How Wordpress is Changing the Art Business Model

Cory Huff - TheAbundantArtist.com - @AGoodHusband

Image by Moufflets

"[It's] only a matter of time," said Yorke. "Months rather than years before the music business establishment completely folds." - Thom Yorke on xfm.co.uk, April 2010

It used to be that musicians had no way to get mass distribution. That's what they needed labels for – now, if you can't get distribution, you're not trying too hard.

50%The average commission that an art gallery takes for selling an artist's work.

The Art business is in the beginning stages of the evolution that the music industry went through. Galleries have depended on being the tastemakers and curators of culture. Their business model is in trouble.

Every month I hear about a new online gallery or print sales venue starting up.

Breakdown of artists online

Not so good

Getting better

lensartwork.com

teneverydaypainters.com

zachreddy.com

Wordpress isn't changing the Art world because of technology – it's changing it because it's part of the underlying movement of information on the Web.

It's an ecosystem that gatekeepers cannot maintain. It's an ecosystem of content curation, and the successful curators will be those who can show a track record of pointing to the best work and then getting out of the way.

Cory HuffActor. Husband. SEO. Social Media

@agoodhusband

I'll post this info at TheAbundantArtist.com/wcpdx