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The Next Big Breakthrough:
UNIQLO Pursues BrazilThe Brazilian Market Offers
Promising Growth Opportunities for
Successful Growth for Fast Retailing Co., Ltd.
Company Snapshot
SPA Model
The UNIQLO Customer
http://uniqlooks.uniqlo.com/
http://www.fastretailing.com/eng/ir/library/pdf/ar2011_en_06_n.pdf
BRAZIL: The Next Step
Rio de Janeiro
The Young Brazilian
Free
Liberal
Casual
Color
Style
Trendy
Global CompetitorsA Local Success: OSKLEN
Communicating with Brazil: Launching UNIQLO
1
2
3
Other Promotional Channels
The Encompassing Messages