10 Tips to Creating the Perfect Cover Letter

1Personalise: Find the name of the hiring manager either from the job advert itself, the company website or LinkedIn so you can address your letter to a specific person.

2 Don’t Be Generic: Don’t use the same cover letter for every job you apply for.. Writing a letter specific to the position you are applying for shows you have a real interest in the position and the company.

3Be Positive: Avoid phrases like “I know you probably get many better qualified people applying for this position…” Sell the experience you do have, don’t highlight what you don’t have.

4Real-life Examples: Give concrete examples of skills you have and work you have done. Don’t just say you’re a quick learner and leave it at that; the employer what’s to see proof of situations when you were a quick learner

5Something New: The cover letter is where you can talk about things you can’t put on your CV so make the most of the opportunity to show your personality and highlight your skills.

6What Can You Do For Them? Avoid saying why the company should employ you and what they can do for you; instead say what you can do for them and how you can benefit their company.

7Background Knowledge: Read the company’s blog, check out their social media and find news reports on them to get most up to date information about what they are involved in. Mention what you have read in your cover letter.

8Keep it Brief: Make sure your cover letter is no longer than one page; short and sweet is best. Don’t use long-winded sentences and over formal language but also don’t be too informal and definitely never use emoticons.

9Proofread! Always check for spelling and grammar mistakes before you send. If writing is not your strong point, make sure you get someone to proofread your cover letter first.

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Say Thank You: Always conclude your cover letter by thanking the employer for taking the time to consider your application.

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