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Checklist to ensure your mail doesn’t end up in the SPAM
folder.
www.plugleads.com
Does your message comply with the CAN-SPAM Act rules?
Have you Provided your website address? Provided your physical location address? Provided an Unsubscribe button? Enabled honouring of Unsubscribe immediately on request? Used a good subject line that is not misleading?
www.plugleads.com
Have you checked that your message avoids
spammy language ? Use of caps ? words like “free”, “won” ? Use of too many exclamation marks ?
www.plugleads.com
Are you sending an HTML message?
If yes, then Include a text only option to ensure deliverability. HTML messages often end up in spam folder because of size/excessive images.
&www.plugleads.com
Are you asking contacts to put you on their ‘Not Spam’ list?
Ask recipients who signed up for promotional messages to put you on their whitelist once they agree to receive emails from you.
This enables permission based marketing.
www.plugleads.com
Have you run your message past Spam checkers?
Use tools like isnotspam.com to get feedback on your content and its deliverability quotient.
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Are you sure you have not been put on a blacklist?
Use free sites such as freeemailblacklistlookup.com or emailblacklistcheck.com to double check if your address and IP have not been flagged as spammers.
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Have you checked your text to image ratio?
Avoid image only mails.
Include at least two lines of text after every image to avoid being blocked/marked as spam.
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Are you watching out for Spam traps?
Spam traps are email addresses that ISP know are not used by humans.
To avoid sending to these emails and getting trapped by ISP, avoid bought lists.
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Are you sending attachments in your campaign?
Avoid sending attachments in email campaigns. If you necessarily have to, send .jpg, ‘gif ,.png or .pdf. swf
Attachments that are .exe, .zip and . will definitely be blocked by spam filters.
www.plugleads.com
Thank You
+9140-40176361M/s PLUG LEADS Flot No 402, 3Rd Floor,# 1-98/2/11/3, Srishti Towers,Arunodaya Colony, Madhapur, Hyderabad.
www.plugleads.com
