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Retailing Scenarioin India
Digin George
What is India?
India Provides one of the last, largely un tapped consumer market in the world
A trillion Dollar economy growing at 8-9%
60% of population is below 30 years Consumption opportunity is $445 Billion Its More than a country… 28 states,8 Major Religions,6000
Casts,72 Major festivals 16 cities contribute to over 75% of
FMCG sale in modern trade
Do you know? Our population
growth is slowing Literacy is growing Growth in
consuming class Poverty is declining Productivity is rising Per capita is
doubling 2nd rank in consumer
confidence
Retail Vs India Largest and fastest growing sector in India.
Modern retailing forms one point stop for all shopping.
Consumer gets a large product variety of brands to choose from one roof.
First it was a sellers market and now its changing to buyers market.
Some of the Key Players in Organised Retail
International Retail: At a Glance
38%
27%
13%
8%3% 2% 9%
USA EU Japan China
India Russia Others
Retail Sector in India
Retail
Organized 3%
Unorganized 97 %
Share of Organized Retail
SWOT Analysis
Strength Increasing demand driven by the country’s
young working population
Increase in per capita income which in turn increases the household consumption
Create win-win situation for all links in value chain ( suppliers, producers, retailers and customers).
Improvement in the standard of living.
Technology intensive industry
Weakness Lack of expertise in Supply Chain Management
Inadequate Infrastructure
Stringent Labour Laws
Lack of specialized professionals in Industry
Lack of industry status.
Government Restrictions on FDI
Non-Availability of Government Land.
Opportunities Change in consumer behavior pattern and
increase in disposable income.
Indian rural markets offer a sea of an opportunity for the retail sector.
Upcoming international Players
Healthy prospect for the fashion industry.
Threats
Indian taxation system favors small retail business.
Competition from unorganized Sector to the organized Sector.
Middle class Psychology.
Increasing Real Estate prices
Conclusion
Huge Scope for Development
Competitive Market
Organized retail is fast growing at a rate of 30% YOY
Greater opportunity for employment
Question?
References Swapna Pradhan:Retail
Management, ,Tata McGraw Hill,New Delhi
You tube : India's Retail Industry A Perspective From Future Group