In-house Recruitment “The Manchester Conversation”

Becky McVittie

RWE npower – Future Leaders Competition

Winners of Recruitment Innovation at the In-house Recruitment Awards 2014

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What is the competition all about?• Targets students from all University’s from any degree discipline

• Teams of 2-4

• Come up with a Sustainability Initiative for their university or community

• Run campaign/idea for 4 months with small funding and mentor support from the business and produce a 4 minute video to submit for the final

• Final held in December, winners receive an internship with npower and a once in a lifetime trip to the Amazon rainforest.

Benefits for the company• Pro-active and engaged students

• Huge PR Benefits

• Higher loyalty and engagement

• Avoids us going through a “normal” recruitment process

• Social Mobility/Diversity

Benefits for Students

• Avoiding a “normal” process

• Engaging and fun competition

• Great prizes to be won

• Key employability skills

Case Study – #GoWithTheFlow

• Facebook campaign that went viral

• Millions of viewers – made BBC news

Case Studies

Rosie Mitchell

• Entered in 2012 but didn’t actually win the competition

• Started graduate scheme in 2013

• Currently in her final placement on graduate scheme and is the highest achiever in her cohort

Graham Dickson

• Entered Future Leaders in 2010

• Interned with us Summer 2011

• Started on our Graduate Scheme 2012

• Acted as an ambassador for the competition

• Now is executive support to Paul Massara, CEO

2015/2016 Competitions

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Forecasting Challenge

• Directly targets maths/stats students in their penultimate year• Extremely cost effective - £1000 plus employee time

• Directly maps to Commercial Analyst Scheme

#npoweringWeekend

• Directly linked to graduate programmes• Allows students to apply as individuals

• Business relevant and cost effective but still using an innovative method of recruitment

Thank you!

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Roundtable Question: Graduate Recruitment

“What are the main problems faced when trying to find Graduates? What are the solutions?”

In-house Recruitment “The Manchester Conversation”