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C O N T E N T S Logo 3

Color Palette 7

Typography 9

Shapes 11

Letterhead 13 Envelops and Business card 15

E-mail Signature 18

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LOGO Description

- We used the gridded globe to indicate the

most common and effective way for audit

planning, the Grid Model.

- We used the arrow to indicate the risk analysis and assessment procedures taken

by auditors.

- We used the check sign to indicate the audit work structure based on check lists

for consecutive tasks.

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LOGO Background

Basic background

Blue background

Grey background

Black background

English version Arabic version

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LOGO Tagline

The brand mark should always be placed at

a distance of "M" letter from all sides as shown.

English version Arabic version

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COLOR PALETTE Main colors

( R0 G157 B222 )

( C76 M22 Y0 K0 )

( #009dde )

Default color

( R255 G146 B49 )

( C0 M52 Y82 K0 )

( #ff9231 )

( R255 G255 B255 )

( C0 M0 Y0 K0 )

( #ffffff )

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TYPOGRAPHY Website, logo and extensions fonts

Font size is consists of three levels:

Level 1 - Head line 2 (18 px) Level 2 - Head Line 3 (14 px) Level 3 - Paragraph (10 px)

Website font:

Font color: (#6d6d6d) Font name: (Verdana)

Logo font:

Font name: Corbel font

Extensions: Corbel, Verdana, Arial and Tahoma fonts using in letterhead, envelops,

business card and printable materials.

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SHAPES

- We used the arrow to indicate the risk analysis and assessment procedures taken by auditors.

- We used the gridded globe to indicate the most common and effective way for audit planning, the Grid Model.

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LETTERHEAD

English version Arabic version

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ENVELOPES AND BUSINESS CARD

English version

Front

Back

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ENVELOPES AND BUSINESS CARD

Arabic version

Front

Back

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E-MAIL SIGNATURE

E-mail signature font: Verdana. Font size: 10 px.

Font weight: Name (Bold) - job title, titles and numbers (Regular). Font color:

Name, job title and numbers: #666666 (R102 G102 B102).

Titles: #00cccc (R0 G204 B204).

Logo picture size: 200×63 px.

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Mohamed Salah Al Nemr

Managing Partner

Phone : +20 225 243 399

Mobile : +20 122 8050 003

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