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TechMobia Corporate Introduction
August 2016
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
WHO WE ARE?
TechMobia is a Digital Marketing Solutions Company
We combine innovative proprietary mobile technologies with professional services
Increase sales, reduce cost
Mobile Experts with over 10 Year Success RecordWe help brand improve the digital presence & make the most of the digital spaceWe help you reach out to the mass reasonably within a short span of time
Help organizations of all sizes to execute mobile strategies
Mobilize business processes Enhance customer relationships
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Services
What can we do for you?
What are your business objectives?• Increase sales• Mobilise business processes• Reduce costs• Enhance customer relationships• Reach out to masses through online medium
Which of our offerings can help?• Outbound marketing• Inbound marketing• Loyalty & CRM• Custom apps• Online Marketing
Next steps?
• Solution mapping• Business case built
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Who have we worked for?
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Let’s Talk Digital: Content, SEO, SEM & Social Media
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
SEO Friendly Content
Understand User Needs & Behaviour
Write Optimized Content
Optimize Technical SEO Elements
Not just content, but SEO friendly content
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
www.techmobia.com
Keyword Targeting
Search Retargeting
Facebook targeting
Sequential retargeting (dynamic creatives)
SEM: Display Targeting Strategies
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Digital Campaigns
Some of our Successful Digital Campaigns!
Our work: Outbound Marketing
Email based campaigns for lead generation Demographic & location targeted campaigns for loan products
IVRS based campaigns to farmers for promotion of products Automated campaigns with call to action for more information,
leads passed to sales team for on-ground follow up
SMS and Call Centre based acquisition campaign for new post-paid subscribers
Initial outbound SMS used to generate initial leads, follow up throughCall Centre agents for sales conversion
SMS based campaigns for lead generation Demographic & location targeted campaigns for water
purification products
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Our work: Inbound Marketing
• Enable intelligent SMS application based search for nearest Sony dealer
• Reduce print ad costs by eliminating dealer panel• Simplified search through natural language search
Translation of existing web app to IVR app Take complex IVR inputs & provides real-time heart age calc Promoted dial in number to consumers for free self-test
In-store mobile coupon Buy 1-get-1 coffee free offer sponsored by Citibank
Used free missed call mechanic, generated leads for Citibank
Social media community building for Biju Janata Dal party during 2014 elections
Built and engaged with targeted Facebook community
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Our work: Loyalty & CRM
• Launched Vodafone Tuesdays in India (based on Orange Wednesdays project launched in UK)
• 1-for-1 movie ticket coupon on Tuesdays for Vodafone subscribers
• Reduced customer churn, differentiated brand, increased ticket sales
SMS based coupon program to increase sales from existing customers
Targeted special offers pushed, with redemption tracking at point of sales
Convert in-store walk-ins to customers by IVR/SMS couponing
Initiated by missed call alert, mCoupon by SMS Retail participation – integration with dealer system
IVRS based CRM for rural medical channel partners Communicated new product information and gathered
partner feedback on field marketing team
Web & App Development
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
SMARTPHONE APPS
Official iPhone app for TOI, first smartphone app for the Times GroupComplex middleware integration across multiple feed sources
India Today Frames is a paid premium iPad app focusing on image assetsResponsible for middle- ware and editorial workflow
Launch of Australian pizza chain in India
Website to allow users to locate stores and offers
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
Our work: Custom Apps
• Android based application for data capture from field force• Capture new customer details and feed into ERP system
iPad, iPhone, BB App suite for Radio One station DRM-based music streaming including karaoke app Rated #1 on iTunes store on launch
Digital commerce site for direct-to-consumer sales channel
Under extension to business-to-business digital commerce Web based sales force knowledge testing portal
Used pan-India to rapidly measure impact of training program
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
CONTACT INFO
Thank You!
Give a Buzz: +91-1204019697Write to us: [email protected]
Give a Buzz: +91-1204019697Write to us: [email protected] Web:- www.techmobia.com
