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How to influence your clients through a multichannel strategy Sebastián Mañana Partner at AXIS CORPORATE Travel & Tourism Head @axiscorporate

How to influence your clients through a multichannel strategy

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Axis Corporate presents the intervention in the III International Cruise Summit by Sebastián Mañana, Partner at AXIS CORPORATE.

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Page 1: How to influence your clients through a multichannel strategy

How to influence your clients

through a multichannel strategy

Sebastián Mañana Partner at AXIS CORPORATE

Travel & Tourism Head

@axiscorporate

Page 2: How to influence your clients through a multichannel strategy

Cruises Summit 2013

How to influence your clients

through a multichannel strategy

Sebastián Mañana Partner at AXIS CORPORATE

Travel & Tourism Head

@axiscorporate

Page 3: How to influence your clients through a multichannel strategy

Learn and influence

Traveler profile is the key factor

Page 4: How to influence your clients through a multichannel strategy

Be present!

Learn and influence

Page 5: How to influence your clients through a multichannel strategy

Be present!

Learn and influence

Page 6: How to influence your clients through a multichannel strategy

Be present!

Learn and influence

Page 7: How to influence your clients through a multichannel strategy

Be present!

Learn and influence

Page 8: How to influence your clients through a multichannel strategy

Be present!

Learn and influence

Page 9: How to influence your clients through a multichannel strategy

Agile, secure and aligned

Customer Experience

Page 10: How to influence your clients through a multichannel strategy

Communication channel

Customer Experience

Page 11: How to influence your clients through a multichannel strategy

Small details count!

Customer Experience

Page 12: How to influence your clients through a multichannel strategy

A mistake is an opportunity

Customer Experience

Page 13: How to influence your clients through a multichannel strategy

Use technology to sell more

Continue learning

Page 14: How to influence your clients through a multichannel strategy

Up-selling and Cross-selling

Continue learning

Page 15: How to influence your clients through a multichannel strategy

Keep in contact with customers

Customer engagement

Page 16: How to influence your clients through a multichannel strategy

Loyalty Program

Customer engagement

Page 17: How to influence your clients through a multichannel strategy

You are around the world

Customer engagement

Page 18: How to influence your clients through a multichannel strategy

Customer influence cycle

Be present

Have a good

reputation

Influence on

the process of

choice

Continue

learning

Offer great

Customer

Experience

Get customer

engagement

An engaged

customer means

new clients

Learn from

your clients

Page 19: How to influence your clients through a multichannel strategy

THANK YOU!

Axis Corporate provides professional management-

consulting services focused on driving transformation that

helps companies achieve flexibility and excellence in

their business, whether in local or international markets.

www.axiscorporate.com

Sebastián Mañana

Partner

[email protected]

Tel. 902 547 444

Barcelona · Madrid · Shanghai · São Paulo · London · Boston · Frankfurt