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Financial Advisor Online Market Analysis

Online Marketing Analysis For Financial Advisor's In Cork

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Page 1: Online Marketing Analysis For Financial Advisor's In Cork

Financial AdvisorOnline Market Analysis

Page 2: Online Marketing Analysis For Financial Advisor's In Cork

Why Google?

90% of people search online when looking for goods or a service

If you don't display in the top 3 results, then the chances of the person searching for the service you offer clicking on your site

are very slim

Page 3: Online Marketing Analysis For Financial Advisor's In Cork

Where is the safest place to hide a dead

body?

On page 2 of Google's search results!

Page 4: Online Marketing Analysis For Financial Advisor's In Cork

What is Google Adwords?

Page 5: Online Marketing Analysis For Financial Advisor's In Cork

• Measurable and flexible

• Faster than SEO

• More Engaging

• Allows you to control your advertising cost

• Helps you beat your competitors

The worlds most perfect advertisement

Page 6: Online Marketing Analysis For Financial Advisor's In Cork

Adwords vs Organic

I already show up for my keywords on organic search, why do I need Google Adwords?

Research has found that if you show up top of a google search there is a 50% chance that the person will click on your website, if you show organically and with an ad that increases to a 90% chance

Google organic changes, you may be top today... But you may not be top tomorrow. Adwords allows you

to constantly be visible on Google's first page

Page 7: Online Marketing Analysis For Financial Advisor's In Cork

Here are some of the most popular search terms that you don’t show up for:

“financial advisor cork” – 20 searches in Cork each month“mortgage brokers cork” – 40 searches in Cork each month“mortgage broker cork” – 20 searches in Cork each month

“pension” – 40 searches in Cork each month“life assurance ireland” – 20 searches in Cork each month

“independent financial advisers” – 10 searches in Cork each month

With those 6 keyword examples that is 150 potential

customers that you are losing every single month

because they can’t find you!

Page 8: Online Marketing Analysis For Financial Advisor's In Cork

Where was the safest place to hide a dead body?

Page 9: Online Marketing Analysis For Financial Advisor's In Cork

Who appears on the first pages currently?

completefinancial.ieodmfinancial.ie

abm.ie

Fmlfinance.com

Mcgfinancial.ie

imc.iebarrettfinancial.ie

Page 10: Online Marketing Analysis For Financial Advisor's In Cork

How many potential customers search for Finanical Planners in Cork?

Almost 2,000 potential customers EVERY SINGLE MONTH

Page 11: Online Marketing Analysis For Financial Advisor's In Cork

• If you could get 10% of those people to become customers, how much would it be worth to your business each month?

• How about just 1%?

Page 12: Online Marketing Analysis For Financial Advisor's In Cork

Categories they search for

Page 13: Online Marketing Analysis For Financial Advisor's In Cork

Financial Planning

Page 14: Online Marketing Analysis For Financial Advisor's In Cork

Mortgages

Page 15: Online Marketing Analysis For Financial Advisor's In Cork

Retirement

Page 16: Online Marketing Analysis For Financial Advisor's In Cork

Assurance and Protection

Page 17: Online Marketing Analysis For Financial Advisor's In Cork

So what do you need to do now to win their business?

You need a well managed google adwords campaign so that:

• Potential customers can find you • No money is wasted on bad keywords

• You don’t have to spend your time worrying how to figure out the internet, you just have to answer the calls from all the new clients that it will bring you

Page 18: Online Marketing Analysis For Financial Advisor's In Cork

And who is going to bring all of these customers to your business?

For more info go to www.smbclix.com