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Custom Loop™Payment Card Programs
Custom Loop™ Gift Card
Customize Your Redemption Network
• Keep 100% of gift card spend with your
merchants, at your attractions and during
special events
• Restrict gift card spend to individual
properties or allow use across your portfolio
• Reinforce individual mall brands with
unique card designs or create a single
brand across all properties
• Direct sales on property
o Activation software, mobile app for remote sales, or
sales agents on or near the property
• eCommerce website
o Secure, property-branded eCommerce website,
complete with balance and transaction history
• Mobile gift card sales
o CardSpot™ Mobile activates gift cards from a mobile phone or tablet, reducing lines and
expediting sales during peak seasons
• Mobile app
o Deliver e-gift cards via email and mobile device
o Customer presents a copy of the email, or shows the bar code, QR code or promo code to
cashier on their mobile device
o Distribute gift cards via property-branded mobile app
Custom Loop™ Gift CardCustomize your Gift Card Distribution
Corporate-Funded Promotions
• Direct and drive foot traffic to your door
• Convert coupon books to plastic or virtual card
• Unused funds are returned to you
• Choice of funding options and rule sets
o Reloadable – multiple offers
o First Swipe – funded upon first use
o Expiration – use it or lose it
o Merchant – drive traffic to one or more merchants
o Event – specific timeframe or special event
o Dollar value – allows for geographic variables
Custom Loop™ Promotional Card
Loyalty/Shopping Card
• A fully integrated loyalty/rewards product that
allows consumers to receive promotional offers
and rewards from participating purchases and
make in-store purchases via:
o Shopping mobile wallet
o Physical payment card
• Access to special promotional offers/rewards
from participating retailers
• Any funds from physical or virtual gift cards can
be linked to the shopping account
Custom Loop™ Loyalty Card
Loyalty Card or “Shopping Card” Benefits
• Cash back at participating retailers
• Mobile rewards members get rewards and benefits at participating mall merchants
• Alternative rewards structure are also available such as fuel discounts and points
Custom Loop™ Loyalty Card
Making Purchases Via the Shopping Card
• Pay with your android, iOS or blackberry device
at any merchant that currently accepts
contactless NFC payments
o Open the mobile wallet
o Authenticate your credentials to open your
Shopping Card
o Wave your smart phone over the NFC terminal to
complete the transaction
Custom Loop™ Loyalty Card
Making Purchases Via the Shopping Card
• Swipe your Shopping Card as the form of payment at participating retailers.
• The merchant will process the Shopping Card as a normal card network
transaction
o Any offers or promo funds available will be
debited first
o Any physical or virtual gift card funds linked
to the shopping account are applied next
o Any remaining balance for the transaction
is funded from the consumers’ preferred
funding account as designated in their shopping profile
Custom Loop™ Loyalty Card
Real Time Transaction History/Details with the Shopping Card
• All activity on a consumer’s shopping account can be accessed via the Shopping Card
mobile wallet or via the secure member portal
• Transaction activity includes:
o Declined transactions
o Successful transactions
o Cashback rewards pending/earned
o Changes made to a members’ shopping profile
Custom Loop™ Loyalty Card
Delivery of Shopping Account Rewards
• Pending cash back funds will be noted in a
members’ shopping transaction history
immediately upon the confirmation of a
successful transaction.
• Cash back funds are transferred into the
shopping account on a monthly basis.
• A notification of rewards funded is sent to
the shopping cardholder.
o Via text, email or both
o Allows for additional merchant offer delivery
Mike MiroslawStore Financial
7171 W. 95th Street, 4th FloorOverland Park, KS 66212
913.732.5411 Direct913.961.1322 Mobile
[email protected] x 5411
Contact Us
Lawrence P. (Larry) BushStore Financial
7171 W. 95th Street, 4th FloorOverland Park, KS 66212
913.732.5490 Direct314.409.1450 Mobile
[email protected] x 5490
