A L E X A N D R A C O T E

A

D I G I T A L M A R K E T E R | B L O G G E R | W R I T E R |

P R O O F R E A D E R | T R A N S L A T O R

12/2016–06/2017 Online Marketing

Kühn & Partner Romania, Oradea (Romania)

Responsibilities:

- email marketing: writing and editing the English and Romanian

newsletters, A/B testing,

segmentation, measuring campaign results

- social media management (Facebook, LinkedIn) with the goal of

increasing leads

- writing offers in Romanian and English and promoting them on

specialized sites and on social media (products: vehicles, farming

machines, construction machinery, industrial machines, etc.)

- tracking campaigns in Google Analytics and creating reports in

Google Data Studio

- answering customer inquiries

- keyword research and integration

- writing and editing content for the website

- creating and using Excel databases

Tools and services used: Google Analytics, Google Data Studio,

Adobe Photoshop, MailChimp, Microsoft Office, Mozilla

Thunderbird, Apache OpenOffice, SlideShare, Google My Business,

etc.

E D U C A T I O N , W H A T I L O V E D T O S T U D Y !

+ 4 0 7 7 0 1 9 3 2 0 3

C O T E A L E X A N D R A 1 1 @ G M A I L . C O M  

A L E X A N D R A C O T E L I T . W O R D P R E S S . C O M

R O M A N I A

2014 – 2017 Bachelor's degree

University of Oradea, Faculty of Letters

English and Romanian Language and Literature

                                       - member of a Sociolinguistics Circle

S K I L L S , W H A T I K N O W !

C O N T A C T

C

facebook.com/alexandracotelit

pinterest.com/ale_haru11

@cotealexandra11 Google AdWordsGoogle AnalyticsContent strategySocial media marketingWeb content development CopywritingOnline research Photo editingKeyword researchSEO writingBloggingInfluencer outreach

linkedin.com/in/cotealexandra

Permission marketingEmail marketingLanguage teachingProofreadingTranslationLiterary editingArticle writingCreative writingResearchStorytellingLiterary reviewsPhotography

ale_haru11

E X P E R I E N C E , W H A T I L O V E   T O   D O !

A L E X A N D R A C O T E

A

D I G I T A L M A R K E T E R | B L O G G E R | W R I T E R |

P R O O F R E A D E R | T R A N S L A T O R

C

S E M I N A R S , W H A T I A T T E N D E D !

2 0 . 0 5 . 2 0 1 6 , O r a d e a , S e m i n a r s i n A n g l o p h o n e S t u d i e s ( 5 t h e d i t i o n ) , o r g a n i z e d b y t h e F a c u l t y o f L e t t e r s , O r a d e a

2 6 . 0 3 . 2 0 1 6 , O r a d e a , I n t r o d u c i n g T K T a n d W o r k i n g T o w a r d s T K T ,   h e l d b y P h D M a r i a E l e n a G h e r d a n , o f f e r e d b y t h e B r i t i s h C o u n c i l

2 2 . 0 5 . 2 0 1 5 , O r a d e a , S e m i n a r s i n A n g l o p h o n e S t u d i e s ( 4 t h e d i t i o n ) , o r g a n i z e d b y t h e F a c u l t y o f L e t t e r s , O r a d e a  

A r t i c l e s : " N e o l o g i s m e l e . O p e r s p e c t i vă i s t o r i că" , i n R e v i s t a d e S o c i o l i n g v i s t i că , n r . 3 / 2 0 1 5 , I S S N - 2 3 5 9 - 8 7 8 6 , E d i t u r a U n i v e r s i tăţ i i d i n O r a d e a , p p . 2 4 - 2 6 .

" L i m b a r o m â nă - F e n o m e n s o c i a l , c e l m a i i m p o r t a n t m i j l o c d e c o m u n i c a r e î n t r e o a m e n i " , i n R e v i s t a d e S o c i o l i n g v i s t i că , n r . 2 / 2 0 1 4 , I S S N - 2 3 5 9 - 8 7 8 6 , E d i t u r a U n i v e r s i tăţ i i d i n O r a d e a , p p . 6 - 7 .

P U B L I C A T I O N S , W H A T I W R O T E !

English - fluent Romanian - philologist

French - basic Spanish - basic Italian - basic

Hungarian - basic

L A N G U A G E S , W H A T I S P E A K !

T O O L S , W H A T I   C A N U S E !

Google AdWords Google AnalyticsHootsuiteTweetdeckMailChimpAdobe SparkAdobe PhotoshopWordpress

Microsoft Office Suite (Word, PowerPoint, Excel) CanvaSlackMonkey SurveyGoogle FormsGoogle DocsGoogle Trends

Google Analytics Certification March 2017 - September 2018Google AdWords Certification September 2016 - September 2017HubSpot Inbound Certification August 2016 - September 2017HubSpot Content Marketing Certification February 2017 - March 2018HubSpot Inbound Sales Certification February 2017 - March 2018HubSpot Email Marketing Certification March 2017 - April 2018HubSpot Growth-Driven Design Certification March 2017 - April 2018Vbout Digital Marketing Certification July 2017 - July 2017digital marketing online training of Google's The Digital Garage, 08.08.2016participation diploma at The Digital Garage, held by Google Romania, 10.11.2016

C E R T I F I C A T I O N S , W H A T I   T R A I N E D F O R !

I L O V E W O R K I N G W I T H O N L I N E C O M M U N I T I E S I N O R D E R T O F I N D N E W

A N D U N I Q U E W A Y S T O D E V E L O P B U S I N E S S E S T H R O U G H G R O W T H

H A C K I N G .

I A M I N B O U N D C E R T I F I E D A N D I L O V E P A R T I C I P A T I N G I N I N D U S T R Y

D I S C U S S I O N S T H A T C A N H E L P M E D E V E L O P T H E C O M P A N Y I ' M W O R K I N G

F O R .

I T I S M Y P U R P O S E T O L E A D B U S I N E S S E S F O R W A R D . M Y U L T I M A T E G O A L I S T O

S U C C E S S F U L L Y D E V E L O P M U S T - F O L L O W S O C I A L M E D I A A C C O U N T S , T O C R E A T E A N

E N G A G E D C O M M U N I T Y O F F O L L O W E R S , A N D T O I N C R E A S E I N B O U N D T R A F F I C .

I L O V E A G R E A T S T O R Y A N D A N U N P L A N N E D A D V E N T U R E .

C U R R E N T D R E A M : B E C O M I N G A B R A N D

E V A N G E L I S T T H A T C A N E F F I C I E N T L Y I N C R E A S E B R A N D A W A R E N E S S W I T H O U T

U S I N G P A I D A D V E R T I S I N G M E T H O D S