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Nitecrest are Europe's leading manufacturer & the UK's largest provider with a market share in excess of 60% operating in the very heart of this quickly developing and growing market place.
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Gift Cards/Loyalty Cardswww.nitecrest.com
The World’s Leading Card Manufacturer
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Gift and Loyalty Covers Outside Composite For Show Only.pdf 1 15/06/2010 12:05
The World’s Leading Card Manufacturer
Certified by VISA and MasterCard, holders of the ISO 27001 security stamp, Nitecrest are one of the world’s leading card manufacturers, producing over 5 million cards for the retail, banking and telecom sectors every day. Nitecrest exports to over 140 countries worldwide and operates a 120,000 sq ft secure facility in the UK where continued reinvestment has enabled continual growth since 1996. Nitecrest has become synonymous with the fastest lead-times and the highest service levels industry wide.
Nitecrest are proud winners of The Queen’s Award for International Trade 2005/2009.
SERVICES ASSOCIATIONEUROPEAN CALLING CARD
14001 9001Visa and MasterCard Certified
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ContentsGift Cards 04
Overview 06
Open Loop Cards 08
Closed Loop Cards 09
Lenticular 10
Special Finishes 12
Carriers & Packaging 14
Point of Sale 16
Loyalty &MembershipCards 18
Loyalty Cards 20
Key Cards 22
Direct Mail & Fulfilment 24
Artwork & Design 26
ContactDetails... 28
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Boots
Nectar
Body Shop
Marks & Spencers
Harrods
DebenhamsHMV
ArgosTopshopTopman
TescoDorothy PerkinsBHSRiver Island
WHSmith JJB Sports
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Nitecrest have taken the mystery out of offering an electronic gift card to your customers. At Nitecrest we can supply you with a varied selection of plastic and board cards depending on where you want to position your cards in the market place. Years of experience and expertise ensures that we can provide you with everything to get you started from concept and design to processing and production.
Gift Cards
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OverviewIn the UK market place, gift card programs are seeing
an increase across all retail sectors. Gift cards have a
multitude of benefits for retailers, and are a fantastic
way to further market your business to the consumer,
who, over the last couple of years has fully embraced
the concept of gift cards and year on year growth of
the market is set to continue.
Whether being targeted as a scheme in the promotional
or incentives market place, gift cards offer the consumer
a value added gift experience. This allows the recipient
to self select their purchase, quite often a preference
over receiving a product chosen for them.
Nitecrest are a supplier who are operating in the very heart
of this quickly developing and growing market place and
offer to our clients a full solution from concept through to
production of the finished item. The Nitecrest team is best
placed to offer you our experience and support to aid
your scheme to drive maximised sales by using designs,
materials and state of the art production techniques
which will make your product stand out from the crowd.
Please feel free to take advantage of our free consultancy
service on any new schemes you might have in the pipe
line or if you are looking for some new ideas to give
established schemes a new lease of life. Whatever your
requirement the Nitecrest team are happy to assist you.
06
Gift Card
The World’s Leading Card Manufacturer
Specification...•Embossing
• Indent print
•Thermal print
•Drop on demand inkjet
• Carrier match and attach
•Scratch off panels
• Laminated PVC, HIP, PRTG,
Recycled PVC & PLA, PETG
•Environmentally friendly
materials available
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Gift Card
The World’s Leading Card Manufacturer
Gift Card
The World’s Leading Card Manufacturer
Specification...•Embossing
• Indent and thermal print
•Drop on demand inkjet
• Carrier match and attach
•Scratch off panels
• Laminated PVC, HIP, PRTG,
Recycled PVC & PLA, PETG
•Environmentally friendly
materials available
•Contactless
Open LoopCardsOpen loop gift cards provide both the consumer
and the issuer with flexibility and choice. The
virtue of open loop gift cards is that they allow
the consumer choice of purchasing style and
also location of spend; they can be purchased
for example online and redeemed in high street
locations or shopping malls.
Depending on the retail model, the cards may be
magnetic stripe or EMV compliant.
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Specification...•Embossing
• Indent print
•Thermal print
•Drop on demand inkjet
• Carrier match and attach
•Scratch off panels
• Laminated PVC, HIP, PRTG,
Recycled PVC & PLA, PETG
•Environmentally friendly
materials available
Closed LoopCardsClosed loop gift cards can be used to drive
consumer loyalty and retention and allow wide
spread brand marketing for the respective retail
brand. Through the issuance of a closed loop card,
retailers can drive footfall and realise an increase
in overall consumer spending as well as increased
value of individual sales.
09
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LenticularCardsLenticular is the creation of an illusion of movement,
depth and perspective within flat printed images.
We achieve this illusion by manipulating flat images
with sophisticated software before printing directly
onto a sheet of material containing thousands of
lenses called lenticules. These lenticules deceive the
eye by allowing it to simultaneously view alternating
sections of multiple flat images. Consequently the
viewer of a lenticular image perceives movement,
depth and perspective, where there is none!
Discussing your concept with us before final artwork
is reached is a really good idea. One simple
change can transform a good lenticular project
into a masterpiece.
3D refers to a printed image that shows depth as the
viewing angle changes. In 3D, the picture’s elements
are positioned vertically on the lens in different
levels so that an illusion of depth and perspective
can be assigned to each of them.
A good flip, motion or zoom effect is made up of
images that flip back and forth or side to side as
you turn the lenticular piece.
Specification...•Lenticular
•3D animations
•Flip effect
•Motion effect
•Zoom effect
•Hot foil
•Reverse (non-lenticular)
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Motion lenticular
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Adding a special finish over and above a standard
printed plastic card can significantly add value to
the cards perception as a product to the consumer
and therefore has the ability to drive sales of your
product over the competition.
Nitecrest offer a full range of special finishes from
state of the art printing techniques to specialist
in-line and off-line finishes such as those which we
have listed to the right hand side. Please note this is
an overview and not an exhaustive list.
The consumer is becoming more demanding
in their expectations from gift and loyalty cards;
no longer do they want a standard plastic card,
instead they are seeking out those which are
offering something special and look superior.
Nitecrest have many years experience of working
with retail and loyalty schemes to ensure the
products entering the market place are presented
in the best possible light; please feel free to take
advantage of our free consultancy service to see
what Nitecrest can offer to you.
Specification...•Embossing
•De-embossing
•Coloured and metallic
foiling
•Holographic foiling
•Pattern UV varnish
•Matt and gloss
lamination
•Pearlescent finishes
•Glitter finishes
•Metallic and mirror
boards
•Metallic and spot
printed colours
•Bespoke shapes
and profiles
•Magnetic tape –
hi-co and lo-co
•Lenticular flip and
3D images
Special Finishes
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Carriers &PackagingNitecrest is one of the worlds leading specialist
providers of gift cards and packaging. Our
expertise has earned us an enviable reputation
for excellence, and our year on year growth ably
demonstrates our stated commitment to supply top
quality, cost effective services to an increasingly
diverse client base.
Our unique services comprise of not only the ability
to produce standard gift cards and packaging
collectively, but also to produce the packaging
and gift cards as seperate entities if this is required.
Nitecrest’s team are best placed to offer you a
stylish and innovative carrier design.
Gift Card
NO VALUE UNTIL ACTIVATED AT TILL
£20 Gift Card
Gift Card
NO VALUE UNTIL ACTIVATED AT TILL
£20 Gift Card
Gift Card
Gift Card
NO VALUE UNTIL ACTIVATED AT TILL
£20
1. 2. 3.
4.3a. 5. 6.
Specification...1. M6
2. M6+
3. Retail card carrier
4. Secure pack
5. Retail sleeve
6. Retail gift box and
inner card carrier
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Point of SaleNitecrest offers a complete product printing
solution. In addition to your cards, we can produce
associated promotional literature and point of sale
material, letterheads, envelopes, booklets, inserts
and mini inserts, posters and wobblers. Let one of
our dedicated sales team explain the benefits of
having your complete range of printed material
managed by one print supplier.
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Options...•Stylish and innovative
carrier design
•A fully secure display
pack solution
•High end two piece
folding pack
•POS carrier
•Complete
personalisation
1.
2.
3.
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Nitecrest are experts in loyalty and membership card campaigns, with full in-house production solutions from printing the base cards through to encoding, embossing, thermal printing and inkjetting your products. Loyalty and membership cards are very much a core part of our day-to-day business, both our client base and production levels continue to grow each year as demand for our service steadily rises. Our extensive client base include, retail chains, automobile associations, manufacturers, health and insurance businesses, discount stores, airlines and car rental companies, as well as print management and transactional processor organisations.
Loyalty & Membership Cards
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Loyalty CardsLoyalty cards are manufactured to the ISO 760
micron laminated specification. Screen printing
for metallic colours and litho printing for special
colours and four colour work are available on all
of our presses.
The application of both hi-co and lo-co magnetic
tape is available. Signature panels and holograms
can be applied as well as smart chip integration to
the loyalty card.
These types of loyalty cards can be embossed
and thermal printed as well as indent printed. The
magnetic tape can be encoded or the smart card
chip can be encrypted.
To make best use of our production capabilities and
to ensure you get the right product for your project,
we recommend early discussions at concept stage
with the Nitecrest team.
Loyalty Card
The World’s Leading Card Manufacturer
Specification...•Loyalty chips
•Keytags
• Integrated card
and tags
•Magnetic stripe
encoding
•Embossing
• Indent print
•Thermal print
•Drop on demand inkjet
•Carrier match and
attach
•Carrier personalisation
•Laminated PVC, HIP,
PETG, Recycled PVC
and PLA (Corn)
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Fuel Card
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Key Cards1. STANDARD KEY CARDS
•Key card for singular use
•760 micron
•Complete personalisation
2. CUSTOM KEY CARDS
•Bespoke size / design with complete
personalisation
3. DOUBLE KEY CARDS
•Card for multi dual use
•760 micron
•Complete personalisation
4. KEY CARD WITH A4 LEAFLET
•Custom designed information and
martketing leaflet
5. KEY CARD OF ANY TYPE & DESCRIPTION
•Complete personalisation
1. 2. 3. 4.
Double Key Card
Double Key Card
Double Key Card
The complete loyalty solutionThe complete loyalty solution
Standard Key Card
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Custom Key Card
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The complete loyalty solution
Specification...•Loyalty chips
•Keytags
• Integrated card and tags
•Magnetic stripe
encoding
•Embossing
• Indent print
•Thermal print
•Drop on demand inkjet
• Carrier match and attach
•Carrier personalisation
•Laminated PVC, HIP,
PETG, Recycled PVC
and PLA (Corn)
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Direct Mail &FulfilmentWe can number or address a multitude of mail items
from your database, even awkward items, such as
folded, cut out, heavy gauge, unusual finishes etc.
Ideal for postcard mailing, envelope addressing
and magazine personalisation, with machine speed
in excess of 20,000 units per hour.
A full hand work department ensures that non-
machine work can be handled securely in house.
Direct mail work is well within the companies
capabilities ensuring a customer solution for
every type of job.
Nitecrest can supply all the stationery that is
required to make your mailing complete. From
simple A4 letterheads and envelopes, to complex
full colour brochures and posters – Nitecrest
are best positioned to project manage this
successfully for our clients. Digitalised signatures
or specialised logos can be added to your
letterheads to create a more personalised feel
to your mailing. Laser printed stationery can be
printed either simplex or duplex.
Services...•No minimum quantities
•Data cleanse and
de-dup services
•Document and letter text
set up and Laser print
•High speed DOD inkjet
technology
•Jumbo machine fill up
to C4
•Large, in-house
fulfilment department
• In-line personalisation and
attaching capabilities
•Match/attach camera
verification technology
•Multiple station selective
inserting machines and
High speed glue
attaching
•Folding machines and
quality control
•Royal Mail standard,
mailsort and walksort
available
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Artwork &DesignWe offer a comprehensive range of artwork and
design services, whether your requirement is for
a one-off small project, to an integrated suite of
materials, in any design related discipline.
Submit your own design or simply ask the Nitecrest
artwork studio to create a customised design for you.
Plastic or board? Nitecrest will supply gift cards on
various substrates such as PVC, styrene HIP, PETG,
ISO credit card specification and paper board. The
thickness of the cards will be appropriate to your
given application...
...we will also attach your gift cards to a carrier or
create an integral hanging piece.
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ContactDetailsHead Office: Nitecrest Ltd
32 Marathon Place
Moss Side Industrial Estate
Leyland, Lancashire
PR26 7QN
Tel: +44 (0)1772 431888
Fax: +44 (0)1772 436888
Email: [email protected]
Web: www.nitecrest.com
Global Presence
Africa•America•Asia-Pacific•Europe•MiddleEast•SouthAsia
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Gift Cards/Loyalty Cardswww.nitecrest.com
The World’s Leading Card Manufacturer
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Gift and Loyalty Covers Outside Composite For Show Only.pdf 1 15/06/2010 12:05