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#HAideas Thanks to our partners at
Unleashing the Potential of People and TeamsScott Burns, @smburns
HIGH ALPHA SPEAKER SERIES
• Launched 2000
• $22M exit in 2009
• Grew from $7M to $44M from 2010 – 2017
• Exit for $153M
• Majority millennial by 2015
• DC office grew to 60+; UK office to 10+
• 4 other locations
• Software and Media business under one
umbrella
GovDelivery Milestones
GovDelivery Workforce Changes
Our Challenges Our Solutions
Create clearer career momentum early in tenure• Create non-critical leadership experiences (GoodDelivery, FunDelivery)• Promote sooner• Internal training / leadership programs
Connect employees with work experiences they want
• Got good at word of mouth. • Asked on Slack.
Seek more targeted feedback • Encouraged managers to ask.• Struggled to move beyond one-size-fits-all
Encourage leaders to adapt to diverse employee work styles • Strengths Finder Training
Advance from corporate style annual review process.
• Tried and failed with SuccessFactors• Trained managers on real-time coaching• Changed to dynamic “would you hire again” format
Maintain connected culture as we grew• Flew people all over the place. • Had coordinated company events• Formed teams across geography• Assigned “visiting team members” to other teams on informal and formal basis
Employee Success Challenges
Every leader knows the workforce is changing in profound waysWill workforce changes tear your organization apart or unleash a new wave of innovation and growth?
“67% of young workers say that they don’t have the opportunity to do what they do best at work.”
PWC
5
9
Companies That Invest in Employee Experience Outperform Those That Don’t.They’re four times as profitable, according to an analysis of 250 organizations.
AMOUNT BY WHICH COMPANIES THAT INVEST IN EMPLOYEES OUTPERFORM THOSE THAT DON’T
Average Revenue 2.1x
Average Profit
Revenue per Employee
4.2x
2.8x
Profit per Employee 4.0x
BU
SIN
ESS
MET
RIC
Companies that don’t invest1.0x
10
Meet Rachel…As a consumer, Rachel receives data-driven promotions from marketers based on interests, location, purchase history, or click patterns.
As an employee, Rachel has a rich set of data and characteristics from many sources, but most sit idle, or are hidden from colleagues and managers.
NEW BUSINESS
$85K
MONTHLY SALES
$85K (95%)
WIN RATE
5%
UNDERGRAD
2005-2009MAJOR
Business
AVERAGE DEAL SIZE
$20K
% QUOTA ATTAINMENT
95%
TWEETS
21,390
FOLLOWING
1,070
FOLLOWERS
1,395
AVERAGE IMPRESSIONS PER WEEK
5,983
GRAD YEAR
2010-2014
GRADUATE DEGREE
Master of Business Management
FAVORITE TV SHOW
Game of Thrones
MYERS BRIGGS
INTP
COMMUTE TIME
30-40 Minutes
GENDER
Female
HIGH SCHOOL SPORT
Tennis
LANGUAGES
English, Spanish
Performance Social Media
Education
Personal
11
Key Skills
Small Business and Sales MarketingProspecting
Accounting
Event Management
Digital Marketing
Work History
Accountant, Ernst & Young
Marketing & Events Manager, Ernst & Young
Small Business Sales Specialist, Deluxe
GRAD SCHOOL
University of Minnesota
UNIVERSITY
Indiana University Bloomington
Payroll
HRISATS &
Resume
PerformanceManagement
CRM
AccountingSystem
TimeTracking
CommunicationTools
CalendarPersonality
Assessments
PersonalInformation
Data is locked in disparate systems
HR Systems
Business Systems
Personal Systems
12
13
When leaders and employees are more connected, and their potential is unleashed, they bring more passion to work, solve problems faster, and accelerate growth.
Structural is pioneering Employee Success Management. Structural aggregates employee data and surfaces it to your mobile device for real time access.
HR System
PayrollHRISATS & ResumePerformance Management
Business System
CRMCXAccounting SystemTime TrackingCommunication ToolsCalendar
Personal System
TwitterLinkedinFacebookPersonal Information
HR System
PayrollHRISATS & ResumePerformance Management
Business System
CRMCXAccounting SystemTime TrackingCommunication ToolsCalendar
Personal System
TwitterLinkedinFacebookPersonal Information
14
HR System
PayrollHRISATS & ResumePerformance Management
Business System
CRMCXAccounting SystemTime TrackingCommunication ToolsCalendar
Personal System
TwitterLinkedinFacebookPersonal Information
HR System
PayrollHRISATS & ResumePerformance Management
Business System
CRMCXAccounting SystemTime TrackingCommunication ToolsCalendar
Personal System
TwitterLinkedinFacebookPersonal Information
15
Use experience, personality, and performancedata to coach and match employees with the right opportunities.
Manage BetterConnect with the right colleagues to get questions answered and tackle problems faster.
Solve Problems Faster
Promote skills, interests, and goals at work to find projects and opportunities that tap into skills and growth interests.
Find Opportunity
Deepen work relationships based on shared goals and interests. Provide timely feedback and contribute more directly to company goals and culture.
Connect & Feel Heard
Empowered Employees
Find the right people with the right skills at the right time. Solve problems faster and win more business.
Move Faster
Build a culture of transparency through targeted surveys, recognition, and company posts. Recruit, motivate, and retain the best.
Empower & Motivate
Transformed Leaders
16
- Align to Support Top Priorities- Find Internal Experts Faster- Let Employees Uncover Trends
- Understand Manager Success- Get Targeted Employee Feedback
- Increase Internal Promotions- Raise Glassdoor Rankings- Recruit Better Talent
- Retain Top Performers- Create Efficiency for Employees
- Allow Employees to Self Serve- Use More Employees to Drive Sales- Make Faster Organizational Changes
- Engage Remote Employees- Reduce Silos
Why does employee experience move the top and bottom line?