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Capitalizing Growth on Core Product Lines through
an Effective Bundling Strategy
Funwa AkinmadeHead Retail Liabilities
Union Bank Nigeria Plc3
OUTLINE
Overviewof Product Lines& Retail Offerings
Identifying the rightCore Products
The Bundling proposition
Measuring the Feasibility of Bundling Best practices and lessons learnt
Outline
Overview of Product Lines & Retail Offerings
Identifying the rightcore products
The Bundling proposition
Measuring the Feasibility of Bundling Best practices and lessons learnt
Overviewof Product Lines& Retail Offerings
Identifying the rightcore products
The Bundling proposition
Measuring the Feasibility of Bundling Best practices and lessons learnt
Overviewof Product Lines& Retail Offerings
Identifying the rightcore products
The Bundling proposition
Measuring the Feasibility of Bundling Best practices and lessons learnt
Overviewof Product Lines& Retail Offerings
Identifying the rightcore products
The Bundling proposition
Measuring the Feasibility of Bundling Best practices and lessons learnt