15

What is HANMIX 1st Fifth Year plan about?

Embed Size (px)

Citation preview

Page 1: What is HANMIX 1st Fifth Year plan about?
Page 2: What is HANMIX 1st Fifth Year plan about?

What is HANMIX Concept

Higher level of value and top quality based on unique mix of more of different factories from different origins.

: the individual in the community with the highest rank.HANMIX : the same concept with the .

HANMIX the

Why is HANMIX now

Designed to covering the gap between the manufactures and the traders by understanding the markets and the finance systems and marketing strategy

Superior management can be provided to support clients from different countries and regions.

International marketing strategy is to study each market individually and introduce solutions according to all aspects of the market situation.

Highest technical solutions always be considered to satisfy all the needs of the clients.

HANMIX

HANMIX

HANMIX

HANMIX

HANMIX International brand covered with 40 years experience in tyre and tyre accessories business.

HANMIX

Page 3: What is HANMIX 1st Fifth Year plan about?

HANMIX the Product

HANMIX

Bicycle

PCR

Light Truck

Truck

Agriculture

Industrial

OTR

Forklift

Solid

Tube

Valve

Batteries

Bicycle Tyre.

PCR Tyre.

TBR Tyre.

TBB Tyre.

LTR Tyre.

LTB Tyre.

OTR Tyre.

Industrial Tyre.

Agricultural Tyre.

Fork Lift Tyre.

Solid Tyre.

Inner Tube.

Flap.

Batteries

Valves.

HANMIX covers over 200 kinds of products .

Page 4: What is HANMIX 1st Fifth Year plan about?

HANMIX the Origin

tubeLead

balancevalvewheelBatteries flapAgricultural SolidFork LiftIndustrial OTR BiasOTR RedialmotorcycleBicycle TBBLTBTBRLTRPCRTYRE ORIGIN

CHINA

KOREA

THAILAND

INIDA

TURKEY

Available in HANMIX

HANMIX produce in different countries according to the quality, best design and prices.HANMIX keep quality in the highest level from all the factories in the different countries.

CHINA KOREA THAILAND TURKEYINDIA

Page 5: What is HANMIX 1st Fifth Year plan about?

HANMIX the Quality

Inspected each tyre from production to the warehouse to the markets.

Warranted each tyre and support the clients by understand all the difference in warranty system according to the tyre segment and the country culture.

HANMIX

HANMIX Inspected each tyre by serial number, tread depth and weight.

HANMIX Inspected each tyre by international laboratory brands.

HANMIX

Page 6: What is HANMIX 1st Fifth Year plan about?

HANMIX the future

Looking to the country individually and read all the economy situation.

HANMIX

HANMIX Build a marketing plan for each market depend on all the information from the inside market.

HANMIX

Accept the client as a partner not as a buyer, so can be easy to support the clients inside their markets.

HANMIX

Developing the markets by understand that only the End-User is the real customer inside the market.

HANMIX

Read what the End-User is looking for and act according to that view.

HANMIX

Separate the markets to 3 levels: Dealer – Sub-Dealer – End –User.

HANMIX

Understand the competition from other brands and create strong base to guide the markets not follow it.

HANMIX

Creating a strong relation with the client and support him to build a market share.

Gather all the information from the world and analysis to read the future market and the aspects of the markets.

HANMIX

Page 7: What is HANMIX 1st Fifth Year plan about?

1- Customer segmentation by regions and countries and continents.2-Locate customers within regions in each country.3-Build a map of all customers within the country.4-Determine the business sectors of customers.5-Building a network to all customers depending on their business sectors.6-Customer segmentation to: importers - local agents - service centers.7-Linking all customers, importers with local customers and customer service centers.8-Divide customers into categories and grades depending on the orientation of our company.9-Collect all the information about customers:

company name, location, owner’s information , decision maker, connection numbers, finance study and the position in the market.10- Identify requirements of documents, knowledge of the working methods of the ports and the time required for the termination of proceedings.11- Study on States, regions and continents based on the preceding information, including areas of strength and weaknesses, the most populous areas and the causes.12- Submit a periodic report includes all information.

HANMIX the Plan

Importer Customer

Local Customer

Service Center

Service Center

Local Customer

Service Center

Customer –Service

B

C

D

A

TBR14%

OTR11%

IND10%

SOLID4%

AGRI4%

TUBE14%

FLAP14%

VAVLE& LEED7%

BATTERY7%

WHEEL1%

A7%

B 4%

C2%

D1%

PCR14%

Business Sectors

TBR OTR IND SOLID AGRI TUBE FLAP VAVLE& LEED BATTERY WHEEL A B C D

Page 8: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

Imports are 1,7 times the amount of exports.

Exports are 1,5 times the amount of imports.

Imports are 8,5 times the amount of exports.

Page 9: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

In the first semester of 2015, both OE and replacement tyre markets

have remained stable, both on consumer and truck tyres. Except in

agricultural segment where ETRMA observe a significant down

trend, which is in contrast with the growing imports from China and

India.

EU tyre market 1st Semester 2015

2nd Quarter % Cumulated %

2014 2015 2014 2015

consumer 47.397 48.654 2 98.528 100.774 2

truck 2.148 2.243 4 4.322 4.401 2

agricultural 468 414 -12 968 850 -13

Replacement 2nd Quarter 2015(thousand units)

Page 10: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

TOP U.S. PASSENGER TIRE SIZES, 2013Replacement (Top 10 = 22.5%)

1. 205/55R16 6. 195/65R15

2. 215/60R16 7. P215/60R16

3. 225/60R16 8. 195/60R15

4. P235/75R15 9. 215/65R16

5. P265/70R17 10. P225/60R16

TOP U.S. LIGHT TRUCK TIRE SIZES, 2013Replacement (Top 10 = 68.9%)

1. LT245/75R16 6. LT285/75R16

2. LT265/75R16 7. LT245/75R17

3. LT265/70R17 8. 31x10.50R15

4. LT225/75R16 9. LT215/85R16

5. LT235/85R16 10. LT285/70R17

Page 11: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

U.S. CONSUMER TIRE IMPORTS BY COUNTRY(units, in parentheses, are in millions)

2014 rank/country2013 rank

% changevs. 2013

1. China (60.5) 1 +17.9%

2. Canada (19.6) 2 -4.8%

3. South Korea (18.0)

3 -9.0%

4. Thailand (12.2) 6 +10.9%

5. Indonesia (11.1) 5 -0.9%

6. Mexico (10.8) 4 -0.9%

7. Japan (10.1) 7 -2.9%

8. Taiwan (7.3) 8 +1.4%

9. Chile (6.8) 9 +13.3%

10. Germany (3.7) 10 +5.7%

U.S. CONSUMER TIRE

IMPORTS FROM CHINA

(in millions of units)

Year Units Yr./yr.

change

2014 60.5 +17.9%

2013 51.3 +57.8%

2012 32.5 +25.0%

2011 26.0 - 16.1%

2010 31.0 -27.9%

In 2014, China exported a record 60.5 million

passenger and light truck tires to the United States,

representing one-quarter of all domestic

replacement consumer tire shipments. However,

American begin to charge antidumping and

countervailing duty relating to the importation of

Chinese produced passenger vehicle and light

truck tyres

Page 12: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

Size Major brand Low-cost Overall

205/55R16 $126.70 $90.71 $122.24

215/55R17 $144.53 $98.24 $138.27

215/60R16 $119.13 $86.79 $114.09

235/75R15 $117.15 $91.60 $112.99

275/65R18 $210.29 $172.90 $206.68

LT225/75R16 $173.66 $142.66 $169.33

LT245/75R16 $188.04 $150.57 $184.22

LT245/75R17 $203.43 $176.76 $200.72

31x10.50R15 $167.72 $138.25 $163.48

2014 AVERAGE ADVERTISED TIRE PRICES (in the U.S.)

Page 13: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

Passenger tyres Truck tyres OTR tyres Total

Domestic

Recycling 1,853,750 14.00% 2,999,750 20.40% 75,000 0.40% 4,928,500 10.20%

Energy recovery 250,000 1.90% - 0.00% - 0.00% 250,000 0.50%

Civil engineering 1,016,625 7.70% 1,276,375 8.70% 500,000 2.40% 2,793,000 5.80%

Licensed landfill 1,450,073 11.00% 161,119 1.10% - 0.00% 1,611,192 3.30%

Unknown 1,865,043 14.10% 9,078,286 61.90% 19,400,840 94.20% 30,344,169 62.60%

SUB TOTAL 6,435,491 48.80% 13,515,530 92.10% 19,975,840 97.00% 39,926,862 82.40%

Internatio

nal

Reuse &

retreading 45,758 0.30% 56,281 0.40% 8,448 0.00% 110,486 0.20%

Recycling 3,261,175 24.70% 522,350 3.60% 218,900 1.10% 4,002,425 8.30%

Energy recovery 3,455,180 26.20% 579,721 4.00% 393,704 1.90% 4,428,605 9.10%

SUB TOTAL 6,762,113 51.20% 1,158,352 7.90% 621,052 3.00% 8,541,516 17.60%

TOTAL 13,197,603 14,673,882 20,596,893 48,468,378

10.17%

0.52%

5.76%

3.32%

62.61%

0.23% 8.26%

9.14%

Destination of Australian end-of-life tyres (2009–10)

Domestic - Recycling

Domestic – Energy Recovery

Domestic – Civil Eng.

Domestic – Licensed landfill

Domestic– Other disposal/ stockpilingInternat’l – Reuse & Retread

Internat’l – Recycling

Internat’l – Energy Recovery

Each year in Australia,

the equivalent of 48

million tyres reach the

end of their life, only

10% of these are

domestically recycled.

from: Report of Hyder Consulting Pty Ltd

Domestic and international destination of Australian end-of-life tyres

Page 14: What is HANMIX 1st Fifth Year plan about?

HANMIX the Sample

from: Report of Hyder Consulting Pty Ltd

Location Passenger Truck OTR Total

ACT 1,026,126 152,667 114,262 1,293,055

NSW 19,063,267 7,086,056 4,950,729 31,100,052

NT 551,863 406,578 339,795 1,298,236

QLD 14,031,326 6,528,477 4,644,372 25,204,175

SA 5,002,191 2,094,045 1,458,186 8,554,422

TAS 1,704,154 707,618 515,846 2,927,618

VIC 16,795,660 7,258,905 3,279,931 27,334,496

WA 7,691,668 4,319,984 4,459,170 16,470,822

Total 65,866,257 28,554,331 19,762,291 114,182,879

0

5

10

15

20

25

ACT NSW NT QLD SA TAS VIC WA

mil

lion

s

Distribution of tyres in-use by tyre type for each

state and territory (2009–10)

Passenger

Truck

OTR

ACT1%

NSW27%

NT1%

QLD22%

SA8%

TAS3%

VIC24%

WA14%

Most of tyres in-use distribute

in New South Wales,

Victoria and Queensland, and

only a little percentage

distribute in other states and

territories.

Page 15: What is HANMIX 1st Fifth Year plan about?

HANMIX the Alpha

Thank You