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Creating An Elevator Pitch

How To Create An Elevator Pitch

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Page 1: How To Create An Elevator Pitch

Creating An Elevator Pitch

Page 2: How To Create An Elevator Pitch

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Table Of Contents

1. Elevator Pitch: The Basics2. Elements Of A Great Elevator Pitch3. Creating Your Elevator Pitch: Step By Step4. Delivering Your Elevator Pitch

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A succinct and

persuasive pitch to sell

your business.

What Is An Elevator Pitch?

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It’s your first, best and sometimes only

chance to deliver your value proposition,

explaining why people would buy your product and

invest in your company.

Why Do I Need One?

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Elements Of A Great Elevator

Pitch

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It’s concise and focused.

Elements Of A Great Elevator Pitch

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It tells a consistent story.

Elements Of A Great Elevator Pitch

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It’s genuine.

Elements Of A Great Elevator Pitch

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Creating An Elevator Pitch To Communicate Your Value Proposition

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10Your Value Proposition

Your target customer

Common needs or pain points that set

your target apart

The category of products or services you compete in

The distinct value(s) your solution offers

your target

How your product or

service provides the

distinct values

Studio Stick is a portable recording studio that allows “artists” to record high-quality songs or other audio anywhere while on the go.

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Identify your target market & target

customer.

Creating An Elevator Pitch: Step 1

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Describe the target market’s need and pain

points.

Creating An Elevator Pitch: Step 2

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Explain what value your product offers

and provides.

Creating An Elevator Pitch: Step 3

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Conclude with a call to action.

Creating An Elevator Pitch: Step 4

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Delivering Your Elevator Pitch

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Tailor it to each specific audience.

Delivering An Elevator Pitch

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Always be ready.

Delivering An Elevator Pitch

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Be confident.

Delivering An Elevator Pitch

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Practice, practice, practice!

Delivering An Elevator Pitch

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