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Why real estate agents should create online ads and how they do so. By Wolkia.com
Citation preview
Creating Interactive Online Ads
by: Tina Merritt,Wolkia.com
Print Flyer vs. Online Flyer
Uploaded as .pdf
Printable
Can be emailed as attachment
Info. limited to page space
Not interactive
No links
No "Contact me now"
Can be downloaded, printed or linked, etc.
Printable & email-able
Unlimited info.
Interactive
Multiple links
Immediately contact/engage
Where to Create Online Ads?
VFlyer
Classifiedflyerads
Postlets
Longandfoster
Realbird
Propertypreviews
Zipvo
What is "Interactive"?
Interactive Flyer
Definition: When we build our real estate websites, do some search engine optimization, and
promote our sites in other ways, we're doing the right thing. However, telling potential listing clients how many visitors your site gets isn't enough. Real estate listing syndication is the
process of getting a listing's information displayed on other sites around the Internet. This can be a manual task, but is more effective if somehow
done with an automated process.
What is Syndication?
Don't waste time in getting your listings syndicated to as many
acceptable major sites as possible. Then prepare a list of those sites, "syndication list", and take it into
your listing presentations. Never lose a listing again just because an agent
or broker is touting the traffic to their local site.
Stand Apart from the Rest!
Most local real estate sites, whether brokerage or agent owned, have their listings on their site and Realtor.com. However, many do not have them on major highly-trafficked sites like: • Trulia.com• Google Base• Yahoo Real Estate• PropSmart• Oodle• Vast• Zillow.com