Trainer Talks – Social Media

Werner Egipsy Souza

Social Media

The means of interactions among people in which they create, share, exchange and comment on contents among themselves

in virtual communities and networks

Source - Wikipedia

Social Media

• Facebook – 1 Billion Users

• Twitter – 500 Million Users

Source - Wikipedia

Types Space-timers (location and time sensitive)

TypesSpace-locators (only location sensitive)

TypesQuick-timers (only time sensitive)

Types Slow-timers

People

• Julian Assange (Under asylum from Ecuador)

• Amanda Palmer ($1.2M funded album***)

• Lady Gaga (32M followers**)

• Psy – Ganganam Style (968M views*)

• Justin Bieber (31M followers**)

• Kolaveri Di (65M views*)

• Shashi Tharoor (1.6M followers**)

Source - *Youtube **Twitter ***Kickstarter

Activities

Interests

Work

Friends

Family

Colleagues

Shopping

Banking

Travelling

Social Media ~ You

• On an average, people talk about themselves in real life, 40% of the time

• Online, the structure of social media, is such that you first talk fully about yourself in your profile, around 80% of the time

Source - http://articles.nydailynews.com/2012-05-14/news/31704085_1_reward-social-media-brain

The Good

Goa Bachao Andolan

Arab Spring

Mumbai 26/11

The Bad

Chinese Internet De-addiction Clinics

Complaints to existing employers

The Ugly

Malala Yousufzai

Girls arrested for questioning SS bandh in Mumbai on Facebook

Staying Good

Learn to use theatrics

Watch Tiatr

Try to show Empathy

Prevent Disclosure