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we believe... pictures constitute a most important part of what we do (and how we do it) at The Real Estate Lounge Chicago (affiliated with @properties)

Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

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The days of planting a sign out front as the only means of selling your home have passed. Chicago real estate agent Tom McCarey outlines the extensive steps he and his team at The Real Estate Lounge Chicago with @properties take to ensure optimal marketing of your home. Click through and find out for yourself if Tom's approach satisfies what you want in your next Chicago real estate professional.

Citation preview

Page 1: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

we believepictures constitute a most important part

of what we do (and how we do it) at The Real Estate Lounge

Chicago (affiliated with properties)

we know

eight in ten consumers commence and continue

their home searches online It stands to reason that we

very much be online

and that is exactly where we are

we doprovide you with the

most expert advice and the most extensive

matrix of services to ensure your complete

satisfaction See for yourself And always feel free to email us

first thingphotographs

Professional photos set the tone informing

what and how we communicate with the

person who will buy your home We work exclusively with the

team at VHT to create our professional

pictures

followed bysyndication

With photos in hand we set about telling the

world We use traditional print marketing but also use online marketing to aim high (and score) on

google For instance the search term ldquochicago

east village home for salerdquo we occupy HALF

of the top ten slots on google page one

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 2: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

we know

eight in ten consumers commence and continue

their home searches online It stands to reason that we

very much be online

and that is exactly where we are

we doprovide you with the

most expert advice and the most extensive

matrix of services to ensure your complete

satisfaction See for yourself And always feel free to email us

first thingphotographs

Professional photos set the tone informing

what and how we communicate with the

person who will buy your home We work exclusively with the

team at VHT to create our professional

pictures

followed bysyndication

With photos in hand we set about telling the

world We use traditional print marketing but also use online marketing to aim high (and score) on

google For instance the search term ldquochicago

east village home for salerdquo we occupy HALF

of the top ten slots on google page one

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 3: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

we doprovide you with the

most expert advice and the most extensive

matrix of services to ensure your complete

satisfaction See for yourself And always feel free to email us

first thingphotographs

Professional photos set the tone informing

what and how we communicate with the

person who will buy your home We work exclusively with the

team at VHT to create our professional

pictures

followed bysyndication

With photos in hand we set about telling the

world We use traditional print marketing but also use online marketing to aim high (and score) on

google For instance the search term ldquochicago

east village home for salerdquo we occupy HALF

of the top ten slots on google page one

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 4: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

first thingphotographs

Professional photos set the tone informing

what and how we communicate with the

person who will buy your home We work exclusively with the

team at VHT to create our professional

pictures

followed bysyndication

With photos in hand we set about telling the

world We use traditional print marketing but also use online marketing to aim high (and score) on

google For instance the search term ldquochicago

east village home for salerdquo we occupy HALF

of the top ten slots on google page one

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 5: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

followed bysyndication

With photos in hand we set about telling the

world We use traditional print marketing but also use online marketing to aim high (and score) on

google For instance the search term ldquochicago

east village home for salerdquo we occupy HALF

of the top ten slots on google page one

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 6: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

syndication

for starters therersquos postlets kijiji olx trulia realtorcom and

tribunecom

These components add

up to the ldquofindabilityrdquo of

your home to the online consumer

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 7: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

in additionyour home appears across

the board at every participating brokeragersquos

website including atpropertiescom and

every place else you can imagine serving the Chicago real estate

market

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 8: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

and thenyour website

As important as syndicating the listing is

presenting it in its own website Specific to the

property with attractive photographs compelling and descriptive text and

fully search optimized the website is cross-

referenced in all of our online and print

marketing

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 9: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

next thinggeo-tagged

photographsNot only are

photographs the first step but by geo-tagging

with online albums Picasa and Flickr they

are also the fourth step Search engine

optimized the photos are searchable and

visible online

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 10: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

finding and using new

technologyWe constantly seek out new methods to better serve our clients One such technology that enhances our online

muscle is creating presentations and sharing

them via SlideShare and Scribd They not only look

great but they gain enormous traction with

search engines

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 11: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

Our well-respected blog allows us to do all

of the above in one setting Featured in

occasional posts with photos and using

search engine optimized terms we

achieve the goal of compelling visibility

and thenthe real estate lounge chicago

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 12: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

The Real Estate Lounge Chicago is

part of properties Chicagorsquos number

one real estate brokerage This

means your listing has more muscle

behind it than any where else in the

city

Period

validation

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 13: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

Our position atop the Chicago real estate

market is by design not mistake By affiliating with

Leading Real Estate Companies of the

World and Luxury Portfolio among

others we anticipate our clientsrsquo needs

and respond toward results

and one more (not so small) thing

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely

Page 14: Chicago Real Estate Agent Tom McCarey Discusses His Approach to Listing and Selling Your Chicago Home

bottom lineWhere you list your home

matters Choosing The Real Estate Lounge Chicago with

properties provides you with the most exposure and the

most expert advice Accomplished in luxury home

marketing negotiation and buyersrsquo representation and deeply knowledgeable about

the market bottom line we make the most sense

Absolutely