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An Introduction of Franchise and its Importance By Eco Info Service.

Presentation for Franchisee

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Text of Presentation for Franchisee

What The Franchise Is?

An Introduction of Franchise and its



Eco Info Service.

What is franchising?

A franchising operation is a contractual relationship between the franchisor and franchisee in which the franchisor offers or is obliged to maintain a continuing interest in the business of the franchisee in such areas as know-how and training; wherein the franchisee operates under a common trade name, format and/or procedure owned or controlled by the franchisor, and in which the franchisee has or will make a substantial capital investment in his business from his own resources.

Types of Franchise

3 main types of franchise:

Product distribution franchise;

Business format franchise; and

Management franchise.


Proven marketing concept and customer base

The use of an established, nation-wide brand.


May help alleviate managerial weaknesses.

Operating assistance

The franchisor provides a range of operating services including site selection, bulk purchasing of equipment, and inventory.

Quick Start

Reduce Risk of Business Failure

Greater chance of success

Myths of Franchising

Safest way to go

Less money to open

Bigger franchise organization, more successful

All are the same

No need for hands-on management

Anyone can be successful

Cheapest way to get into business

All problems will be solved

Franchise Relationship

Elements to look for in a franchise relationship:






Give and take




Initial start up average start-up cost is 30 Thousand INR

Then monthly payments - a percentage of sales 40%

Franchisors may charge high prices for their supplies this affects profit.

The Cost

Franchising Terms


An entrepreneur whose power is limited by a contractual agreement with a franchisor


The party in the franchise contract that specifies the methods to be followed and the terms to be met by the other party


Franchise A Proven Formula for Success

Due Diligence

Like A Marriage Contract

Profit --A Thriving Opportunity to Avail

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