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FURO LAUNCH LANDSCAPE By: HEVE Consulting

Digital strategy

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Page 1: Digital strategy

FURO LAUNCH LANDSCAPEBy: HEVE Consulting

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EXTREME SPORTS IN INDIA

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Survey: 92 per cent of India's population wants to see more extreme sports

Report’s research manager Zafar Shah says “Major events live long in the memory and provide moments we never forget. They entertain, educate and inspire us and they bring us together

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EXTREME SPORT WORDCLOUD

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A village where women were not allowed to play sport

Inspired an entire district of girls to participate in sports

By challenging patriarchy, paraglider Aditi Thakur and her father bring about a social revolution in Himachal Pradesh

TG PROFILING

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TOP EXTREME SPORTS INDIA

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MOUNTAIN BIKING

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ROCK CLIMBING

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SKATEBOARDING

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HIKING/ TREKKING

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SLACKLINE

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RAFTING/ KAYAKING

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CALISTHENICS

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PARKOUR

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ADVENTURE SPORTS

FESTIVAL

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ACTIVITY

PARTICIPANT WILL BE ON THE TREADMILL FOR 120SECONDS WEARING FURO SHOES

MAXIMUM DISTNACE COVERED WILL BE THE WINNER

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ACTIVITY

PARTICIPANTS WILL BE USING THE #TAG “GRIP YOUR GAME”

WILL NOMINATE 3FRIENDS TO TAKE THE CHALLENGE & PARTICIPATE THE ACTIVITY ON THE TREADMILL

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ACTIVITY

3 PROFESSIONAL SLACKLINERS

PARTCIPANTS CAN ALSO EXPERIENCE, WEARING FURO SHOES ONLY

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TOP INFLUCENCERS

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