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eBook: The Sonru DifferenceNot all Video Interviewing providers are created equal. This eBook gives recruiters a blueprint of what they should expect from their Video Interviewing platform.
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Collaborating with our clients before, during and after they implement Video Interviewing is what defines The Sonru Difference. We are on hand at every step in the process to ensure both recruiters and candidates have all the tools they
need for success.
Introduction
On-boarding
Integrating
Company Videos
Best Practices
Branding
Support
Training
Enhancements
Internal Roll Out
Candidate Tips
Reporting
Research
Awards
Events
Community
Before During After
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Before Implementation
“Maiken [O’Byrne – Head of Client Success at Sonru] built a very strong relationship with
us at Volvo Group and supported us through every question we had with great patience.
We worked closely through the whole initial set up and with her help we were able to launch the automated VI within our tight time frame. Managing this was crucial for our recruitment goals at that point.”
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Introducing Video Interviewing can be hugely beneficial for recruitment but implementation can often seem like a daunting process. Sonru believes in partnering with our clients and we know that working closely together from the very beginning is
the best way of ensuring Video Interviewing success.
On-boarding
Integrating
“While video interviewing is relatively new and different, using a smart phone is not. Everyone
has one these days with apps like FaceTime and Skype being used more than ever, so it is a
logical step to use video in recruitment for any role. The response rate [91%] alone is a clear
indication that role type and industry are irrelevant in the video interviewing space.”
• Your account can be up and running as soon as you’re ready to begin
• Dedicated Client Success Manager to look after all your on-boarding needs • Full set up and training for all your team
• Open API framework enabling your ATS to integrate with our technology
• Allows Video Interviewing to slot seamlessly into your recruitment process • Fully supported by Sonru technical experts
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Company Videos
Best Practice
Branding
“Communicating the Pepsico Culture through the branding, uploading our own videos and
the tone of voice in our email scripts enabled us to automate an important stage of the
selection process without compromising the PepsiCo touch. Sonru enabled us to keep the
customary Pepsico high touch at low maintenance.”
• 10 years’ industry experience and tried and tested best practice advice
• Learn from the empirical evaluation of Sonru clients’ past successes • Industry recognised blueprint for Video Interviewing
• Put your company branding front and centre while Sonru works in the background
• We can work closely with your marketing team to replicate your company brand • Make your Video Interview an extension of your website or careers page
• Option to add your own personalised company videos to your interview
• Show your candidates a ‘face’ for the interview or reinforce your company culture • From corporate to candid, we can advise you on how to maximise this feature
© Sonru No part of this document may be re-used without reference to the source and due credit given.
During the Recruitment Process
“The Customer Service is excellent, can’t get any
better! Keep it up. Sonru is not only one of the best
products I have seen in the recruitment space, now
I can say Sonru has the best customer service
model / approach.”
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Software as a service cannot be a once off interaction with your provider. Once you are up and running with Video Interviewing it doesn’t mean you now have to go it alone. Here at Sonru, we pride ourselves on being on hand 24/7 for anything our clients, or your candidates, might need. We believe in building relationships, creating lasting partnerships with
our clients and working alongside them in every step of the process.
Roll Out
Training
“The Sonru Client Success Team are fantastic - no matter what questions we ask, Rebecca is
always back to us very quickly.
Any interaction we have with any of the Sonru team has always been amazing.”
• Help with internal buy in
• Guides, tutorials and training for all departments • Hiring Manager and external stakeholders research
• Intuitive and easy to use platform that adapts to your specific recruitment needs
• Flexible to your team training needs • On-going advice and support on how to use and improve your Video Interviewing process
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Support
Enhancements
Candidate Tips
“At Asda, we’re all for buying into the service, not just the product. The customer service
Sonru provides is a big plus for me. I work at 100mph and need really rapid results and
Sonru has been very responsive and that makes a big impact.”
• Continuous platform enhancements
• Based on client feedback and evolving recruitment needs • All upgrades provided at no extra cost
• A positive candidate experience is our key concern
• Full helpdesk of information to support and assist candidates • Library of tips and tricks to help them put their best foot forward
• Full 24/7 in-house support via phone, email and live chat
• Surpasses all industry benchmarks for technical support response times • Acts as reassurance for busy recruiters and nervous candidates
© Sonru No part of this document may be re-used without reference to the source and due credit given.
After The Interview
“A massive part of the whole talent process has been finding a partner in Sonru to
help us get to the market quickly, be effective in our communication message and
make sure people know the real Thomas Cook.”
© Sonru No part of this document may be re-used without reference to the source and due credit given.
As the old adage goes ‘if it’s not measurable, it’s not manageable’ and in the era of big data, this is even more relevant. This is why at Sonru, what happens after your Video Interviewing campaign is just as important as setting you up for success.
Reporting, feedback, research and promotion of the great work our clients do is just a small part of Sonru ‘after care’ that sets us apart as a Video Interviewing Partner.
Reporting
Research
“We’re extremely happy with Sonru. When we looked at budgets for next year, the first thing
we decided on was maintaining Sonru. I don’t understand why everyone isn’t using Sonru
but the longer that continues, the better for us as it gives us a competitive advantage in the
war for graduate talent.”
• Client Success Managers work closely with clients to analyse and adjust recruiting projects
• Usage reports, ROI feedback and full breakdown of candidate experience • Highlighting project successes and failures to shape and improve future processes
• Industry recognised empirical research on Video Interviewing
• Comprehensive library of industry content
• Critical view of current recruitment trends and current landscape topics
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Awards
Events
Community
Supported by Sonru, Rolls-Royce won the award for ‘Best Hiring Manager Experience’ at
The FIRM Awards 2017. The FIRM Awards celebrate the very best of in-house recruitment
excellence, innovation and best practice. The award is to recognise the provision of an
excellent recruitment service to the business, and in particular the high levels of
stakeholder management and nurturing of excellent hiring manager relationships which
support a high quality hiring manager experience. Read the full story here.
• Showcasing our clients achievements at industry events
• Hosting networking events and client conferences • Facilitating client hosted events and video interviewing workshops
• Creating a community of Video Interviewing users through our LinkedIn User Group
• Highlighting client stories through guest blogs and case studies on our website • Hosting regular client webinars
• We work closely with clients to help them gain industry recognition
• Promoting clients and their recruitment successes • Assisting in award nominations and entries
© Sonru No part of this document may be re-used without reference to the source and due credit given.
Afterword - A Partnership That Is Out of This World
The European Space Agency (ESA) shapes the development of Europe’s space capability and ensures that investment in space continues to deliver benefits to the citizens of Europe and the world. ESA is an international organisation with 22 Member States.
“We have recently completed an intensive recruitment campaign for ESA's Young Graduate Trainee Programme where we published 100 training opportunities on our careers website. We offered Sonru as an option to the hiring managers to support them in the screening process as an alternative to Skype, WebEx or telephone interviews. After organising 3 information sessions with over 60 managers, we managed to persuade almost 50 managers to use Sonru. We have just finished a very intensive period of finding some of the brightest and best engineering and scientific young minds that Europe has to offer and Sonru helped us in this effort.”
Fiona Walsh, HR Advisor, ESA
“Besides the simplicity and advantages of using Sonru itself, it is the level and quality of client support that we receive that confirms that we made the right decision when choosing Sonru as a provider. Thanks to Sonru for supporting us in making the Young Graduate Recruitment Campaign a great success. We have used Sonru since 2014 and we will certainly continue to do so.”
“When we had questions we were not able to solve ourselves, we could always rely on the support provided by Sonru. Rebecca, our Client Service Manager, was happy to support a number of new Creators who were using Sonru for the first time. The Sonru Support team also provided answers swiftly and efficiently. Rebecca also provides us with great reporting when asked, that we can also share with managers to promote the use of asynchronous interview screening in the Agency.”
Context
Client Success Manager
The Right Decision
© Sonru
Conclusion
Sonru is the trusted global leader and pioneer of automated online video interviewing for screening candidates.
Sonru enables recruiters to replicate a live interview by replacing early stage phone, Skype and face-to-face interviews. Interviewers and candidates are not online at the same time. Forget about scheduling interviews, time zone restrictions, no shows and unsuitable candidates.
With tailored screening questions, interviewers can immediately screen out candidates that do not meet their criteria, shortlisting only the most suitable candidates.
Meet the best candidates earlier in the process, see their fit, personality, drive and motivation, and save time and money.
Sonru has a varied and global client list - read about their experiences here.
Email: [email protected]
No part of this document may be re-used without reference to the source and due credit given. © Sonru
Video Interviewing software alone will only go so far in revolutionising your recruitment process. In order to maximise the impact of the technology, you need a provider who will be as enthusiastic about your success as you are. The Sonru team are passionate about our clients and are dedicated to providing a level of service and support that is above and beyond the industry average.
Find out first hand how The Sonru Difference can transform your recruitment process by speaking to one of our Video Interviewing experts in your region.
About Sonru
Americas [email protected] 1800 274 3710
Australia [email protected]
+61 417 837 041
France [email protected]
+33 18 488 4664
Ireland [email protected] +353 53 927 2000
Middle East & Africa [email protected]
+9714 441 2358
Singapore [email protected]
+65 8118 9493
UK [email protected] +44 207 100 2859
