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La Escondida Playa del Carmen General Overview Bleu Development S.A de C.V. Jan 31, 2011

Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

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General Presentation for "La Escondida" an Eco Friendly Development in Playa del Carmen, Mexico. Exclusive 50 unit secure community with 7 prototypes. Reoccuring revenues from rental program, enjoy a peice of paradise.

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Page 1: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida

Playa del Carmen

General Overview

Bleu Development S.A de C.V.

Jan 31, 2011

Page 2: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Highlights

One of today’s most visited destinations worldwide

Boutique resort - 6 Villas, 8 Casas, 6 Duplexes, 10 Penthouses, 10 Apartments, and 10 Garden Apartments for

Phase 1.

13,000M2 gated, secure eco-community with only 28% of the land used for construction

72% common areas that features over 750M3 of water in canals and pools, natural vegetation, fitness center,

clubhouse, children's playground, putting greens, swim up bar and more

Occupancy levels in the area have increased 9.4% over last year as of December 31, 2010 showing a nice recovery

from the recession and epidemic in 2009 and on average range between 60-95% throughout the year. As of Jan 2

2011 the occupancy level in the Riviera Maya was 85% (Ministry of Tourism Mexico).

Land Market Value in this area of Playa del Carmen has increased up to 42% in the last three years.

Low maintenance cost, simple administration and desired location for renters

GUARANTEED quality construction provided by Construccion de la Peninsula S.A. De C.V. a prominent Mexican

construction company, building homes in the Yucatan peninsula for many years.

Priced below today’s market value

Up to 20% annual return from rent after expenses and before income tax

Page 3: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Main Pool and Clubhouse

Page 4: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Table of Contents

LA ESCONDIDA

Highlights

Main Pool and Clubhouse

Notes and Clarifications

Preface

Prices

La Escondida at Night

Maintenance

Administration

South Pool

La Escondida - Overview

La Escondida - Plot Plan

La Escondida - Amenities

Clubhouse Main Floor

La Escondida – Amenities 2

La Escondida - Bylaws

The Villa

The Casa

The Duplex

The Penthouse

The Apartment

The Garden Apartment

GENERAL INFORMATION

Highlights for Families

Highlights for Couples

Highlights for Retirees

Safety and Security

Value Added Products

Ecology & Technology

Entertainment Near La Escondida

Purchase Process and Finance

Social Responsibility

Playa Del Carmen

Riviera Maya

International Flight Times to Cancun

Mexico

Working With The Best

Contact Us

Page 5: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Notes and Clarifications

ABOUT FORWARD LOOKING STATEMENTS

Statements in this document may contain forward-looking information. Estimates provided for 2011 and beyond are based on assumptions

of future events and actual results could vary from these estimates. The reader is cautioned that assumptions used in the preparation of

such information may prove to be incorrect. Events or circumstances may cause actual results to differ materially from those predicted as

a result of numerous known and unknown risks, uncertainties, and other factors, many of which are beyond the control of Marquee

Developments Ltd. (“Marquee”) , Bleu Development S.A. de C.V. (“Bleu”) and its advisors. The reader is cautioned not to place undue

reliance on this forward-looking information.

CLARIFICATIONS AND ASSUMPTIONS

This document reviews the main points of the business plan to purchase a property as a reoccurring income driven investment and/or a

vacation or primary residence in Playa Del Carmen, Quintana Roo, Mexico. The information contained herein was collected through

recently performed due-diligence. We compared our due-diligence findings to industry standards and confirmed with the data from the

Mexican Secretary of Tourism in the region, realtors and brokers which are at arm’s length, that the figures in this document are

conservative.

We use the metric system to indicate measurements (1 M2 = 10.764 ft2). While the Mexican Peso will be used as a base for all

calculations, US Dollars shown in this document is for convenience only and utilizes an exchange rate of 13 Pesos for 1 US Dollar.

With respect to macro factors we have assumed that the U.S., and other nations with relevance to the Riviera Maya, will start to recover

in 2011 and strengthen through 2012. The U.S. unemployment rate may remain around 10% and we assume that oil prices will not

accelerate rapidly; therefore we have factored in a significant discount from today’s comparable prices and rates when pricing the

properties as well as when calculating the projected income from rent. La Escondida is scheduled to be built starting in early 2011. We

assume, and all current indications reflect , that the Riviera Maya and particularly Playa Del Carmen will continue to emerge.

PROVISO

By reading this document you agree that this document forms part of the negotiation and is not to be construed as a formal agreement or

as an offer. Prices, designs and any information herein is subsequent to change without prior notice. Moreover you hereby undertake to

perform independent due diligence prior to any decision relating to the subject matter of this document.

Page 6: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Preface

We are pleased to present you with what we believe may be your best alternative

to invest in a tangible property that you can buy below market value and can

potentially yield, in rent, up to 25% annually. The property is located in a unique

gated community, “La Escondida”, in the heart of the Riviera Maya in what

continues to be a rapidly emerging city, Playa del Carmen, where occupancy

rates throughout the year vary from 60% to 90%.

In a worst case scenario of 37% occupancy you can see an average return of

over 11% and an operating break even point at approximately 55 days of rental.

(Based on 70% finance at 6% APR)

Due to the recent recession and the H1N1 Pandemic, today more than ever

people realize that tangibility, diversification, and reoccurring income are key

factors in achieving economic stability which is so important for you and your

family especially in turbulent times where banks, insurance companies, and public

corporations have proven to be vulnerable.

La Escondida was developed based on principles that consider privacy, safety, enjoyment, and incorporates multiple ecological

technologies that significantly decrease maintenance costs and environmental impact and gives you a “natural” living experience.

A premium property in the perfect location in the right resort will not be enough to provide you with a complete after purchase experience

without proper administration tools. For your convenience, we are currently developing a secured online site which you can access to

administer your property in La Escondida, and augments our comprehensive maintenance and rental service packages.

You buy below market value, with outstanding return potential and at the same time you and your family enjoy a premium destination

where activities, amenities, climate, and relaxation are all built in. In our opinion, it is the most attractive investment vacation property in

the Riviera Maya if not worldwide.

Page 7: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida - OverviewWe are presenting a 13,000 M2 secured and gated community located in one of

the most affluent and emerging areas of Playa del Carmen. La Escondida is

designed to accommodate families, successful individuals, young couples, and

retirees who wish to own vacation or primary properties that are also value driven in

operating income, rent potential, convenience, and safety, representing the best

value for your money in the region.

Unlike many other developments that have maximized density and don’t pay

enough attention to privacy and leisure facilities, we have planned an oasis of

gardens and pools with particular attention to leisure facilities which makes it

possible for you to have a safe and enjoyable experience within the resort.

The security professionals, assisted by the most up to date technologies available,

who greet you at the front gate of the resort will ensure that only you and your

authorized guests are allowed to enter. Guest services will transport you to your

unit as there is no car traffic outside of the parking area in La Escondida.

To personalize your home there are various furniture, appliance, art, and media

packages available, creating a turnkey option. You can benefit from substantial

savings by choosing our packages without sacrificing quality and have local

representation for the delivery and warranty of the products.

The project is located far enough away from the hustle and bustle to provide a safe haven for your family and friends so you can spend

quality peaceful time together, but still within minutes from all amenities and entertainment in Playa del Carmen. Our eco-friendly

shuttle service will transport you to and from the world famous 5th Avenue in the heart of the retail district in Playa del Carmen only

steps from the white sand beaches of the Caribbean Sea . You will have easier travel to and from the hot spots in Playa del Carmen

without the hassles of parking, rental cars, and carrying your belongings to and from the beach for a long distance.

We have long believed in the importance of minimizing our impact on the environment. Some of the concepts being discussed include

rain water capture, use of solar lighting, recycling, and “green” transportation services.

The community by-laws are intended to ensure cleanliness, safety, enjoyable atmosphere, and basic common courtesy between owners

and visitors to the resort so you will enjoy the value of your property for years to come.

Your property is located a safe distance from the water to significantly minimize the risk of any damage to your property as the result of

severe weather. Access is easy as you travel on divided, clean, well lit roads, without the need to pass through any other

neighborhoods on your way to and from La Escondida.

Page 8: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The Prices

La Escondida proudly delivers 7 exciting floor plans providing an option for all tastes and needs. We believe you will not find another

development in the region offering the same value for your dollar considering price, location, unit size, design, terraces per unit, green

areas, amenities, pools and water features, and guest services.

We anticipate that the advantage in price together with La Escondida’s location and enhanced amenities will place La Escondida as the

most desired property in the region for buyers and renters, i.e. first to sell and first to rent.

A major advantage is the price per M2 at La Escondida especially when compared to comparable properties NOT on the ocean which

offer much less in terms of amenities and security. In La Escondida after a large percentage of construction is complete the price per

M2 will be on average US$1824 compared to US$2300 in other developments nearby and from $5000 to over $10,000 US/M2 on the

ocean. The Table below illustrates the number of units per prototype in La Escondida, the size of each unit including living areas and

balconies and the price in US Dollars before tax and other expenses normally paid by the buyer.

The prices listed below are after construction pricing and are displayed in US currency, these prices do not consider closing costs (5-

7%) or any of the optional packages to complete and augment your property. Please see the Value Added Products slide in this

brochure for additional information.

QTY Unit Type Total M2 Interior M2 Balcony M2 Bedrooms Bath Starting ‘From

6 Villa 240 186 54 3+Den 3.5 419,668

8 Casa 200 166 33 3 2.5 364,998

6 Duplex 205 154 51 3 2.5 349,998

5 Luxury Pent 189 121 68 2 2 336,998

5 Executive Pent 184 116 68 2 2 319,998

10 Apartment 102 85 17 2 2 207,498

10 Garden

Apartment

115 103 12 2 2 234,998

Page 9: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida at Night

Page 10: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

South Pool

Page 11: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

River Canal Sun Deck Main Pool Pool Bar Walking Path Golf Cart Path

Secured Entrance

Natural Vegetation

AdministrationSolar Energy Reception Palapa Putting GreensPlay Ground

N

E

W

S

Page 12: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The resort of La Escondida is designed with your convenience in mind. From the

moment you enter the controlled secure front gates you will notice the difference

form other developments. Our goal, in terms of entertainment and activity, is to

provide you with as many options as possible so you do not have to seek other

expensive alternatives.

As you approach the “Reception Palapa” you may notice people taking a leisurely

stroll along our 460m of walking paths. You will be greeted by our friendly

bilingual reception staff as you enter the palapa and you will notice the

breathtaking architecture and artwork provided by local artisans.

La Escondida – Amenities

Our accommodating reception area will be your main information center and check in site. The concierge will also be available here;

should you want to book one of the many exciting adventure tours or excursions in the area. The concierge also provides information

for you about the local area and will book your reservations for dining, nightlife, and golf. Information on other guest services offered

at La Escondida such as a private chef service, picking up groceries, and transportation around Playa del Carmen is available here.

If you do choose to rent a car we have a shaded parking space available for you.

From the reception area you can see the exclusive fitness club providing modern training equipment. The modern fitness systems

will provide you with a refreshing workout while you gaze through the floor to ceiling glass wall overlooking our main pool .

You will find more entertainment options such as the planned internet cafe where you can sip on a drink and surf the net or

communicate with your friends and family back home. You will also have access to a digital library providing the most books on line

that are offered by providers. The games room will offer billiards, card tables, and other fun activities for you to enjoy.

Page 13: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Reception Palapa

Page 14: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida – Amenities 2

For added convenience and safety there is no vehicle traffic within La Escondida. Our

guest service staff will transport you and your bags directly to your front door. You will

notice our efforts to provide you with a “Natural” living experience by leaving an

abundance of natural vegetation and green space providing increased privacy and

ambience. You will also see the abundance of pools and connected canals allowing

you to swim or water walk from one end of the resort to the other.

The water features are a main focal point of La Escondida and will give you ample

opportunity for water activities. There will be pool toys provided by guest services as

well as many built in features such as a children's slide, varying depths of water so it is

safe for adults and children, a swim up palapa bar for refreshment, and many lounging

chairs for sunning.

Public bathroom facilities are located in the Bienvenida Palapa for your convenience.

Our many public areas offer more activity for our guests where you can practice your putting on one of our professional putting

greens, have a friendly game of Bocce or ping pong, take the children to the playground, or simply enjoy the beautiful Riviera

sunshine and/or relax in one of our many shaded sitting areas.

Our professional maintenance staff will keep the grounds very well maintained to ensure a timeless environment for everyone to

enjoy. Most of all we encourage you to benefit from your property in La Escondida and take advantage of the fun, safety, and

convenience included by design.

Page 15: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Administration

Convenience is everything when owning a property in another jurisdiction. As

experienced international investors we understand the value of having

thorough, user friendly administration and monitoring tools.

Therefore we are establishing a system for you to control and monitor aspects

of the administration of your property from anywhere through a secure online

site. With just a click you can be informed of:

Rental Revenues

Electricity Consumption

Water Usage

Bank Deposits

Vacancies and Bookings

Property Tax Charges

Also, making payments and transfers can be possible through a link to a bank

account that you can open with our local associates at Scotiabank. Through

this arrangement you can be kept fully up to date on the status of your property.

Scotiabank can also issue a local Visa credit card to qualified customers, if

desired, to aid in purchases and spending while in Mexico without the need to

exchange money .

You can always be aware of the status of your property and also make your

own rental bookings while you are away from your property.

Home Back Next

Page 16: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Maintenance

We use enhanced technologies and pre-construction planning to minimize maintenance cost and water waste, and maximize

durability, water conservation, privacy and security.

Typical monthly maintenance and security fees per unit in La

Escondida will be approximately equivalent to one or two days of rent.

We estimate these expenses in La Escondida will be up to 20% less in

comparison to most other developments in the area. Some charge in

excess of US $1000 per month where La Escondida will be

approximately US $300 on average and may decrease or increase

slightly depending on your property type.

There is a direct link between the quality of the maintenance and

security of your unit and your ability to maximize its value. A well

maintained asset appreciates faster, is rented more frequently, and

costs less to maintain over time. We assume our potential customers

will not consider purchasing or renting a property that is located in an

insecure environment.

Administering maintenance and security of your property remotely can

be inefficient and may fall short of acceptable standards so we plan to

assemble an onsite property management team who will maintain your

unit, take inventory and inspect it before guests arrive and after they

leave, prepare your property for any severe weather, and maintain all

public areas including pools and green spaces. These services will be

paid for on a monthly basis. La Escondida provides maximum security

at less expense to our clients and their properties by hiring professional

security staff and implementing the latest security technologies.

Page 17: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida – Bylaws

To ensure La Escondida is a friendly and safe environment for

everyone, enforceable by-laws (Regimen de Condominio) will be written

and must be followed by all homeowners and renters within La

Escondida. By-laws will be written to protect private property, public,

and common areas with the goal of maintaining a timeless resort and

enhance the value of all property within La Escondida. The bylaws will

cover such topics as:

Property appearance

General upkeep

Changes to properties

Personal conduct

Occupancy levels

Car traffic

Intoxication

Profanity

Decoration

Use of common areas

Invited guests

Pets

Payment of bills, etc.

New by-laws will be added as required and information on these by-laws will be provided prior to the purchase of your unit. A copy of

the by-laws will also be available at guest services in the Reception Palapa.

Page 18: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The premium property in La Escondida is the 240M2 Villa consisting of 186M2 of indoor living space and an astonishing 54M2 of private

terraces on three floors. Quantities are limited with only 6 Villas in the entire Resort. The Villas are a work of art in themselves blending

modern design and traditional Mexican architecture and are positioned in the middle of La Escondida providing close proximity to all

amenities La Escondida has to offer.

As you enter on the main floor you will notice the open concept design with unobstructed sightlines to the pools. The grand spiral

staircase is nearby with inset glass blocks in the walls allowing natural light to show you the way. Sitting in the spacious dining room

you can view the landscaped green areas and extraordinary water features. Relax or enjoy a movie in your living room or prepare a

meal in the huge kitchen complete with chef’s table for 4. The abundance of natural light will enter via ceiling to floor glass features

which also allows secured access to one of your 3 private terraces so you can lounge by the water just steps from your door. Full

laundry hook-ups , large pantry, and storage areas are included on the main floor.

The slowly ascending spiral stairs lead you to the second floor which opens into an 11M2 room which can be used as a TV room, home

office or spare bedroom. From here you look out onto the 2nd floor private shaded terrace overlooking the pools and palms. The

hallway leads to a 14M2 bedroom and a shared common 3 piece bathroom with a shower tub combo for bathing. Further down the hall

is a 16.9M2 bedroom with 3 piece private ensuite. Both rooms have ample closet space.

The third floor is entirely dedicated to the master

bedroom. As you enter the top floor in a spacious hallway

that can be locked for privacy, on the right is a carefully

designed 3 piece bathroom with shower, tub, and

toilet. Continuing through the well lit hallway leads you to

the sink and makeup area, just prior to the 17M2 master

bedroom with walk in closet and adjoining private 21M2

terrace with shading features, seating areas, hammock,

and optional Jacuzzi.

The Villa

Page 19: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The 199M2 Casa consists of 166M2 of indoor living space and 33M2 of private terraces on three floors. 8 luxurious Casas are

interspersed throughout La Escondida; all backing on to professionally landscaped green areas and just steps from a picturesque pool or

canal.

As you enter the front door you will immediately notice the open concept design with unobstructed sightlines to the pools and spacious

green areas surrounded by the original vegetation. On your left is a convenient sitting area with storage space, on your right is the 2

piece common bathroom situated to provide maximum privacy. Continuing through the hall takes you to the spacious user friendly

kitchen with raised chef’s table making entertaining fun and easy. From the dining room you can sneak a glimpse of professionally

manicured lush green areas and extraordinary water features that are second to none. Relax or enjoy a movie in your cozy living room

or just a few steps away is the secured access to your main floor 11.25M2 private terrace allowing for quality relaxation as you soak up

the sun, read a book, or entertain. Full laundry hook-ups, large pantry, and storage areas are included on the main floor tucked away

nicely giving added convenience without having them on display.

The second floor consists of two spacious bedrooms (14M2 and 15M2)with ample closet space, a 3 piece bathroom, complete with

breathtaking views of La Escondida. Relax peacefully on the 2nd floor private shaded 14.35M2 terrace overlooking the pools and palms,

ideal for small gatherings or as a guest balcony. The second floor provides optimum privacy for guests or children and you will not feel

cramped or overcrowded.

The third floor is entirely dedicated to the oversized

19.6M2 master bedroom. As you enter the master floor

you will notice the enormous windows providing

magnificent views and allowing as much natural light as

you wish, adjacent to the bedroom is a spacious walk in

closet and 3 piece ensuite. Just a few steps away is your

exclusive 8.4M2 private terrace with optional hot tub

feature ready for sipping coffee and watching the sunrise.

The Casa

Page 20: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

This sun lovers duplex is 205M2 consisting of 154M2 of indoor living area, and a stunning 51M2 of terraces. Only 6 of these beautifully

designed units are in La Escondida.

As you enter on the main floor you will notice the open concept design. Lounging in the comfortable dining room you can see the

landscaped green areas and extraordinary water features. Relax or enjoy a movie in your spacious living room or prepare a meal in the

user friendly kitchen complete with chef’s table for entertaining. The abundance of natural light will enter via ceiling to floor glass features

which also allows secured access to one of your 3 private terraces so you can lounge by the water just steps from your door. Full laundry

hook-ups and storage areas are included on the main floor.

The second floor consists of a spacious 16.9M2 master bedroom which has a private terrace overlooking the pools and palms, a 3 piece

ensuite, two guest bedrooms(15M2 and 10.9 M2) sharing a bathroom complete with a tub shower combo for bathing. All bedrooms

have ample closet space. Private access to the third level sun terrace is via an architecturally designed “flying” staircase.

The ENTIRE third level is a sun terrace, ideal for lounging and entertaining providing 18M2 of lounging and sun space and 16M2 of

shaded area. Have a barbeque, take sun, or siesta in your hammock as this attractive feature has been designed for your privacy,

entertainment, and comfort.

The Duplex

Page 21: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The Penthouse

With 5 Luxury Penthouses in La Escondida these 189M2 units deliver 122M2 of indoor living space and 67M2 of private terrace space, the

most terrace area per unit in the entire resort. The penthouse has two floors , the first floor provides the safe and secure living area and

private access to your roof top sun terrace, all designed with privacy, comfort, and entertaining in mind. The Executive Penthouse

provides all of the same features over 184M2.

As you enter your penthouse you will notice the open design with clear sightlines to the pools and lush green areas giving you a vantage

point overlooking La Escondida. Your eye will be drawn to the spacious dining room and living room area with adjacent 8.5M2 private

terrace perfect for a small gathering, dining, or enjoying some sun. The ceiling to floor glass features will allow plenty of natural light

throughout the day if you desire. As you move through this first class unit you will pass the kitchen with added seating for 3 at the nook

giving lots of space for guests to relax and relish in the beauty of your home. Tucked away out of sight are the laundry area and

pantry. Entertaining or meetings are easy as the design allows for comfort and convenience. Just a few steps from the kitchen lies the

shared 3 piece bathroom and the 11.7M2 guest room which can be used as a home office or guest bedroom. Across the hall awaits the

prestigious 18.2M2 master bedroom with stunning views of the pools and palms via the oversized panoramic window. The master is also

equipped with plenty of storage, and a convenient 3 piece ensuite.

Designed for larger functions, relaxing in the sun, or enjoying peaceful time, the top floor 49.5M2 exclusive sun terrace is a short distance

up the private internal access. There is an amazing 37.7M2 of sunning areas and a comfortable 11.8M2 of shaded areas with a privacy

wall separating the top penthouse units.

From here you will enjoy breathtaking views of the

pools, public areas, and all La Escondida has to

offer. Enjoy a soak in the optional hot tub after a long

day, sip a glass of wine with your partner, or simply

listen to the gentle Caribbean breeze rustle the leaves

on the picturesque palms. The penthouse will leave

you feeling on top of the world.

Page 22: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The Apartment

With only 10 apartment units in the resort, these 102M2 units deliver a comfortable 84M2 of indoor living space and 18M2 of private

terrace space. The second level apartment provides convenient secured access. It keeps you as close or as far away from the

excitement in La Escondida as you like. Much more exclusive than your average all inclusive room makes the apartment a great choice

for individuals or couples looking for a better alternative without sacrificing convenience or enjoyment .

As you enter your apartment you will notice the open concept design with unobstructed views of the pools and tropical green areas

through large well placed windows. Your eye will be drawn to the cozy dining room and living room area with adjacent 18M2 private

terrace perfect for a small gathering, dining or catching some sun. The abundance of windows provides plenty of natural light

throughout the day if you desire. As you continue through this spacious unit you will pass the kitchen with added seating for 3 at the

breakfast nook providing a comfortable alternative for your guest seating while entertaining. The apartment’s design considers comfort

and privacy without sacrificing elegance and beauty.

A few short steps past the kitchen lies the main 3 piece bathroom and the roomy 10.2M2 guest room which can be used as a home

office or extra bedroom. The large 12M2 master bedroom and convenient 3 piece exclusive ensuite has an adjoining 18M2 private

terrace where you can plan your day and enjoy your morning in the warm Caribbean sun.

Extra secured private storage space is located within

the building to secure your belongings while you are

away from your property.

Page 23: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

The Garden Apartment

This gorgeous ground level 115M2 unit provides convenient walkout access to water features and an exclusive 12M2 terrace. Privacy

is assured using tall lush natural vegetation barriers and your exclusive green space is just steps from your door. The absence of stairs

allows for easy secured access and is ideal for those who like to walk out from their unit and lounge by the pool. With only 10 Garden

apartments being built they are quickly becoming one of the most desired units in La Escondida.

The garden apartment provides 103M2 of interior living space. Upon entering you will notice the open concept and the views of the

pools and palms through the oversized windows. Your eye will be drawn to the spacious dining room and living room area with adjacent

private terrace perfect for a small gathering, dining or catching some sun. The ceiling to floor glass features will allow plenty of natural

light throughout the day if you desire. As you continue through this elegant unit you will pass the kitchen with added seating for 3 at the

breakfast nook. Nicely tucked away out of sight is the laundry area and food pantry. Accommodating guests is easy as the design

allows for comfortable social events. Just past the kitchen lies the common 3 piece bathroom and the 11.7M2 guest room which can be

used as a home office or guest bedroom. Across the hall awaits the massive 18.2M2 master bedroom with views of lush green areas

and water features via your huge panoramic window. The master is also equipped with plenty of storage space and a convenient 3

piece ensuite.

The design of the garden apartment will give you as much privacy as you require and let you spend time relaxing, reading, or enjoying

your time with friends and family without sacrificing convenience and accessibility.

Extra secured private storage space is located just

outside your front door to store your belongings while

you are away from your property.

Page 24: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida is the best choice for families because:

It is an exclusive boutique resort limited to 50 units in a 24 hour secured community in

a vehicle free space. Putting greens, play grounds, billiards, ping pong and of course,

canal-connected pools with swim up beverages; all facilities are designed with safety

and security in mind. Our goal is to create a worry free environment where you and

your family can experience quality time.

Every dollar counts. La Escondida plans unlimited activities in and outside the resort

resulting in huge savings on transportation, meals, and excursions without

compromising on the variety of attractions or the quality of your vacation.

This property can work for you! La Escondida’s design features focus on relaxation,

enjoyment and convenience making it a highly sought after resort for vacation rentals.

Your property can yield up to 20% annually from rent, which can apply against your

mortgage, or any other purpose you see fit.

It is generally unnecessary for you to rent a car. You can walk to the mall, golf course,

or even the Caribbean Sea. The easy walk to “Centro Maya”, the modern indoor mall,

features everything from jewellery to furniture and hosts tenants familiar to most North

Americans, including a full service supermarket/grocery store, bowling, English movie

theatres, Italian coffee , and children’s arcade.

Our planned “green” transportation service will take you to most destinations within

Playa del Carmen. No parking hassles!!

The Villa, Casa, and Duplex properties were designed to accommodate the special

needs of families considering privacy and convenience. We have learned from our

domestic clients that these properties can be used not only for vacation, but also for

primary luxury residences.

Page 25: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida is the best choice for couples because:

You can potentially rent your property up to $175 US per room per night in the high

season and when you stay you will enjoy huge savings with no need to compromise

on the quality of your vacation or your everyday life. Moreover, because La

Escondida offers more than other properties in Playa, we believe your property will

be rented for significantly more days in comparison to other properties to a degree

that your property may end up paying for itself in a very short period of time.

Ecology and technology used for La Escondida bring your maintenance cost near the

lowest in the region. This along with our planned rental service makes it very easy

for you to monitor your investment from anywhere and with reasonable leverage you

can enjoy from a positive cash flow.

The close proximity to world class attractions, activities, dining and entertainment;

possibly providing more options for entertainment and activities than almost

anywhere. Scuba, snorkelling, deep sea fishing, waterskiing, swimming in cenotes,

zip lines, jungle RVing, horseback riding, parasailing, golf; the local activities are all

close by.

Our green friendly transport service can transport you safely within Playa so you can

enjoy some of the best beaches and calm waters in the world while avoiding parking

issues and the need for a rental car. Cancun, known for its endless energy, or

Tulum with a calm and laidback attitude are just short drives from your door. Guest

services can arrange reservations, bookings, and transportation for you at reduced

rates so you can spend your time doing the “fun” things.

At La Escondida, the abundance of water features, green areas, and palms, private

fitness area, putting greens, swim up bar, internet lounge, and Palapas are included

so you do not have to leave the resort giving you extra time for relaxation or

romance.

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La Escondida is the best choice for Retirees because:

The price of the garden apartment which is the most desired property among retirees

is currently lower than comparable properties and offers you amenities and lifestyle

that is currently unavailable in the Riviera unless you are willing to pay much higher

prices for property and maintenance. If you choose, this property can work for you

simply by renting it directly or through our rental services and enjoy an incremental

income of up to 20% annually.

For a fraction of the cost of what retirees pay today for living and entertainment

expenses in North America and Western Europe, at La Escondida you can greatly

increase your quality of life, or simply reduce your everyday costs. In Mexico and

particularly in La Escondida your money can take you much further. With pools,

putting greens, card tables, online library, and many more resort activities you may

never want to leave.

Health care is a fraction of the cost of the United States for residents of Mexico and

there are discussions which may allow for the Mexican hospitals to accept Medicare

and healthcare from Canada and the U.S. In their hospitals eliminating the need for

additional travel insurance.

La Escondida provides you with a premium safe and secure environment that is

closed to the public and provides you with maximum privacy, safe walking paths, and

a vehicle free environment. For your safety trained personnel are only a moment

away to assist you should an emergency occur.

The proximity to a major mall, golf courses, theatre, private hospital and other

attractions and necessities makes it unnecessary for you to own a car particularly

when considering La Escondida’s “green” transportation service, avoiding parking

and driving hassles.

You can enjoy breakfast on your private sun-drenched terrace, and then walk or

swim a refresehing lap in the water. Indulge in playing cards in the clubhouse, enjoy

the pools, practice putting on the greens, or play a round of golf at the Robert Van

Hagge designed course just minutes away. For inquiries beyond the resort we will

have a bilingual professional on site that will be happy to assist you with arranging

your tour itineraries.

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We have designed a peaceful and relaxing 24 hour gated community

incorporating the latest technology in resort safety while minimizing costs

and maintaining the most secure environment in the area.

La Escondida is situated in the most up and coming area of Playa del

Carmen. Contrary to what has been portrayed in some foreign media, all

of Mexico has a total crime rate of 1.28% per capita -a fraction of that of

the United States which is 8.0% per capita (found on nationmaster.com on

January 31 2011), and Playa del Carmen boasts one of the lowest crime

rates in all of Mexico. You will see many people young and old walking

carefree through the streets at all times of the day. Playa is a very safe

environment for you and your family but we have added extra security

features for your peace of mind.

Safety and Security

Your home will have a direct line to our security center in case of emergency, making response times immediate. If the need arises,

the private hospital (Hospiten), is located within walking distance and is accessible to you. They will accept your personal records so

they have your history on file in advance of any need.

North American safety codes have been planned for all levels of design including flooring (non-slip), concrete construction, safe

drinking water, smooth well lit walking paths, on site children’s playground areas and pool toys, and maximum protection from

severe weather. We are updated frequently by the National Hurricane Center in Miami, Florida of any pending severe weather.

Within the resort we have water capture technology to reduce our exposure in the unlikely event of disruption of water service. Our

staff will prepare your unit for you in the event of severe weather.

You will notice the absence of car traffic within the resort, increasing the safety of all guests. Currency exchange can be difficult in a

foreign country so available on site we provide an ATM so you can conduct your money exchange within the safety of the resort. All

vendors in Playa accept the Mexican Peso and most accept the American Dollar.

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Our joint venture with one of the largest construction companies in Mexico has given us

unequalled buying power which allows us to pass our volume discount savings on to

you through a variety of value added packages. With your purchase of any unit in La

Escondida you will have the option to purchase any or all of the following:

Furniture- We have sourced out and created three different furniture package options

for you to choose from to personalize your home.

Furniture packages may include items such as tables, chairs, beds, linens, pillows,

night stands, couches, pull out sofas, cutlery, glassware, cooking utensils, pots and

pans, and dinnerware.

The options for furniture package themes are:

1. Traditional Mexican- classic rustic Mexican style in a variety of stain colors.

2. Contemporary- a mix of traditional Mexican and modern design.

Appliances - from major brand name providers ensuring quality and performance.

This package will include items such as fridge/freezer, stove, hood fan, dishwasher,

clothes washer and dryer, microwave, toaster, and coffee maker.

Art - To personalize your home you may purchase the art package showcasing the

work of many local artisans and providing that elegant charm within your unit.

Entertainment - flat screen TVs, Stereo/ CD player, DVD, telephones, optional

computer, media satellite package.

Hot Tub– High quality hot tub for your terrace(s) .

Interior Design- Gives you a one on one consultation with extremely talented licensed

interior designers to assist you in the selection of products and packages to give your

home that professionally designed look and feel.

Security- Hurricane shutters for your windows to minimize damage from severe

weather.

Value Added Products

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We are constantly striving to discover, research, and implement the newest and most efficient Green technologies found both locally

and around the world. With our desire to include environmentally friendly options in the resort, the goal is to minimize our environmental

impact on the land and provide a beautiful destination for you to enjoy for many years to come.

Our vision is to implement as many of these technologies as reasonably possible considering, benefits to the environment, efficiency,

cost, and time:

Rain water and Grey water capture for irrigation of vegetation limiting our draw on the local fresh water supply and sewer

resources.

Dehumidification water capture to use for drinking water decreasing our impact on the local water supply and offering a supply

of drinking water during emergencies.

Use of LED solar lighting in the common/public areas.

Use of electric cars for transportation within the resort and to destinations within Playa del Carmen to reduce emissions.

Install solar panels over our parking facility to decrease your cost and the consumption of electricity from the grid.

Initiate a recycling program for “La Escondida” and work closely with local government and businesses to implement these

ideas

Eliminate as much tree transplanting as possible by careful design and landscaping leaving the natural vegetation to flourish.

By purchasing in an ecologically friendly development such as “La Escondida” you join a growing group of people who are contributing

to the preservation of the environment in this part of the world.

Ecology and Technology

Page 30: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Residents and guests of La Escondida are truly blessed to be in an area of the world with so many

activities to choose from. The tranquility of uncrowded beaches, caressed by calm, turquoise

waters, the action of eco-adventure sports including world class scuba, snorkelling, deep sea

fishing, water skiing, swimming in over 100 cenotes, jungle zip lines, jungle quading, horseback

riding, parasailing, 8 world class golf courses, ocean adventure swimming, dolphin swims, and

more.

The Riviera Maya also offers many of Mexico's most significant Mayan archaeological sites

including Tulum, Coba and Chichenitza, recently named one of the new Seven Wonders of the

World, all considered prime attractions in the region. Kids of all ages will enjoy visits to nature theme

parks such as Xcaret and Xel Ha which feature river floats and cultural shows.

Playa del Carmen has two main public beaches (Coco and Mamitas) but you are free to stroll along

the entire beach till your heart’s content. Playa’s 5th Avenue is a pedestrian retail district just metres

from the Caribbean Sea where you can engulf yourself in the scenery, sip coffee, read a book, and

enjoy the sunrise on the sea. You will find an extravaganza of restaurants that will tantalize even the

most discerning of travellers. Sprinkled intermittently between the restaurants you will find shops

that offer all of the necessities plus an abundance of crafts from local artisans, offering paintings,

clothing, and jewellery of exquisite quality and craftsmanship. Playa boasts a vibrant nightlife full of

music, beauty, culture, and friendly people who will lift your spirit and stir your soul. Playa also has a

public golf course designed by the world renowned Robert Von Hagge within a tee shot or two from

La Escondida.

Closer to home, bowling, shopping, English movie theatres, Italian coffee shop, children’s arcade

are all within walking distance hosted by “Centro Maya” a large modern indoor mall which features

everything from jewellery to furniture. The mall includes Soriano's, a large chain store which has,

groceries, prepared foods, a deli, liquor, toys, clothes etc. Attached to the mall is a “City Club” –

similar to Costco. “Sam’s Club” and Wal-Mart are a very short ride away. Everything the area

surrounding La Escondida has to offer can be arranged, with transportation and discounted entrance

passes, through our Guest Services and on site tour operators.

Entertainment Near La Escondida

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Purchase Process and Finance

FINANCE

There are many providers offering finance to our clients in order to assist them with their purchase in La Escondida. We recommend

Scotiabank and have achieved some great results with them. Scotiabank not only has a program for financing in Canada and the United

States but also has a Mexican program that allows foreigners to obtain financing through Scotiabank Inverlat.

The purchase will ultimately take place in Mexico under Mexican law but the convenience of completing some of the approval process

without having to fly to Mexico has been beneficial. Lenders are competitive and you may choose your finance options from whomever

you choose. We are able to recommend the professionals from Scotiabank to our clients and be confident they will provide all of the

best options for our clients considering approvals, cost, and convenience.

PURCHASE PROCESS

The professional attorneys specializing in real estate law at Notaria 39, recently rated top two law firm in Cancun will be happy to convey

the purchase of your unit in La Escondida and will provide honest, reliable, and detailed service so you will have peace of mind knowing

your best interests are looked after. They are very experienced with arranging the Fideicomiso; a legal structure that allows you to

securely and legally own land close to the ocean in Mexico. Ownership of property in Mexico is easy and the professionals at Notaria 39

will ensure you understand every facet of the purchase process. You may choose to use another Notaria, but our due diligence has

proven that this is our best option in Quintana Roo.

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Giving back to the local community we consider to be vital. The community surrounding

this beautiful development is located in a part of the world where the local population is

hardworking, caring, and family oriented. Clean drinking water, quality education,

infrastructure, roofs over our heads, readily available food to feed our families, we take for

granted.

Our vision at La Escondida is to empower individuals and residents to be active in the

community and to give back to the local population of Playa del Carmen and its

surrounding area. We support a perspective that education is a key to long term

improvement.

Some of the philanthropic concepts we are currently exploring include:

Become involved in building a local school in Playa and adding to current curriculum to

help deliver high quality education and teaching.

Providing an emergency drinking water supply to the community in times of need

through a new dehumidification process.

Providing swimming lessons for younger children where families cannot afford the time

and expense.

Initiating a recycling program we are calling “Mundo Limpio” (Clean World Program)

within La Escondida, and work with local governments and businesses to do the same.

Employing and training local workers to help maintain the low unemployment rate and

help provide for needy families.

Creating a local food bank in conjunction with our plan for agricultural development in

the area.

Providing needed infrastructure for locals to access and enjoy (pedestrian bridge over

the Carretera).

Aiding in providing an education focused museum for Quintana Roo to showcase the

history, art, and people of this dynamic region.

We at La Escondida are determined to aid in the sustainable growth and wellbeing of

Playa del Carmen and its surrounding community.

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Social Responsibility

Page 33: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Located in the center of the Riviera Maya, Playa del Carmen is not only the

fastest growing city, but also a city that has succeeded to preserve its peaceful

Mexican feel. Offering white sand Caribbean beaches lined with palm trees and

bordered by the sapphire blue waters of the sea, Playa del Carmen is simply

beautiful. It has outstanding weather with average temperatures ranging from

25 - 35°C throughout the year. In Playa del Carmen you can find all of the

modern amenities you can imagine, in a safe environment where you can meet

people from all over the world. Scuba, snorkelling, deep sea fishing, water

skiing, swimming in cenotes, zip lines, jungle RVing, horseback riding,

parasailing, golf; are some of the activities available in or very near Playa.

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Playa Del Carmen

At the heart of Playa is 5th Avenue, a pedestrian retail district just meters from the Caribbean Sea where you can engulf yourself in the

scenery, sip coffee, read a book, and enjoy the sunrise on the sea. You will find an wide range of restaurants that will tantalize even the

most discerning of travelers. Sprinkled intermittently between the restaurants you will find shops that offer all of the necessities plus an

abundance of crafts from local artisans, offering paintings, clothing, and jewelry of exquisite quality and craftsmanship. Playa boasts a

vibrant nightlife full of music, beauty, culture, and friendly people who will lift your spirit and stir your soul.

Thousands of foreigners have bought and continue to buy investment, vacation, and retirement properties in the area. Pricing, design,

quality and minimal vacancy rates are definite indicators you should consider when purchasing your next property. Due to its early stage

of development, you can still enjoy a great return on your investment while experiencing the area with your family and friends.

We are pleased to invite you to make your next investment in Mexico with us in the development that we believe, will be the project of

choice in Playa del Carmen.

Page 34: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Home Back Next

Playa Del Carmen (2007 Satellite Image- NOT UPDATED)

Page 35: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Area Development Plan

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La Escondida is located in one of the most up and coming and planned areas of Playa del Carmen and is surrounded by other quality

developments like Bambu who currently sells lots for US$325 /M2 and other upscale properties that did not exist two years ago. Land

value in this area of Playa del Carmen has increased as much as 44% in the last three years and the area development plan which is

already underway includes large well lit road ways decorated with palm trees and well thought out traffic flow along with a future

community social centre, public pool, and school. The municipality is prepared for the city to double in the next 4-6 years.

Page 36: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

La Escondida and Play del Carmen are located in the Mayan Riviera.

This unique destination appealing to all ages and tastes. In the South you

will find the sun soaked beaches of Punta Allen, a quiet fishing village, and

the protected Sian Kaan Bio Reserve. Travelling north you will find Tulum,

the once major trade center for the Mayan culture, where many historical

landmarks still remain interspersed among peaceful, tropical beaches and

cozy boutique hotels. Without affecting the Mexican feel and with the

utmost respect to nature you will find between Tulum and Cancun several

resorts and townships that today constitute the hottest region in Mexico

led by Playa del Carmen. Further North, Cancun is known as the modern

city in the region having many common characteristics with Las Vegas

and Miami in terms of architecture and lifestyle. And if this is not enough,

the tropical islands of Cozumel and Isla Mujeres are waiting for you to

discover.

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Riviera Maya

With the beautiful ocean waters being approximately 8°C warmer and more turquoise than the Mexican Pacific coasts as well as the

pristine beaches being protected by one of the most spectacular reefs in the world, the Riviera Maya offers a diverse combination of

amenities to suit all ages. Whether you choose to shop, dine, visit the famous Mayan Ruins, go on a verdant jungle tour, dive on the

Grand Mayan Reef, snorkel in the Cenotes (pronounced: se-notay), or just relax while enjoying the unsurpassed natural splendor of the

Riviera Maya - everything is within a short driving distance.

The Riviera Maya has truly become the destination of choice not only for foreigners as a premium vacation and retirement destination,

but also for Mexicans because of its safe environment, low unemployment levels and its strong economic growth. In comparison to other

success stories in Mexico such as Puerto Vallarta and Cabo San Lucas, the Riviera Maya is emerging as the place to be. Almost half of

the visitors to Mexico arrive at Cancun International Airport, and while in previous years most people would stay in Cancun, today more

and more visitors prefer to stay in Playa del Carmen and its more peaceful surroundings.

Page 37: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Home Back Next

Riviera Maya

Page 38: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

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Riviera Maya

Travel to the Riviera Maya can be quite simple; direct flights exist from

many departure points. Cancun International Airport (CUN) is a travel

friendly airport with most employees speaking Spanish and English.

There are many food outlets and stores to pick up something on your

way in or on your way out.

Some of the most common airlines to fly to Cancun are: West Jet,

Continental Airlines, Delta, United, American Airlines, Aeromexico, Air

Canada, British Airways, Lufthansa, Iberia, Lan Airlines, Qantas, JAL,

KLM, Alitalia, and Air Europa Lineas, and many other carriers. Please

check with your local airline providers to determine flight times and

destinations.

Car rentals are provided by the typical rental agencies Avis, Hertz, National, Dollar, Enterprise and can be rented in advance or

provided for you right after customs (Aduana) in the airport. Employees are bilingual. Private airport shuttles can be booked

ahead of time. Public transportation, although quite safe and economical, may not be your method of choice while carrying

luggage or if accompanied by children.

A two to six hour flight from the most common departure points in North America will place you at Cancun International Airport,

located 50 minutes or 58 km north of La Escondida in Playa del Carmen (locally known as Playa). A four lane divided highway

offers easy access to Playa via rental cars and various other transportation alternatives.

Page 39: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Direct Flight Times to Cancun

Playa del Carmen

Due to the increase in popularity of the Riviera Maya as a destination for Canadians some airlines including West Jet have added year

round direct flight s to Cancun from many Canadian cities. The time to travel from Calgary has been reduced to 5 hours and 20 min non

stop and flights from Montreal are now 4.5 hours direct. There is a new International airport planned for the Riviera Maya which will further

decrease travel time and increase ease of access to La Escondida.

Page 40: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Mexico has long been a favourite travel destination for millions of

people from around the world. The rich history is blended with great

culture, outstanding weather, beautiful oceans, and many unique

sights, tastes, and sounds to stimulate your senses. In Mexico

communication is easy, as English is the second most spoken

language.

The President, Felipe Calderon, and his government place high priority

on facilitating foreign investments and have created a mechanism so

foreigners can purchase property safely. Thousands of foreigners have

purchased and continue to purchase properties throughout Mexico

while allowing them to benefit from this beautiful area of the world.

Although there has been some reports that Mexico is unsafe, the

Riviera Maya and Playa del Carmen are quite a distance away from the

drug cartel and gang associated violence. Ultimately, crimes occur

everywhere from the smallest towns in the USA to major cities all

around the world, Mexico is no different but the media may embellish

on the facts. Border cities such as Juarez and Tijuana are high crime

areas due to the desire of the drug lords to distribute their narcotics

directly to the United States. The Mexican Government has made a

significant impact on the numbers and types of crimes related to the

drug trade and have incarcerated a good portion of the cartel members

and have vowed to “clean up” the problem no matter what it takes. All

of Mexico has a total crime rate of 1.28% per capita -a fraction of that

of the United States which is 8.1%. If you listen closely to the

government agencies that issue travel warnings to Mexico you will

learn that 99% of Mexico is peaceful, safe, and an enjoyable place to

be .

Mexico is full of culture and happy hard working people, who live in one

of the most beautiful tropical destinations in the world. The history,

architecture, cultural arts, smells, tastes, and sounds of Mexico are

something everyone should experience in their lifetime.

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Mexico

Page 41: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Home Back Next

We evaluated and chose our affiliates with great care and attention

concentrating on characteristics that we felt would complement our

uniqueness and maximize our potential through challenging

economic times. Financial strength, extensive experience, market

leadership, market leading suppliers, flexibility and creativity were

necessary for us to establish this development at these prices.

As mentioned, our affiliates have extensive experience and have

completed multiple residential projects across Mexico and have

first hand experience of building in the challenging Yucatan. Our

legal professionals were recently rated in the top two in the

region. The architects, engineers, landscape team, world class

banking associates and international consultants are of impeccable

reputation and have vast experience in the region.

Working With The Best

The affiliates who will be working in La Escondida have demonstrated they will provide the best quality and highest level of service to

our clients with the objective or creating happy customers who will continue to invest in our future projects planned for the region .

Page 42: Playa del Carmen 2011, Mexico Real Estate LaEscondida- The Details

Thank you for your time and interest in what we believe is your best alternative for an investment, vacation, resort property in the

Riviera Maya.

For further information please do not hesitate to contact us and one of our professionals will assist you.

Communication Details:

Phone: 521 984 100 3101 Mexico

Phone: (403) 313-8980 Canada

E-mail: [email protected]

[email protected]

Contact Us