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Para tener marca personal, tendrás que diferenciarte de la mucha gente que hay en tu negocio ahora mismo, seas médico, auditor, coach, contable… Para conseguir marca deberás, primero, especializarte y, después, diferenciarte. Por supuesto la imagen y el diseño serán fundamentales, pero es más una cuestión de nicho que de logo. Cuando el valor de tu marca personal es máximo, te conviertes en la primera opción de quien necesita un profesional en tu campo o industria. Si trabajas por tu cuenta pero no tienes una presencia activa online, estás perdiendo mercado, notoriedad, oportunidades, clientes, proyectos y mucho dinero. Más información en La clase Emergente de los Expertos: http://bit.ly/WIjood
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Raimon SamsóLA CLASE EMERGENTE
DE LOS EXPERTOS
