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FROM IDEA TO PROFITBY WOUTER NUYTTEN
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
About me Wouter Nuytten
Belgium’s top 50 Entrepreneurs
Future architect of the Belgian economy
Keynote Speaker
Entrepreneur | Secondary school Dropout | Tech guy
Disendo
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
So you have an idea?
GREAT!
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SET UP THE DREAM Keep costs low
REACH OUT Contact potential clients until you have 5 meetings
CLOSE BEFORE BUILDING Collaborate with your customer to build the product Let them pay a small amount. JUST ASK
USE YOUR NEW PARTNERSHIP TO CONVINCE OTHERS TO JOIN Reach out again
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
HOLD YOUR HORSES!
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
You might think you need to build a car step-by-step before you can sell
Instead, sell the easiest-to-produce element first. Once you have paying customers, you can build the car.
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SELL THE VISION START WITH A SMALL PRODUCT
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
LOOK FOR A GREAT NAME
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
BUILD A QUICK & CHEAP ONE PAGE WEBSITE
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
VISUALIZE YOUR IDEA
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
DO NOT INCORPORATE TO EARLY INCORPORATE WHEN YOU CAN SEND OUT INVOICES
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SET UP THE DREAM Keep costs low
REACH OUT Contact potential clients until you have 5 meetings
CLOSE BEFORE BUILDING Collaborate with your customer to build the product Let them pay a small amount. JUST ASK
USE YOUR NEW PARTNERSHIP TO CONVINCE OTHERS TO JOIN Reach out again
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
If you solve their pain they will answerNO REPLY?Follow up, send a reminderORTry another person in the organizationORNO ONE NEEDS IT
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SET UP THE DREAM Keep costs low
REACH OUT Contact potential clients until you have 5 meetings
CLOSE BEFORE BUILDING Collaborate with your customer to build the product Let them pay a small amount. JUST ASK
USE YOUR NEW PARTNERSHIP TO CONVINCE OTHERS TO JOIN Reach out again
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
Ask questionsDesign the product together with the potential customer. Ask questions about their problems,
brainstorm about solutions, listen and learn.
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SEE THEM AS PARTNERS NOT CUSTOMERS
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
ASK FOR COMMITMENT“Work for free/cheaper the first X hours”“Commit to more meetups as to how the product should look”“Receive exclusivity for X months in return for Y”“Get discounts in the future if we can collaborate” “Pay for development, receive co-ownership of the IP”“Do X for < 3 % of company shares”
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
ASK FOR COMMITMENTRead again!
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
PLAY STARTUPLook professional and show them you know what you are doing. Be honest if you don’t know something. Show them you want to
collaborate to find a solution for their problems.
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
ASK MONEY COVER YOUR EXPENSES
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
ASK MONEY COVER YOUR EXPENSES
Read again!
(you have nothing to lose; don’t work for free)
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SETUP THE DREAM Keep costs low
REACH OUT Contact potential clients until you have 5 meetings
CLOSE BEFORE BUILDING Collaborate with your customer to build the product Let them pay a small amount. JUST ASK
USE YOUR NEW PARTNERSHIP TO CONVINCE OTHERS TO JOIN Reach out again
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
PLAY THEM OFF EACH OTHER CONNECT WITH COMPETITORS
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
Big CEO (target)
ME
Name existing partner/ big competitor
REPLY: intro to right person
KEEP IT SIMPLE, STUPID
FROM IDEA TO PROFIT WWW.WOUTERNUYTTEN.COM
Repeat.. Close deals..
WWW.WOUTERNUYTTEN.COMFROM IDEA TO PROFIT
SETUP THE DREAM Keep costs low
REACH OUT Contact potential clients until you have 5 meetings
CLOSE BEFORE BUILDING Collaborate with your customer to build the product Let them pay a small amount. JUST ASK
USE YOUR NEW PARTNERSHIP TO CONVINCE OTHERS TO JOIN Reach out again
GOOD LUCK!www.wouternuytten.com
