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A coaching membership site can be the center of an online coaching program or just a place to put some support materials. In both cases, what you put on your site will determine how well your customers learn and whether you have provided the value that they expected from you. While you’ll need to decide what to put in your coaching site based on your strengths and members’ needs, here are 10 ideas you can draw from.
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10 Ideas For Great Membership Site Content
Recordings From Webinars. Webinar recordings from previous training or that were done as part of a coaching program can be included in
one area of your site.
Recordings From Q&A Sessions. Hold regular question and answer sessions with your
coaching clients or forum members. Record the session and put the transcripts and audio on your site.
Also use the best questions to build FAQ’s for your most relevant topics.
Audio Recordings Of Live Training or Motivational Talks
Just as with webinars, include the audio recordings of any training or motivational talks you have done.
Members will appreciate the chance to download and listen to recordings on their mobile devices.
Video Tutorials, Examples and Case Studies
Both visual tutorials and case study examples are very effective ways to learn. They can make a mediocre membership site much more robust and valuable.
Written Reports, Tutorials And Transcripts
Not everyone wants to watch a video. Give people the option to read all of your materials.
Worksheets, Checklists, TemplatesAnything that your members can download and use to apply what they’ve learned is a great addition to your
site.
Plugins, Software, ToolsIf you already have, or can quickly create, any software
or online tools that will make life easier for your members, include those as well.
Lists Of ResourcesYou can’t provide everything, so tell your members
where else to go for more information. You can even include your affiliate links where relevant.
Forum AccessHaving a members-only forum is always a great
addition to a site. Just be sure to moderate it or hire someone who can moderate for you.
Recordings Of Interviews With Experts
Everyone wants to know what the “experts” do. You can conduct periodic interviews that people
listen to live. Then put the recordings on your site.
One Final NoteThe more content you provide on your site, the more
perceived value it will have. However, sheer quantity is not enough. It’s even more important to be sure your
membership site's content serves a purpose.
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