP FOR A DISCOVERY CALL AT WWW.THEJUPITERCIRCLE.COM

Thank You! @thejupitercircle @cicmiami