PresenterNigam Rafique

OverviewIntroductionMissionFoundersCurrent CEO Revenue and net incomeContribution of segment

revenueDisney’s reputationManagementHRM functionSWOT AnalysisConclusion

“The Walt Disney Company, with its variety of diversified businesses and distinctive brands, is the world's leader in high-quality family entertainment. With operations in more than 40 countries, our approximately 180,000 employees and cast members around the world set the standard in the future of entertainment”

Introduction

Walt Disney Roy_O DisneyFoun

ders

 “The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products “

Mission

Current CEO

Bob Iger

US$52.46 billion Revenu

e Net incomeUS$8.38 billion

Number of employees180,000

Headquarter 500 south Buena vista street Burbank,

California, United States

Contribution Of Segment Revenues

Media Networks Parks & Resorts Studio Entertainment Consumer ProductInteractive

MAP

FranceDisneyland Paris

Hong Kong

Disneyland

ChinaShanghai Disney Resort

Japan , Tokyo Disney Resort

HawaiiAulani Disney Resort & Spa

California Disneyland

Resort ,Walt

Disney Imagineeri

ng

FloridaWalt Disney World Resort

Disney Cruise LineDisney Vacation ClubAdventures By Disney

Disney is the 2nd best reputational company of 2016

According to the ranking of

Apex level

Secondary level

Managerial level

Disney Management Hierarchy

At the apex of the managing team is the CEO of the company who holds the office of chairman as well

Apex Level

Secondary level

At the secondary level, there are total of 13 departments each headed by presidents or chairpersons who are directly accountable to the CEO . Some of them are Finance, Operations, human resources, television group, strategy and business development, communications, etc. These also include the chairpersons of their primary business segments.

. Acting as the link between the lower and top levels, this level acts an effective mediatory for the company.

Managerial level

This is prime base level which has on ground work and deals with the day to day base working of the company

This is the strongest level of hierarchy that has had a major part in strengthening the company’s position in diversification, responsiveness, recognition of brand and creative processing

It functions through 5 sub-units out of which the departments under the first sub unit are located geographically and do the basic functional jobs at the ground level

The other four departments work as support services to the first sub unit.

HRM FUNCTIONS

Stratrigical Planning

Find the wizards that could bring happiness to their customer

“We want you to be Happy”

Recruitment

Disney cast members aren’t just hired for a job; they play a role in the “show.” Every aspect of the casting (hiring) process is a presentation of the Disney culture

Disney hires attitude over aptitude “We can teach someone to drive a bus. We cant teach them to smile and be happy”

Selection

In the job description, include the skills and behaviors that the best employee for the job would have.

Use behaviorally based questions as a part of the interview process Pepper in questions that test for cultural values by listening for key

repeatable messages from the applicant

Training and development

"We spend a lot of time training and immersing trainees into the culture,"

"There are six full weeks of training before a new cast member even sees a guest." Williford said.

A Trained Princess

Employee satisfaction, not customer satisfaction, should be a leader’s priority. Employee satisfaction will trickle down to the customer.

Best Motivational Company

SWOT Analysis

Strengths Star Wars Consumer Products

Theme Parks

Weakness Losing Subscribers

High Costs of Business

Risk at The Box Office

Opportunities

Investing In Vice

Shanghai Disneyland

Threats Netfli

x Warner

Bros Smaller Amusement

Parks

Conclusion

Thank you