Luxury consumers are increasingly searching online before purchasing. A study has now found a strong and significant correlation between those online searches and actual purchases 1 to 3 months thereafter.

Study carried out by DLG Intelligence: http://www.digitalluxurygroup.comLuxury Demand is based on 7.5million daily online searches made worldwide for luxury products. Luxury Demand is a subscription based service that is used in order to forecast the evolution of sales.