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A Truly Sustainable Development
Investment Overview
• Tropical eco-paradise where mountain rainforest meets the beach
• Beyond sustainable: regenerative
• Strong financial fundamentals
• Progressive business model: reinvest 51% of profit in 501(c)(3) nonprofit sibling, Natura Village
• Investors are NOT REQUIRED to do so
Natura51 Model
Traditional Business Model
Traditional Business Model
“The laws of Congress and the laws of physics have grown increasingly divergent, and the
laws of physics will not likely yield.”Bill McKibben
Best of Capitalism• Creativity, imagination• Ambition, drive• Human potential• Entrepreneurship• Innovation• Value creation
Worst of Capitalism• Climate crisis• Unacceptable poverty• Housing crisis: slums• Food/Water Crises• Pollution, toxins, cancer • Corruption/Cronyism
Sustainable Business Model
• Whole System Design• Balance• Responsible use of natural and
human resources• Prudence• The Middle Way
Regenerative Business Model
PROFIT
Costa Rica
• Northern Pacific Region– Tropical dry forest– First-wave infrastructure– Highest density
• Central Pacific Region– Tropical moist forest– Second-wave infrastructure– High density
• Southern Pacific Region– Tropical wet forest– Impending infrastructure– Low density
Dominical: Value Drivers
• Land discount– Quepos: $500-$1,500/m2
– Dominical: $15-$25/m2
• New highway (Dec. 2009)– Link to Manuel Antonio/Quepos,
CR’s top destination: 1 million visitors per year
– $94 million, funded by CABEI & CR Government
• New international airport (2010)
• New modern hospital (open)
Costa Rica
High End ($/sf) Mid Level ($/sf)
• Topography
• Vertical Comps
Dominical: Gateway to the Osa Peninsula
• Regional hub for nature & water sports
• Existing fishing village charm
“The Osa Peninsula is the most biologically intense place on Earth.”National Geographic
Looking North to QueposLooking South to Osa
Osa Peninsula in background
Looking North to Barú RiverLooking South to Punta Dominical
Playa Dominical
Natura Costa Rica
Natura Costa Rica
Natura Costa Rica Land
• Playa Dominical: 75 acres of beachfront and ridge
• Dominical Hills: 580 acres above the beach– Masterplan entire village
• Pacific Coast Highway frontage
• 3 owners in 20 years
• Escaleras: 30 acres for amenities, farm, horses
The Development
• 325+ units:– Beachfront Stilt Homes– Hillside Homes– Hillside Villas
The Development
• 1 to 3 boutique hotels• Rare opportunity to masterplan
gateway to South Pacific region• Shops, restaurants, galleries,
performance venues, all around central plaza
• Sale, JO, lease, fractional• Price points: from 300k to $1.2 MM• Prices/sq. ft. comps with Manuel
Antonio
The Market: Who will buy...
• Affluent Greens– Ecotourism is fastest-growing segment of
travel industry (Source: N. Y. Times)
• Foodies– Food tourism = $8 billion per year
(Source: BBC)
• Naturalists• Outdoor Sports Enthusiasts
...and why: Nature Experiences
• Discovery Center• Canopy tour through primary
rainforest• Mangrove canoe ride• Watch migrating humpback,
pilot, orca whales• Release turtles from egg
hatchery• Birding: spot a toucan• Learn about ancient plants
for food and remedies from Marcos
Outdoor & Sports Experiences
• Learn to surf• Horseback ride to waterfall and
picnic• Rock climbing• Go fishing with Ticos, eat
sashimi on the boat• Mountain biking• Whitewater rafting• Sea kayak• SCUBA dive off Cano Island• Excursions to the exquisite Osa
Peninsula
Cultural Experiences
• Watch Boruca Indians weave and make dye
• Buy fresh Mahi-Mahi for dinner from local fisherman
• Pick mamonchino with local children
• Artist Colony: gallery tours, poetry readings, outdoor movies, world music festival…
• Pick-up soccer match
Wellness Experiences
• Yoga, Tai Chi, Pilates
• Meditation retreat on top of Diamante waterfall
• Spa Treatments and massage
Sustainability Experiences
• Organic polyculturefarming and cooking school
• Pick mountain cacao • Energy generation:
learn about solar farm, microhydroturbines
Investor Value Proposition
• Land deal + infrastructure = security and upside:– Discount from insider knowledge– New highway complete in late 2009– New int’l airport 40 minutes away, opening in 2010– New hospital 30 minutes away
• Convergence of megatrends– Green revolution– Travelers seeking authenticity, life of significance– Baby Boomers retiring
Investor Value Proposition (continued)
• Leverage Costa Rica brand
• Critical mass of attractions; hit all key Costa Rica experiences from one place; stay longer, spend more
• Unique story = media buzz, viral word of mouth
• CR government loves project: easy permitting, Project of National Importance
ˆMinimally developed and staggeringly lush, Dominical is an unspoiled paradise. The town is uniquely Costa Rican, authentic without being quaint and exciting without being exhausting.˜L. A. Times, Sept. 2007
PEOPLE / PLANET
Sustainability
• Partners are global experts/pioneers
• Net energy producer• Net carbon sequester• Net oxygen producer• No waste• Non-toxic• All FSC-certified wood
Organic Polyculture Farm
• Inspired by Michael Pollan’s Omnivore’s Dilemma• Delicious, seasonal heirloom produce; free-range meats• Home owners receive credits for fresh food from farm• Minimizes food transport costs• Restores soil• Aquaculture
Dwellings: Natura Home
• 75% the cost and 50% the time
• Wood species selection • No middlemen• Easy assembly• Sustainable, serene,
casually elegant• System tested on 4
prototypes• Factory 20 minutes away• Carbon sink
• FSC is an international nonprofit organization that promotes environmentally appropriate, socially beneficial, viable management of the world’s forests.
• All houses are constructed from Forest Stewardship Council (FSC) certified tropical hardwoods.
Housing System & Joinery
Single story, 2 bedroom unit1,637 sf
NONPROFIT
ˆSetting an example is not the main means of influencing others, it is the only means.˜
Albert Einstein
Social & Environmental Reinvestment
• NCR architects, engineers, and sustainability partners work pro bono
• Low-income housing adapted from Natura Home• Bamboo plantation: building material, jobs, revenue• Polyculture farm: food, jobs, revenue• Both biomasses yield revenue via carbon markets• Microcredit finance programs
Financials: Series A
Series A: Valuation and General Terms (000’s)Beginning project (land) valuation for Series B:TkTkTkTkTk