How To Book Your First Tour - A DIY Rockstar Original

So it’s time to book

your first tour

But where

do you even begin?

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Here’s a

bystep

Guidestep

To help You Get to

Workhttp://www.flickr.com/photos/44986108@N00/2815020360/



Step 1Logical routing

Decideyou want to go

where




Make sure

that the orderof cities

is

logical

WiselyChoose your towns

Go whereyour

fans

will goht

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AlwaysBeStrategic

Routing your tour logically:Plan to hit cities that you can draw in

Make sure that all cities are close enough to each other that the routing makes sense

Make sure you have a strategy of where you want to go before you start booking the

shows

Step 2Finding the venues

Should you be playing here?




or here?




Decide what size and type of room you should be

playing

Read every reviewbefore you decide

Finding the venues:Run a google search for popular venues in the cities you are

booking in

Look for venues that make sense for the type of music you play and the number of people you can draw

Try to search for reviews of venues before you book them. Use sites like yelp.com FOR CUSTOMER REVIEWS OR other

ONES LIKE indieonthemove.com FOR REVIEWS FROM OTHER BANDS

Step 3Reaching out

Email the booking contact

With all of your infohttp://www.flickr.com/photos/98624608@N00/75699271/



Include Only the most

importantInformation

Shorthistory

PLACE TO HEAR yOUR

musicEstimated

drawAll important

links

Keep it short and sweet, but always include:

And most importantly...

SellYourself!!!

Booking the Shows:find the booking person on the venue

website and contact them

Only include important information that the booker should know about you

Remember that you’re selling yourself

Step 4Following up

You should always follow upwhen you don’t hear back

Don’t be afraid

To be persistenthttp://www.flickr.com/photos/25426350@N06/2408478308/



move onBut know when to

Following Up:

Make sure you ask again when you don’t get a response

Don’t be afraid to be persistent about it

if you don’t hear back after following up, move on

Step 5Promoting your tour

Your shows are booked

and the tour is all set

Time to relax...

...right?http://www.flickr.com/photos/49512158@N00/2924284317/



WRONG

Now the real work begins

It’s time to

Promote!Promote!

Promote!

FriendsTell all of your

mediaContact the local

Draw a crowd




If this tour issuccessful

Youwill be toohttp://www.flickr.com/photos/13657368@N00/2035597695/



Self Improvement

How To Book Your First Tour - A DIY Rockstar Original