How to Use

Effectively

Pinterest is a virtual Corkboard

It lets you organize

And share things you love

You can browse pinboards created by other people

People use Pinterest to get Home ideas

Mouth-watering recipes

DIY Arts and Crafts

The latest trends

And many MORE

What is a Pin?

A Pin is an image added to Pinterest

This is a Pin

A pin can be added from a website

Using the pin it button

Or you can upload your own pins (images)

Click Upload a Pin

What does the Pin it button do?

The Pin it button lets you grab an image from any website

…and add it to one of your Pin boards

To install the pin it button

Click the arrow to see dropdown menu

Click Pin It Button

Click the “Pin It” Button

And drag it on to your browser’s toolbar

The Pinterest Pin It button is now installed in your browser

What is a Pin board?

A Pin board or simply board is a collection or set of pins

These are pin boards

Lets open one of the boards. Ex. Cool photography

In this board you can see collection of pins/photos

You can also see tips about photography

Here you can see how many followers you have

As well as the number of pins you have

A pin board can be created on any topic

It could be about your dream home design

Your Adventure

Your bucket list

If you saw something you like in a website

And wish to add it in Pinterest

Just click on the “Pint It” button in your browser

Hover over the image you want to pin

And click pin it

This window will appear

Click on the drop down arrow

And choose to which board to pin

Or if you want a new pin board exclusively

for this

Click Create New Board

Enter the name of your new pin board

And click create

When done, click the “Pin It” button

Your pin was successfully pinned to your board

Click See your Pin

Here is your pin

What is “Following”?

You can follow all pin boards of a Pinterest

user

Or just some of their boards that is of

your interest

Example: If you want to follow this person’s board

Click on Follow All

Now if you want to follow just a specific board

Click Follow located at the bottom of the board

What is a Repin?

Repinning is adding someone’s pin on to your own board/s

Example: your browsing through Pinterest

And found an image you like

And you want to repin it to your

board

Hover over the pin

And click Repin

Select the Pin Board

And Pin It

How to Pin Videos in Pinterest?

To pin a Video you found in the Internet,

Click on the “Pin It” button

Hover over the video

And click on Pin it

Select Pin Board Category

And Pin It

Video was successfully pinned

Tactics

#1 Pin your own, original STUFF so you

can drive people to your site

Pin an image YOU have created

Pinterest , Add

Click Upload a Pin

Choose file to Upload

Put a Description that links the Pin

To a LINK for your product or newsletter

LINK = LANDING PAGE

And Pin It

#2 Open a separate Pinterest

account for your business

Put your business name

And logo of your biz

The Description of your biz

Do not pin personal stuff in your Pinterest

business account

#3 Pin your You Tube videos so

more people will watch them

Pin your instructional videos,lectures, tips etc.

#4 Add call-to- action to your

pins

http://www.flickr.com/photos/danzig777/5980243457/sizes/m/in/photostream/

Example: this pin

You’ll find a call-to-action at the buttom (caption)

Call-to-action + Link to your site=

VISITORS

#5 Include hashtags in your captions

hashtag = keywords

http://www.flickr.com/photos/72795156@N08/7170687295/sizes/m/in/photostream/

This is a hashtag

To add hashtag in your pins, hover over it

Click on Edit

Click here and enter hashtag for this pin

When done, click Save Pin

#6 Add prices to product pins

So that people will know that the item

is for sale

Lets assume that you are selling handmade crafts

Upload a beautiful photo of the product

you are selling

To add a price ribbon in your pin/s , click Edit

Click on the beginning of the Description

Enter the amount

Right: $5.00

Wrong: $ 5.00

And Save Pin

Your pin has now a price ribbon at the the upper corner

Note: This currency works

for dollars and Pounds

only

#7 Pin before and after

pictures

If you own a fitness center or selling your fitness program

Or an interior designer

And you want to showcase how your

client’s lives have changed positively

Because of your product or services,

Include before and after photos

#8 Create Contests

You can choose this tactic to get more

popular in Pinterest

Ask people to re-pin a certain photo of

your product

Always with a link to your website

Repin = prospect clients

Repin = website traffic Repin = promotion

tool

tools

PinWords.com

An App that lets you add captions to your images

If you don’t have an image to use

Click on any of these templates at the bottom

Choose a theme

Click continue

Enter the text you want for your poster

Click Pin It

And pin it to Pinterest

Easypinner

Is a browser (Chrome) Extension. It’s like an “add-on”.

Go to: https://chrome.google.com/webstore

Type: easypinner

Click here

Click: + Add to chrome

Click add

The extension is now added to Chrome

Say you‘re browsing on a website and

found something you like

Instead of having to download or save this

photo

You can simply hover over the item

A tiny Pin It button appears

Click on it

You can now add this item to your Pinterest

The easypinner also works on Facebook

Click Pin It

And on You Tube

VERY IMPORTANT: Always EDIT and

ADD LINKS

So when people click on the image

it goes somewhere

Somewhere= Landing Page

Blog Post Sales Letter

LINK = Landing Page

Blog Post Sales Letter

Video that sells

Go to your board

Click on Edit

Edit the LINK!

ALWAYS!!!

LINK = Landing Page

Blog Post Sales Letter

Video that sells

"You can have, do or be anything you want."

— Joe Vitale