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Slides from my SWUG talk on the Microsoft SEO Toolkit in Feb 2010.
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Microsoft IIS SEO Toolkit
Craig BaileyXEN SEO
www.xenseo.netwww.craigbailey.net
Start Timer
www.craigbailey.net | www.xenseo.net
What is the SEO Toolkit?
• Snap-in for Microsoft IIS• Requires IIS7• It’s Free!
www.craigbailey.net | www.xenseo.net
Agenda
• It solves the problem of...• Recap: What is SEO?• How the IIS SEO Toolkit works• Analysing• Violations• Reporting• Exporting• Who should use it?
www.craigbailey.net | www.xenseo.net
What Problem Does it Solve?
www.craigbailey.net | www.xenseo.net
SEO
• On-Page versus Off-Page• IIS SEO Toolkit is focussed on On-Page
www.craigbailey.net | www.xenseo.net
Running an Analysis
• Progress• Demo
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Reports & Exporting
• Demo
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What’s missing?
• Scheduling• Diff analysis
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Risks
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Who’s it for?
• Everybody!• It’s simple• IT Pros and Developers
Questions
• IIS SEO Toolkit review:– http://www.xenseo.net/microsoft-seo-toolkit/
• Free Personal site audit – email me– [email protected]
• SEO resources– www.craigbailey.net/resources – www.craigbailey.net/bloggers
www.craigbailey.net | www.xenseo.net