Embed Size (px)
DESCRIPTION
Digital marketing training by professional and experienced personnel's for online training and job placement in delhi/ncr
Citation preview
iCubesKonnect
Bridging the Gap between Human Capital and ever-growing Digital Industry
iCubesKonnect 2
iCubes- Introduction
A leading global provider of comprehensive Digital Marketing solutions
More than 30 + Trainings conducted in India and abroad
Trained over 400 professional (including CXO’s) from more than 100 leading brands
Indian partner for the globally renowned online marketing expert Lyris, Inc.
Certified by Internet and Mobile Association of India
Email, Affiliate Marketing, Mobile Analytics are other services offered apart from Digital Marketing Trainings
Offices in 3 different locations – Gurgaon, Cochin and Bangalore
iCubesKonnect 3
Contd..
• Leading Email Marketing Service Provider
• Serving more than 200 clients such as Myntra, Snapdeal,Yebhi,Tradus,Shopclues,Foodpanda
iCubes
• Asia’s first in email marketing workshops and certifications provider
• More than 400 participants in over 25 workshops across Asia
Email Vidya
• Complete Digital Marketing Trainings Solutions
• Job Assistance and career counseling services
iCubes Konnec
t
iCubesKonnect 4
About Us - iCubesKonnect
iCubesKonnect is India’s leading Digital Marketing training company and first to conduct digital Marketing Trainings in educational institutes for digital job recruitments in web based companies.
It is the training arm of iCubes and has rich experience in conducting workshops and trainings in the digital domain.
The first educational initiative in digital marketing from iCubes was Email Vidya, launched in 2010 it conducted more than 20 workshops covering regions like Singapore and Dubai.
The first educational initiative in digital marketing from iCubes was Email Vidya, launched in 2010 it conducted more than 20 workshops covering regions like Singapore and Dubai.
iCubesKonnect 5
Why a Career in Digital Marketing??
Internet Penetration
• 350 Million Internet User in India by 2015 - source IAMAI
• Fastest Growing Sector in Indian Advertising Industry with 30% CAGR- source FICCI
E-comm Growth
• India's e-comm market grew at a staggering 88 % in 2013 to $ 16 billion – source ASSOCHAM
• Expected to be $18 billion (around Rs 1,116,00 crore) opportunity by FY15
Job Satisfaction •Highly Dynamic and creative in nature•Exposure to Marketing and Strategy functions•Shorter learning curve by giving you access to real-time data
iCubesKonnect 6
JobOpportunities
• 50K job creation from e-comm by FY15 – Source Jigsaw Academy
• Global job opportunities• Outsourcing from US and Europe
Edge over other Careers
• Dynamic Industry, Creative in Nature• Shorter learning curve by giving you access
to real-time data• Exposure to Marketing and Strategy
functions• Work experience highly counted for
MBA/MBA aspirants
iCubesKonnect 7
Internet Users by Regions
As of July 1, 2013:
Source : Internet Live Stats (elaboration of data by International Telecommunication Union (ITU) * estimate for July 1, 2014
iCubesKonnect 8
Top Internet Using Countries
Source : Internet Live Stats (elaboration of data by International Telecommunication Union (ITU) * estimate for July 1, 2014
iCubesKonnect 9
Model
Digital Marketing Trainings
Screening
Placement
Process
Student’s oriented training Conceptual Understanding Industry Need BasediCubesKonnect Certification
Screening Test in Digital Marketing General Aptitude TestPersonal InterviewCandidate Shortlisting
PlacementsShortlisted Profiles will be sent to companiesHiring Process by CompanyStudents not placed will continue to get Job Vacancy Updates
iCubesKonnect 10
Why iCubesKonnect
Trainings• Pre Placement Trainings• Hands-on Exercise and Case Studies• Interaction with Industry experts
Job Assistance
• Job Interviews to shortlisted candidates• Guidance to convert Job openings• Continuous Job Opening updates to students in
digital industry
Career Counseling
• Career counseling to students non placed students
• Free access to iCubes newsletters and webinars to enhance digital marketing knowledge
Training Modules
iCubesKonnect 11
Digital Marketing Overview
Types of Ecommerce
Search Engine Optimization
Search Engine Marketing
Social Media Marketing
Email Marketing
Affiliate Marketing
Web Analytics
iCubesKonnect 12
Module Content
Digital Marketing Overview
•Introduction to Digital Marketing•Comparison of Digital Marketing with Traditional Marketing•Digital Marketing Industry Growth•Discussion on E-Commerce•Different forms of Digital Marketing•Digital Marketing as a Tool of Success for Companies•Future Prospects in Digital Marketing
Types of Ecommerce
•Ecommerce Introduction•Flash Sites•Group Buying•Subscription based•Social Shopping•Collaborative Consumption•Crowd sourcing•Me - commerce•Pre order•Re-commerce
Search Engine Optimization
•Introduction to Search Engine•How Search Engine Works•Keyword Analysis•Optimization Techniques :•On page Optimization Techniques•Off page Optimization Techniques
•Reports•Search Engine Algorithms
13
Contd..
Search Engine Marketing
•PPC Overview•Market Review•Writing Display Ads•Bidding•Tracking•Report and Analysis
Social Media Marketing
•Introduction to Social Media Marketing•Advanced Facebook Marketing•Twitter Marketing•Linkedin Marketing•Google Plus Marketing•Pinterest Marketing•Social Media Analytical Tools
Email Marketing
•Email Marketing Overview•Database Management•Customer Acquisition and Retention Techniques•Email Newsletters•Tracking and Reporting•Best Practices
iCubesKonnect
14
Contd..
Affiliate Marketing
•Introduction to Digital Marketing•Comparison of Digital Marketing with Traditional Marketing•Digital Marketing Industry Growth•Discussion on E-Commerce•Different forms of Digital Marketing•Digital Marketing as a Tool of Success for Companies•Future Prospects in Digital Marketing
Web Analytics•Introduction•Google Analytics overview•Traffic Sources•Goals & performance metrics•Actionable Insights•Web analytics tools•Role in Decision Making•Common mistakes to be avoided•Social media analytics•Social CRM & analytics
Mobile Marketing
•Introduction to Mobile Marketing•Types Of mobile Marketing •Push Messaging – SMS,MMS •IVR •QR Code •Augmented Reality
iCubesKonnect
iCubesKonnect 15
Benefits to Students
Exposure to Digital Industry with Job opportunities
Edge over others with Digital Marketing Certification from iCubesKonnect
Job Updates about future openings in digital sector
Networking scope through interactions with Industry Experts
iCubesKonnect 16
Contact Us:
+91 9990884740
For further Enquiries :- Please visit - http://www.icubeskonnect.com/Contactus
Address :
Regional Training Centre (Gurgaon)Quotient Four Technologies Pvt. Ltd.345, 5th Floor Udyog Vihar , Phase - II Gurgaon, Haryana – 122016
Regional Training Centre (Kochi)Quotient Four Technologies Pvt. Ltd.First Floor, Business Communication Centre,Chirammel Chambers, Kurishpally Road,Ernakulum , Kerala – 682015
- http://www.icubeskonnect.com
One Stop Digital Marketing Solutions
iCubesKonnect 17
Follow us on Social Media Pages
